🎨 MacGyvering Creativity at the WE&AI Campus in the Autostadt GmbH! Our very own Head of Brand & Design, Dave Gorman, had the honor to give a keynote and take part in a panel talk with Sükrü Cengil and Pierre Fautrel at the WE&AI Campus in the Autostadt. 🤖 Dave's keynote explored how generative AI tools can act as true partners in the creative process - amplifying human ingenuity rather than replacing it. From visual exploration to crafting an AI-generated ad, he showed the synergy between AI innovation and human creativity, all while honoring #MacGyver’s spirit of resourceful problem-solving. 💡 Key takeaway: Gen AI is an incredible tool, but the human element remains at the heart of creativity. 🤝 Big thanks to Hauke Stars, the WE&AI Team, Autostadt GmbH, Volkswagen Group, and all speakers and guests for making this an unforgettable event. Special thanks to Runway and former Ellian Nicolas Neubert for their support. Excited to see how humans and AI will continue to explore collaboration and creativity! #WEandAI #GenerativeAI #CreativeCollaboration #AIandCreativity #InnovationWithAI
As Saki Ho said, “The biggest part of AI is PEOPLE”! 💜
Motivator for good collaboration 🤝 | Makes people hungry for their work | Empathetic employer branding 🧡 #BeMyGuest #EnjoyYourWork
3moNow this is the kind of event that truly fuels creative innovation! The WE&AI Campus at the Autostadt sounds like it was a powerhouse of ideas, showcasing how AI and human creativity can work together to amplify what’s possible. It’s refreshing to see the focus on collaboration—using AI as a partner to elevate our ingenuity rather than replace it. That’s the mindset that will drive the next wave of groundbreaking campaigns and concepts in our field. Hats off to the team for creating such an inspiring platform. Next time, I’ll be the first in line—because who wouldn’t want to nerd out over MacGyver-inspired creativity and cutting-edge AI? Count me in!