Is your brand ready to bridge online and in-store experiences? 🌟 The Locally x ENDVR partnership is here to support brands like yours by connecting online research with in-store expertise. Shoppers can now transition seamlessly from browsing online to interacting with well-informed associates, boosting satisfaction and sales in every visit. Curious about how this integration could elevate your brand’s in-store presence? Click the link in the comments to learn more about the impact of this powerful partnership! #ENDVR #Locally
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A seamless pathway for supporting online research into in-store sales. PM me to find out how we help guide your customers on their buying journey with you wholesale partners. 🚀
Is your brand ready to bridge online and in-store experiences? 🌟 The Locally x ENDVR partnership is here to support brands like yours by connecting online research with in-store expertise. Shoppers can now transition seamlessly from browsing online to interacting with well-informed associates, boosting satisfaction and sales in every visit. Curious about how this integration could elevate your brand’s in-store presence? Click the link in the comments to learn more about the impact of this powerful partnership! #ENDVR #Locally
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🚀 Reaching New Players with Diversification 🚀 As user acquisition costs rise, gaming studios are exploring new frontiers in game discovery, like Nostra, the gaming platform from Glance. In the latest Forbes article, "Game-Changing Approaches at the Fringe Accelerate Mobile Gaming Growth," Deepak Venkatramani shares how the power of frictionless distribution leverages the lock screen to directly engage millions of players everyday. For Felicity Games, this approach has been transformative. Publishing over 10 games and reaching 1M+ monthly active users, they’ve minimized acquisition costs, maximized engagement, and secured $700K in pre-seed funding, proving that diversifying beyond traditional channels is the future of gaming. As Anurag Choudhary puts it, "Diversification allowed us to understand player preferences, refine in real-time, and scale high-potential titles with confidence.” Read the full article here from Peggy Anne Salz - https://lnkd.in/eNJEP4_z #NostraGaming #GameDev #Mobilegaming #Gamediscovery #Glancelockscreen
Content Marketing Strategist, Journalist, Online Host, Writer @ Forbes, Pocketgamer.biz & other major media outlets
🐦 Starting the week with my trip to #RovioCon is already a high — but publishing my latest article on Forbes, celebrating the visionary leaders shaping mobile gaming growth, sends today into the stratosphere! 🚀 In “Game-Changing Approaches at the Fringe Accelerate Mobile Gaming Growth,” I explore how bold strategies and the 3Ds — Distribution, Diversification, and DTC (Direct-to-Consumer)—are driving success: ● #Distribution: Leveraging new platforms and approaches to reach and engage players. ● #Diversification: Exploring unconventional methods to deliver the right game to the right audience. ● #DTC: Building brand loyalty by fostering direct-to-consumer connections with players. Here's a sneak peek at the trailblazers featured in this piece: ✨ Gus Viegas, VP of Marketing at Cosmic Lounge, empowering studios to create crowd-pleasing games that align perfectly with what players see in ads—making the leap from ad inspiration to gameplay seamless. 🌍 Anurag Choudhary, CEO of Felicity, explains how starting with a diversified mindset allowed them to leverage Glance's lock screen platform, engage players instantly, and scale games that show real promise. 🎯 Chun-Kai (CK) Wang, CEO of Kooapps, is steering the company to become a true gaming brand. From launching a new comic series to building a multimedia ecosystem, Kooapps is enhancing player connection and extending brand value beyond games. 💡 John Hagel III, business strategist and author, sheds light on why the fringe—not the core — is where growth happens, offering fresh perspectives on how businesses can thrive in today's landscape. 📡 Deepak Venkatramani, VP of Business & Operations at Glance, highlights the power of frictionless distribution, leveraging the lock screen to engage millions of players directly and effectively. This article is packed with actionable insights and bold ideas to inspire mobile gaming marketers everywhere. Special thanks to these industry leaders for sharing their brilliance! 🙌 🔗 Curious about how these strategies are redefining mobile gaming? Read the full article here: https://lnkd.in/eNJEP4_z 🤔 What's your take—are the fringe and the core worlds apart or closer than they seem? Let's discuss!
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"It’s not about tricking the user with misleading ads... it’s about delivering a customized experience to each player segment. And when players see that our content matches their expectations, we see stronger engagement and loyalty.” 🚀Congratulations to Cosmic Lounge for being featured in Forbes! The article highlights how their Puzzle Engine empowers studios to create gaming experiences that truly resonate with players—boosting engagement and reshaping mobile gaming. We highly recommend the read!
Content Marketing Strategist, Journalist, Online Host, Writer @ Forbes, Pocketgamer.biz & other major media outlets
🐦 Starting the week with my trip to #RovioCon is already a high — but publishing my latest article on Forbes, celebrating the visionary leaders shaping mobile gaming growth, sends today into the stratosphere! 🚀 In “Game-Changing Approaches at the Fringe Accelerate Mobile Gaming Growth,” I explore how bold strategies and the 3Ds — Distribution, Diversification, and DTC (Direct-to-Consumer)—are driving success: ● #Distribution: Leveraging new platforms and approaches to reach and engage players. ● #Diversification: Exploring unconventional methods to deliver the right game to the right audience. ● #DTC: Building brand loyalty by fostering direct-to-consumer connections with players. Here's a sneak peek at the trailblazers featured in this piece: ✨ Gus Viegas, VP of Marketing at Cosmic Lounge, empowering studios to create crowd-pleasing games that align perfectly with what players see in ads—making the leap from ad inspiration to gameplay seamless. 🌍 Anurag Choudhary, CEO of Felicity, explains how starting with a diversified mindset allowed them to leverage Glance's lock screen platform, engage players instantly, and scale games that show real promise. 🎯 Chun-Kai (CK) Wang, CEO of Kooapps, is steering the company to become a true gaming brand. From launching a new comic series to building a multimedia ecosystem, Kooapps is enhancing player connection and extending brand value beyond games. 💡 John Hagel III, business strategist and author, sheds light on why the fringe—not the core — is where growth happens, offering fresh perspectives on how businesses can thrive in today's landscape. 📡 Deepak Venkatramani, VP of Business & Operations at Glance, highlights the power of frictionless distribution, leveraging the lock screen to engage millions of players directly and effectively. This article is packed with actionable insights and bold ideas to inspire mobile gaming marketers everywhere. Special thanks to these industry leaders for sharing their brilliance! 🙌 🔗 Curious about how these strategies are redefining mobile gaming? Read the full article here: https://lnkd.in/eNJEP4_z 🤔 What's your take—are the fringe and the core worlds apart or closer than they seem? Let's discuss!
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Today's #ScalingStory is transforming the world of online retail with Australia's first metaverse e-commerce platform 🛍️ By integrating AI-powered personalisation with immersive 3D technology, StrikeO delivers a tailored and engaging shopping experience, redefining how consumers interact with online shops. This exciting equity opportunity is seeking funding to expand globally, onboard international vendors and further enhance engagement tools 🔗 Join StrikeO to shape the future of e-commerce on scaling | grow together! https://lnkd.in/gu9PQUan #ScalingDeal #CapitalRaisingDeal #RetailInnovation 𝘊𝘰𝘯𝘵𝘦𝘯𝘵 𝘱𝘳𝘰𝘷𝘪𝘥𝘦𝘥 𝘤𝘰𝘯𝘵𝘢𝘪𝘯𝘴 𝘨𝘦𝘯𝘦𝘳𝘢𝘭 𝘪𝘯𝘧𝘰𝘳𝘮𝘢𝘵𝘪𝘰𝘯 𝘰𝘯𝘭𝘺 𝘢𝘯𝘥 𝘴𝘩𝘰𝘶𝘭𝘥 𝘯𝘰𝘵 𝘣𝘦 𝘤𝘰𝘯𝘴𝘵𝘳𝘶𝘦𝘥 𝘰𝘳 𝘳𝘦𝘭𝘪𝘦𝘥 𝘶𝘱𝘰𝘯 𝘢𝘴 𝘭𝘦𝘨𝘢𝘭, 𝘧𝘪𝘯𝘢𝘯𝘤𝘪𝘢𝘭 𝘰𝘳 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 𝘢𝘥𝘷𝘪𝘤𝘦. 𝘚𝘦𝘦 𝘧𝘶𝘭𝘭 𝘛𝘦𝘳𝘮𝘴 𝘰𝘧 𝘚𝘦𝘳𝘷𝘪𝘤𝘦 𝘢𝘵 𝘸𝘸𝘸.𝘴𝘤𝘢𝘭𝘪𝘯𝘨.𝘤𝘰𝘮.𝘢𝘶
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With PcoLand, you have the power to convert your digital land into virtual storefronts or digital showrooms. This is a golden opportunity for brands and businesses to establish a presence in the virtual world, engaging with new audiences like never before. Join the wave of digital businesses and expand your reach in the metaverse! Ready to launch your virtual business? Start today! 🌐 #Digital #PcoLand #Online #Store #DigitalLand #Business
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🚀 GenZ, Gaming, and Commerce: A New Era of Engagement 🎮💼 In today's digital landscape, the intersection of gaming and commerce is reshaping how brands connect with Generation Z. This tech-savvy, socially conscious generation is not just playing games—they're building communities, creating content, and driving trends that are transforming industries. 🎯 Why It Matters: 🕹 Immersive Experiences: Gen Z craves authentic, immersive experiences. Brands that integrate seamlessly into gaming environments can create memorable interactions that resonate deeply. 🕹 Community-Centric: Gaming platforms are the new social hubs. By tapping into these communities, businesses can foster genuine relationships and drive brand loyalty. 🕹 In-Game Commerce: Real-world items, Virtual goods and in-game purchases are booming. This opens up new revenue streams and innovative ways to market products. 🔮 Looking Ahead: The future of commerce lies in embracing the dynamic world of gaming. Brands that understand and engage with Gen Z on their terms will be the ones to thrive in this evolving landscape. At Trophée, we are leading the way to engage Brands & GenZ with in Gaming environment on the back of technology and with our innovative and exclusive advertising format 🌐✨ Experience the world's first, seamless and complete Game Commerce experience with Trophée 🎮 🚀 #GenZ #Gaming #Commerce #DigitalMarketing #Innovation #BrandEngagement #FutureOfCommerce
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With PcoLand, you have the power to convert your digital land into virtual storefronts or digital showrooms. This is a golden opportunity for brands and businesses to establish a presence in the virtual world, engaging with new audiences like never before. Join the wave of digital businesses and expand your reach in the metaverse! Ready to launch your virtual business? Start today! 🌐 #Digital #PcoLand #OnlineStore #DigitalLand #Business
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Dr. Ankoor Dasguupta [MLE℠] PCC-ICF, Chief Experience Officer Garage Collective Ind delves into the revolutionary concept of shoppable pause ads and their role in redefining the intersection of entertainment and e-commerce. Highlighting hyper-relevant engagement, immersive consumer experiences, and data-driven personalization, this insightful piece explores how brands can seamlessly integrate storytelling with commerce. read more: https://lnkd.in/dJEs9JJr #DigitalMarketing #ShoppableAds #Personalization #ContentCommerce #MarTech #ConsumerExperience #AdtechToday
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Thank you Adtech Today for covering my new piece on Shoppable Pause Ads. As leaders, embracing shoppable pause ads may mean tapping into a growing preference for experiences that feel personal, relevant, and fluid. Link to Read |
Dr. Ankoor Dasguupta [MLE℠] PCC-ICF, Chief Experience Officer Garage Collective Ind delves into the revolutionary concept of shoppable pause ads and their role in redefining the intersection of entertainment and e-commerce. Highlighting hyper-relevant engagement, immersive consumer experiences, and data-driven personalization, this insightful piece explores how brands can seamlessly integrate storytelling with commerce. read more: https://lnkd.in/dJEs9JJr #DigitalMarketing #ShoppableAds #Personalization #ContentCommerce #MarTech #ConsumerExperience #AdtechToday
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The Rise of Online Betting Platforms As a Digital Transformation expert, I have been keeping a close eye on the booming online betting industry. Here's what fascinates me: Mobile-first experience: These platforms are built for seamless mobile experiences, catering to a tech-savvy audience. Data-driven personalization: Advanced algorithms personalize user journeys and recommendations, keeping engagement high. Focus on security and compliance: Robust security features and adherence to regulations are crucial for building trust. The Rise of the Engaged Fan The online betting space is not just about placing a quick bet. It's about creating a rich and interactive experience for fans. Platforms are integrating with social media, live streaming, and even VR technology, blurring the lines between entertainment and betting. What's the takeaway? The rise of online betting platforms is a prime example of how digital transformation is changing industries. It's a space where innovation, data, and user experience converge. What are your thoughts on this trend? Let's discuss this in the comments! #digitaltransformation #onlinebetting #technology #keynotespeaker
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