Eric Martindale’s Post

Prime Day is one of the most anticipated events for Amazon sellers, but the aftermath can be a mixed bag of success and challenges. Read our blog post about reflecting on Prime Day results and preparing for future success: https://lnkd.in/gM7xBNNb #G10 #3PL #PrimeDay #SalesGoals #BusinessGrowth

🚨 Prime Day Alert! 🚨 Be careful if you're using dynamic bids (up and down) this Prime Day. Amazon has announced that starting at the beginning of Prime Day, your bid could increase by up to 100% on the rest of search or product pages. Normally, this increase is capped at 50%! #Amazon #Amazonindia #Prime #AmazonPrime

Have you seen this? 🌟 It seems Amazon Prime Day Deals are now available until May 3rd. 👉 Lightning Deals: Your lightning deals will be scheduled to run on a single day during the selected week. 👉 Approval Process: Once approved, you can view the scheduled date and time in the deals dashboard one week before the deal goes live. #Amazon #PrimeDay #PrimeDayDeals #AmazonPrimeDay #AmazonDeals

Prepare for Amazon Prime Big Deal Days in October now and during the event in real-time. Discover how: https://ow.ly/2Yre50Tlv6V #AmazonPrime #AmazonBigDealDays #onlinemarketplaces #marketplaces #AmazonToday

💪 Prime Day is coming ! Get Those Last-Minute Tips for Your Amazon Store Here. Don't Miss Out! 🔗 https://lnkd.in/gYAybrxM #primeday #amazonbusiness #amazonsellers #bqoolairepricer #repricingstrategies

For all you Amazon sellers, congrats on making it to the other side of Prime Day! As we wrap up, it's tempting to jump straight into preparing for the next big event. But before you do, take a moment to reflect on key insights and adjust your strategy in real-time. Here are a few takeaways that stood out: 🛒 80% of orders came from new-to-brand customers, which highlights that customers are willing to try new brands if provided with the right incentive. 💵 Only one-third of items sold were priced above $20, and AOV was down ~30% YoY. Consumers are clearly price-sensitive, and we should continue to focus on the importance of strategic pricing and value-driven promotions. 🛍️ Slightly lower conversion rates signal more cautious shopping behavior. Shoppers are more deliberate, which means brands need to be proactive in their messaging and re-engagement tactics. As we move into the busy season, consider bundling lower-cost items to increase perceived value, offering limited-time discounts that encourage quick decision-making, and double-down on retargeting strategies to re-engage hesitant shoppers. #primeday #holidayshopping #amazon

With Amazon Prime Big Deal Days around the corner (Oct 8-9), ask yourself this-- have you previously noticed your competitor landing lightning deals too often? They're potentially gaming the system—and likely, they're abusing it in ways that could and should be prevented. Clients often tell us their competitors found ways to secure deals constantly, while others struggle to get their deals in. 7-day deals and lightning deals abuse came up a lot last Prime Day, 2ill this fall and Q4 continue that trend? Amazon reps may point to bad metrics or policy violations that don't exist, or that you already handled, to brush aside this trend. In reality, some sellers are finding ways to bypass the rules. There's no viable system to track and eliminate this. If your competitors are consistently outpacing you in deals, it might be time to investigate, report it, and push it up the chain.

Amazon Prime Day may be over, but it revealed key shifts in the market and their impact on your consumers! 🛒 📊 Tune in as our EVP, Megan Conahan, offers expert insights on how you can apply Prime Day strategies to drive success in Q4!

If you've missed the submission deadlines for Amazon Prime then don't worry, hope is not all gone! We've outlined 5 alternative strategies that you can use in preparation for the big event. Swipe to read more or read the full article here: https://buff.ly/3VRPtJ6 #Amazonads #AmazonPrimeday

Buying something this Amazon Prime Day? Don't get ripped off. Use this process to check price authenticity. --- Step 01: Open the link listed in my first comment below. Step 02: Plug in the URL of the product page where price is listed. Step 03: Find the closest date on the calendar outside of the promotion. Step 04: Load the page and compare the price. Step 05: Don't get ripped off 😎 --- See you in the next one!