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GenAI is booming, and Gen Z needs to keep up. Private labels are shaking up retail. And how tax transparency has changed the world.     All in this week’s Must Reads... 

5 must reads for the weekend

5 must reads for the weekend

EY on LinkedIn

Menaka Godakanda

Continuous Learner | Passionate about Cyber Security | Researcher

5h

Innovation thrives at the intersection of human ingenuity and technological advancement. AI serves not as a replacement, but as a catalyst, amplifying creative potential and competitive edge. The dual strategy of enhancing existing infrastructure while investing in emerging technologies creates a robust foundation for transformation. Those who embrace this evolution will lead; those who resist may find themselves at a critical crossroads.

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Rohen R Murari

Digital Marketer | SEO Executive| Digital Marketer| Inbound & Outbound Marketing | Social Media Marketing | Email Marketing | Product Marketing | 6+Years of Experience in Content Writing and Digital Marketing.

7h

EY, The world is changing rapidly, and staying informed is key to adapting. Here’s why these topics matter: - Gen Z has the opportunity to lead in the digital age, but it requires staying on top of trends and tech. - Private labels are reshaping retail by offering more choice, better pricing, and unique value. - Tax transparency is making businesses more accountable, helping build trust in the global economy. - Digital natives like Gen Z have grown up with tech, but it’s essential to keep evolving with new innovations. - The rise of private labels shows how consumer preferences are driving disruption across industries. - Transparency in taxes is not just a legal issue; it's about corporate responsibility and fairness. - The future is about confidence in understanding, not just keeping up with change. - As the digital world grows, embracing both technology and responsibility will lead to long-term success. - The businesses that thrive will be the ones that adapt, innovate, and keep consumers' trust at the forefront. - Being in the know isn't just about reading the latest—it’s about using that knowledge to make smarter decisions. Let’s keep learning, growing, and shaping the future, one smart read at a time.

Gary Scilla

Internal workflow process wizard | Business Process Analyst | IT Problem Solver | Passionate for Communications and Customer Service

18h

If it is Friday it must be EY LinkedIn News. I believe AI ChatGPT needs also taught to every individual in grammar school through high school, college, and unemployed and retired. I believe this includes every city and every country in this world. We need the same education as we get with every new invention in this world. Just like when the great inventors of our time. Education is the most important part of this process. If we aren't educated we will not learn the process.

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Mariam Oluwatosin Oyebokun

FRM| MA| Data Science| CFA1 Candidate| Valuation| Sustainability

23h

Next_move= ('AI', ' Efficiency', 'Transformation', 'Talent Upskill') If Next_move== 'Essential': Print (' What happens to heritage, disruptive innovation risk, misplaced priorities, lost synergy') Def AI(): Return 'Risk management'

Dhiraj Patra

Cloud-Native Architect | AI & ML Innovator | Quantitative Financial Analyst | Generative AI

3h

Interesting

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SUBCHAN ZAINUDDIN

Graphic Designer | Computer Graphics Technique

9h

the morning atmosphere when the sun starts to rise and everything feels fresh and new! It's like a reminder that every day is an opportunity to shine. ✩°𓏲⋆🌿. ⋆⸜ 🍵✮˚

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Sulakshana Bopitiya

Data Analyst| Reading for MSc| BSc in Mathematics, Statistics and Chemistry (USJP)

15h

Interesting

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Shouq Alnaqbi

Bachelor in Business - Accounting | Treasury of RAK Student Council 2023/2024 AY | Higher Colleges of Technology Student

6h

Very informative

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Kevin Nejad

CIOs, CISOs, MSPs turn to me to implement effective XDR and MDR solutions with enterprise-grade products and streamline 24/7 Security operations cost-effectively! SOC | SIEM | EDR | NDR | CSPM | mXDR | Cloud Security.

23h

Thank you EY , I was just looking for fun reads for the weekend. You made my weekend! Thank you.

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