Evan Batten’s Post

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Show the world who you are. | Create your own compelling content using only your smartphone video. | This TV newsman gives up the tricks of his 24 years in the trade... so you can be comfortable on camera.

MARKETING GURUS, YOU ASKED FOR IT | You’re tired of being told you have to spend thousands hiring TV camera operators, sound recordists, scriptwriters and tele promoter operators, just so your CEO and teams can record a message for staff or socials. You know it doesn’t have to be that way. We all know that expense is seen as lavish and unnecessary and ends up detracting from the message, not adding to it.

Joseph Fox

NYPD Chief (ret) / Open to Board Service

1mo

Another great message Evan. It's all about an authentic message and not all the bells and whistles. Thank you!

Matt Coombe

Director/ Producer/ Fixer / Safety & Risk Management Officer at AIP JAPAN & Adrenalin Productions (33 years living & working in Japan🇯🇵 )

1mo

Agreed. We are shooting more with less here in Japan these days. The camera technology is so amazing these days and is only getting better and smaller. I went on a scouting/filming trip around Japan and started shooting on my 4k cinema camera only to switch to my iPhone 14 Pro Max (4K) as it was lighter and easier, and the shots were nearly as good but without all heavy gear. After editing it is hard to tell what is shot with which camera. However, as you say, it is not all about the cameras and gear but the production team which does not have to be big but knows what they are doing and connects with the client and the message.

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