We’re thrilled to share that Experian’s identity graph is now integrated into Perion’s advertising solutions, boosting cross-channel targeting and campaign precision. This integration enhances Perion Network’s cross-channel and cross-device capabilities, including the SORT® platform, which uses privacy-safe signals to optimize performance across CTV and the web. Read more from Tal Jacobson, CEO of Perion, and our very own Ali Mack to discover how we’re driving smarter, more personalized marketing strategies that deliver real results: https://lnkd.in/esG6JisF #CTVadvertising #Experian
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