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For data-driven advertisers, leveraging audience insights is key to improving marketing results. @AnalyticsIQ (AIQ) helps advertisers understand unique TV habits across segments like Millennials, Gen-Z, live sports fans, and frequent streamers. Gen-Z prefers mobile viewing, while Millennials favor local news. Live sports fans often have higher spending potential, and frequent streamers are budget-conscious but spend more on entertainment. By using AIQ’s data-driven insights, advertisers can create highly targeted, effective connected TV campaigns that resonate with these audiences and boost ROI. #PredictiveData #DigitalMarketing #ConnectedTV https://lnkd.in/gA2h6FaG

Dive into the world of area-based marketing for CTV with our latest blog post! Learn how advertisers can effectively reach their target audience at scale using the Taptap Digital 4-step process. In part 1 of the series, Javier Velázquez Redondo, SVP Global Business Solutions, shares insights on defining your audience and focusing areas for successful area-based marketing campaigns. Don't miss out on unlocking the potential of CTV advertising - read the full post now. https://lnkd.in/dEVhDGk3 #AreaBasedMarketing #CTVAdvertising #TargetAudience #CampaignSuccess 🔍 📈

Kick off your week by getting ahead in advertising. While others wait until mid-week or Friday, take advantage of the high audience engagement and low competition early in the week. Initiate your ad campaigns when audiences are most open and attentive, establishing your presence for the week. Be the standout conversation starter, not just another voice in the mix. Use the start of the week as your opportunity to shine. Be the first and most memorable voice your audience hears. Interested in this approach? Let's talk about how to effectively utilise these early week opportunities in your advertising strategy. Book a Meeting Now: Visit https://lnkd.in/guntFbxF to get started and learn more. #adstartr #advertising #mondaymotivation #adtech #australianbusiness

We spoke to Danielle Shamos, Revive at FinovateSpring on the unique advertising opportunities that Amazon offer. Discover strategies to reach your target audiences and how to use your data in a way that enhances audience growth! Watch more on Streamly 👉 http://spr.ly/6048mmxGj #Finovate #audiencegrowth #data #advertising #adstrategies

🚨 Wednesday Quiz Time! 🚨 Put your mobile game advertising knowledge to the test! 🎮📊 How well do you know the latest trends in in-game ad formats, technological advancements, and audience engagement? 💡 Challenge yourself with today’s quiz and see how many you can get right! 💯 Let me know your answers in the comments below 👇 Let’s see who’s got the sharpest marketing skills today! 💥 Credit: Behnam Mehrafrooz Article: https://lnkd.in/eH-xyzZ4 ♻️ Repost to challenge your network! #marketingartists #CreativeStrategy #GameAdvertising #MobileMarketing #AdTrends #GrowthMarketing

 Turn Up the Volume on Your Brand with Splash Media! Are you ready to be heard? Dive into the airwaves with Splash Media’s innovative radio advertising services and let your brand’s voice resonate with thousands. Whether you’re looking to boost awareness, drive sales, or engage a local audience, our creative team crafts compelling ads that catch ears and create buzz. #RadioAds #BrandVoice #SplashMedia #MarketingAgency #AdvertiseWithUs #BusinessGrowth #TuneInNow

How can brands enhance #diversity in their ad campaigns? Amidst the looming end of third-party cookies, the advertising landscape is experiencing a profound transformation toward inclusivity, compelling brands to actively pursue alternative methods free from audience assumptions. 👥 In the latest episode of Contextual Curiosity, our host Owen Jean-Aimee, Director of Sales at Seedtag, explores how brands can enhance their strategies with inclusive contextual advertising.  Watch now: https://hubs.li/Q02sSjTw0 #ContextualAdvertising #Cookieless #InclusiveTargeting #AdTech #ContextualCuriosity

[ATTENTION] As the reliance on cookies crumbles, advertisers must rethink their approach to understanding audiences. Outbrain's contextual solutions, powered by sophisticated prediction technology, ensure that your advertising resonates with the right audience at the right time, reimagining how we connect with consumers in a #Cookieless world. Discover more: https://outbra.in/3Ddtwev

One of the biggest challenges in the marketing and advertising industry today is cutting through the noise and reaching target audiences effectively in an increasingly crowded and fragmented media landscape. This involves dealing with ad blockers, ad fatigue, privacy concerns, and the constant evolution of technology and consumer behavior. #marketing #marketanalysis #marketgrowth #marketingdigital #advertisewithus #growthstrategy #digitalamarketingexpart #digitalanalytics #digitalamarketing #makeinindia #startupmarketing #startupindia

🚀 Level up your advertising game at the Ads and Audience Summit 2024! Dive into the latest trends and strategies shaping the future of audience engagement. Gain valuable insights to elevate your campaigns and network with like-minded professionals, sharing ideas and forming valuable partnerships. Don't miss out on this exclusive event! 🌍 Register now and be a part of the advertising evolution: https://shorturl.at/37hoT #AdsAudienceSummit2024 #Advertising #MarketingInnovation