Discover in our latest blog: Josh Epstein shares how Likewise is reshaping entertainment discovery, offering personalized recommendations and high engagement opportunities for advertisers. From their genesis as a mobile app incubated within Gates Ventures to their expansion into CTV apps and a comprehensive web experience, Likewise is simplifying how users find movies, TV shows, books, and podcasts. Key innovations include Pix, an AI content assistant providing seamless recommendations, aiming to reduce the friction in content searching. Learn more about how Likewise is connecting brands with a highly engaged audience and leveraging generative AI to enhance experiences and drive ad effectiveness 👉 https://lnkd.in/dGaH_kqR #EntertainmentDiscovery #Likewise #AI #Engagement #AdTech #PersonalizedRecommendations #MarketingSolutions
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Dua Lipa or Beyoncé? 💫 ‘Tailor your ads to your audience’ they say. Easier said than done. How about leveraging ML? Bryan M., Former Engineering Leader at Spotify, shared with us his experiences with ML & AI in the streaming media. 💥 He’s highlighted how ML can greatly help develop an audience hypothesis. Whether it’s about FB, Instagram or TikTok, you can accelerate your decision-making in advertising with ML-driven insights. Are you using ML when strategizing your marketing? 🤖
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🚀 Transforming Ad Experiences with AI 🎯 Dive into the future of broadcasting with PlayBox Technology’s AI ad server! 🌐✨ Our cutting-edge solution personalizes viewer experiences like never before, ensuring every ad hits the mark. 🎯 Say goodbye to generic ads and hello to hyper-personalized content that resonates with your audience. 📺💡 With our AI-driven approach, we’re not just predicting interests; we’re crafting moments that matter. 🌟 🔍 #HyperPersonalization 🎬 🤖 #AIAdServer 📊 📈 #AdTechInnovation 🚀 📡 #BroadcastingEvolution 🌐 👁️ #EngagementBoost 💥 Experience the revolution in ad serving with PlayBox Technology. It’s not just advertising; it’s a journey tailored for each viewer. 🛰️👤
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74% of Viewers Prefer Personalized Recommendations! With 74% of viewers more likely to subscribe to streaming services that offer tailored content, it’s clear: AI-driven personalization keeps audiences engaged and loyal. Platforms like Netflix and Spotify have seen incredible engagement growth, as users find more content they love through smart recommendations. Entertainment and creative companies, take note! Infra Motion Labs offers AI solutions to enhance user experience, boost engagement, and grow your following. Ready to captivate your audience? Let's partner up to explore how AI can elevate your brand's reach and impact! #AI #EntertainmentInnovation #CreativeTech #AudienceEngagement #InfraMotionLabs
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This should be an interesting session for any one in digital media. Quick Register Now!
#PubClub We're thrilled to announce our upcoming virtual roundtable on 'Video Innovations in Ad Tech'. Join us for a groundbreaking session with leading ad tech experts as we explore the next wave of video innovation, AI, CTV, the impact of IAB’s updates to Google Video Policy, and innovative revenue models for publishers. Featuring industry titans: - Emily Yri | VP International Marketing, PubMatic (Moderator) - Hari Shankar | Vice President APAC at ShowHeroes Group - Charles L. | Head of Marketing Solutions, myTV Super - Pankil Mehta | Chief Business Officer, Alchemy Group 🗓️ When: 12th September, 2024 🕑 Time: 2 PM IST / 4:30 PM SGT Register now: https://lnkd.in/gpFjK6Hn #Webinar #AdTech #Publisher #CTV #VideoInnovations #AI
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🚀 AI is Taking Over - One Stream, Playlist, and Avatar at a Time! 🎥🎵👾 Ever wondered how AI is reshaping your favorite platforms? Here’s a sneak peek: 1. The Walt Disney Company is transforming its streaming game. Imagine a one-stop-shop where you can stream, bet on sports, shop, and more, all powered by AI! 🏀🛍️ 2. Spotify has been AI-savvy for years, but now they’re stepping it up with an AI DJ and Quick Audio tools. Creating killer audio ads has never been this easy! 🎧 3. TikTok is diving into the avatar world, allowing creators to scale their content across 30 languages. Talk about global reach! 🌍 AI isn’t just a buzzword; it’s a game-changer. Keep an eye on how these innovations will unlock new profit streams and elevate user experiences. 📈 #AI #Disney #Spotify #TikTok #Innovation #DigitalTransformation
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In this engaging 6th episode in season 9 of the "Tech School Podcast," hosts Josh and Karlos kick off their discussion with the latest developments in the tech and political arenas, offering insights and thought-provoking discussions on various groundbreaking topics. First up, The New York Times is throwing legal punches at OpenAI and Microsoft for using their articles to juice up AI models like GPT-4, without saying "please." OpenAI's playing it cool, claiming "fair use," but they're also hinting that The Times might've set them up. Also, this legal showdown got everyone buzzing about what it means for AI's future and copyright rules. In other news, BMW's leveling up driving with Amazon's Alexa LLM – think of it as your car's new brainy buddy that switches driving modes on command. And finally for the homebodies, Samsung's at CES 2024 showing off a vanishing Transparent TV and a Wireless 8K Projector. This is the stuff of a tech lover's dream, redefining both our rides and our living rooms. The future's here, and it's loaded with cool gadgets and drama! Amber’s tech news: TikTok's going big in 2024, pouring a whopping $17.5 billion into its U.S. TikTok Shop. They're aiming for a tenfold increase, ready to make waves in the e-commerce world. Check out the scoop on TechCrunch for the full lowdown on TikTok's bold move into online shopping. It's not just a trend, it's a revolution in digital retail. On another front, Meta's stepping up its game by rolling out fact-checking on Threads, especially with big elections around the corner. This move is a game-changer for the platform, known for steering clear of news. With users getting control over their fact-checked content, it's a new chapter for Meta, but questions about its effectiveness still loom. Keep an eye out for how this unfolds! And for the tech enthusiasts, get ready for Apple's Vision Pro launching on February 2nd at $3,500. It's not just any device; it's a leap into spatial computing with a million apps ready at launch. Gamers are in for a treat, and there's even a new FaceTime experience. Powered by VisionOS, this device is set to change how we interact with technology. The future of tech is here. Tune in for this jam-packed episode filled with insights, analyses, and exciting discussions about the ever-evolving world of technology! Music Credit: Title: Much Higher - Causmic / GTA San Andreas (No Copyright Music) Video Link: • Much Higher - Causmic / GTA San Andre... Genre Music: GTA San Andreas Theme Song - Hip Hop - Trap - Rap Title: Groove Tube - Audio Hertz / Beat Trap (No Copyright Music) Video Link: • Groove Tube - Audio Hertz / Beat Trap... Genre Music: Beat Trap Song 2021 - Crossfit - Workout - Gym - Training - Motivational - Exercise - Total Body - Boxe - Kickboxing - Boxing - Pugilato - Arti Marziali Miste - Karate - Muay Thai - Motivation - Sport - Fitness - Music 2021
Tech School Podcast - S9, ep. #6
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Beat the Sunday Scaries by getting ahead of your week & learning about the latest TikTok updates 👀 🎸 Fan Spotlight enabling music artists to engage with fans and their content 💰 NEW Media Buying Certification 🤝 Change Markers Program supporting creators doing 'good' 🤖 NEW Generative AI tools: TikTok Symphony 👩💻 UPDATE, you can now continue watching TikTok videos while browsing on desktop #tiktok #socialmedia #socialmediaagency #socialmediamarketing
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🚀 Transforming Audio Entertainment with Pocket FM’s Push Notification Strategy 🎧 Pocket FM is rewriting the rules of user engagement! With an impressive 647% revenue growth in FY23, their AI-driven notifications and personalized content have reshaped how millions enjoy audio stories. 📈 Here’s what’s working: 1. Catchy Notifications: Elevating push notifications with creative, engaging content—think Zomato-level quirkiness! 2. WhatsApp Alerts: Imagine getting notified about new episodes via WhatsApp, not just payment updates. This could significantly boost episode views. 👀 3. Focused on Gen Z & Millennials: Pocket FM taps into a massive 55% of India’s youth, driving higher MAUs and ARPU. Innovative, data-driven, and user-first—Pocket FM is taking audio entertainment to new heights! 🌟 #PocketFM #AudioRevolution #AI #PushNotifications #GrowthHacking #CustomerEngagement
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AI can increase user engagement on your platform. 1. It can personalize content recommendations and improve user engagement on your platform: 2. Analyze user behavior patterns to tailor suggestions, like Netflix tracking viewing habits. 3. Customize the content in real-time, as seen on Amazon with personalized product recommendations. 4. Predict user preferences with AI-driven analytics, like Spotify's curated playlists." What would you like to add? hashtag #artificialintelligence hashtag #TechWithArun
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Big tech is stepping up! 1.Instagram launches 'Teen Accounts' with parental controls for safer, more monitored social media use. 2.YouTube introduces AI tools, community features, and automatic dubbing to enhance global content accessibility 3.Google TV integrates AI and smart home features for a smarter, more intuitive entertainment system. 4.Reddit launches an AI-powered 'Ads Inspiration' library to help advertisers discover creative ad ideas. 5.Snapchat unveils next-generation AR smart glasses and Snap OS for an upgraded augmented reality experience. #TechNews #AIInnovation #SocialMediaUpdates
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