Fatima Sham Mahimwala’s Post

Unlocking Growth During the Festive Season: My Approach 🎉 With Diwali just around the corner, it’s not just a time for celebration—it’s a huge opportunity for driving business growth! 🪔✨ Over the past year, I’ve found that this festive season is the perfect time to build partnerships and boost engagement. Here’s how I’m preparing to make the most of it: 1️⃣ Plan and Prepare Early: Just like last year, I’m kicking off early with a Diwali-themed campaign. Planning in advance helps me create timely and relevant touchpoints that resonate with clients and partners. 2️⃣ Collaborate for Success: Festivals are all about collaboration! I’ve been reaching out to brands that align with the festive vibe to explore mutually beneficial partnerships. Together, we’re working to offer something unique during the season. 3️⃣ Capture and Share Authentic Moments: Festivals are personal. I’ve noticed that content showing real, behind-the-scenes moments from our celebrations always sparks the most engagement. This year, I’m leaving room in my strategy to capture the authentic joy of Diwali. What’s your strategy for the festive rush? Let’s discuss how we can grow together during this exciting time! 🚀 #FestiveSeason #BusinessDevelopment #Collaboration #GrowthStrategy #Diwali2024

It’s the Festival of Lights. You can already feel the sweetness melting in your mouth. And then…. It’s just a delay though, right? However, why do you feel more frustrated and agitated than you normally would? Why is the Festival of “Joy” so emotionally triggered by unmet expectations?   This is the essence of liquid expectations—how our experiences in one area shape what we anticipate in others. During festive times like Diwali, these expectations soar higher than the fireworks lighting up the night sky. When our cravings aren’t met, the emotional fallout can be significant, leading to frustration and disappointment.   Curious to learn more? Dive into the article here: https://lnkd.in/dTUtfUck   This Diwali, let’s make sure the only thing that burns is the firecrackers—not your celebrations! #Diwali #LiquidExpectations #BehaviorsForBusiness #TerragniConsulting

"Diwali & the Sales Guy Dilemma : As the Festival of Lights approaches, he finds himself torn between the joy of celebration and the relentless grind of sales pressure. Can we truly light up our homes when our phones keep ringing?" Every Diwali, there’s that familiar tug- deep desire to unplug and celebrate with loved ones, met with the undeniable pressure to hit those last minute targets. I know this feeling well, from years spent in the thick of sales at various levels. The joy of the season too often gets overshadowed by a relentless pursuit of numbers. If you've ever felt the struggle to be present with family while work looms, you're not alone. Over the years, I’ve learned that with intention, balance is possible. So, to all my fellow sales professionals, let’s protect our time for family, laughter, and light this Diwali—even amid the grind. Success matters, but so does savoring life’s moments. Here’s to a Diwali that brings both achievement and genuine celebration. Wishing everyone a prosperous and joyous festival. P.S.: This year, it's a triple challenge- lighting up for Diwali, spooking it up for Halloween (yep, same day!), and surviving month-end chaos. Who needs horror movies when you've got sales targets? 😅 #Diwali #SalesLife #WorkLifeBalance #FestivalOfLights #Halloween

Picture this: Diwali is around the corner, and my social media feed is a battlefield of brands vying for my attention (and my hard-earned cash). Flashy ads, emotional appeals, discounts that seem too good to be true... it's a marketing maze designed to make me click "buy now" before I can even say "Happy Diwali!" Here's the truth: festivals have become a prime opportunity for brands to exploit our emotions and loosen our purse strings. Nostalgia, family values, the desire to indulge... they're all weapons in the marketing arsenal. Enjoy the festivities, but don't fall prey to clever marketing tactics. Set a budget, prioritize your needs, and don't be swayed by emotional appeals or "limited-time" offers. Remember, the true spirit of the festival lies in celebrating with loved ones, not accumulating a mountain of stuff you don't need. Let's be conscious consumers this festive season. Support brands that align with your values, prioritize quality over quantity, and remember that experiences and meaningful connections are far more valuable than material possessions. After all, the best Diwali gifts are often the ones that money can't buy. 😉 #Diwali #FestivalMarketing #MindfulConsumerism #SpendingWisely #ExperiencesOverThings

As Diwali approaches, it's important to recognize how festivals can drive business growth. This vibrant celebration encourages increased consumer spending, as people indulge in shopping for gifts and festive essentials. Brands also have a unique opportunity to connect emotionally with their audience through themed marketing and promotions. Moreover, Diwali fosters stronger relationships with clients and employees, creating a sense of community. The festive spirit often inspires creativity and innovation, leading businesses to develop unique offerings that set them apart. Wishing everyone a prosperous Diwali! #Diwali #BusinessGrowth #CulturalImpact

🎉 As we approach the latter part of the year, it’s time to start planning for some major events—Halloween, Diwali, Bonfire Night, Christmas, and New Year are all on the horizon! 🎃🪔🎆🎄🎇 To ensure that your celebrations run smoothly and your items are delivered on time, we recommend placing your orders for tokens and other event essentials well in advance. Our lead times can fluctuate based on demand, so getting organised early will help avoid any potential delays and ensure a seamless experience for your events. Don’t wait until the last minute—contact us to discuss your needs and let us help you make your upcoming events truly memorable! #EventPlanning #TokensFor #CelebrationEssentials #PlanAhead

🎉 Diwali: A Time for Celebration... and Sales! 🪔 As we gear up for the Festival of Lights, I can’t help but feel a bit like a diya myself—trying to shine bright in the midst of all the festive chaos! Imagine me trying to make outbound calls while my family is busy preparing sweets, decorating the house, and lighting up the entire neighborhood. The conversation with a prospect goes like this: Me: Hello, have you considered how our solutions can illuminate your business strategy and the expansion plan? Prospect: Sorry, I’m busy—my family is lighting diyas. (And the prospect tries to cut the call). Me: No worries! Just think of me as the ‘sales diya’ trying to brighten your day 😂 😂 😂 The struggle is real, folks! Between dodging laddoos and following up on leads, the hustle doesn’t stop. But hey, every ‘no’ brings us one step closer to that sweet ‘yes’—just like every diya adds to the festive glow! Celebrating with sweets, but still prospecting like a pro Manaz Muhammad Shriya Singh Parihar Uday Thota Wishing everyone a Diwali filled with joy, prosperity, and successful sales (and maybe a few extra laddoos)! 😄 #Diwali #SalesLife #OutboundSales #FestiveFun

Support: The True Pillar of Every Brand 💪✨ Whether it’s a SaaS solution or an offline product, what truly sustains a brand isn’t just its features or sales—it’s the unwavering support it provides. During festival weeks like Diwali 🎆, most teams—product, development, even management—take a well-deserved break. Sales slow down, waiting for partners to return. Yet, there’s one team that stands like a rock, shouldering the brand’s reputation, ensuring that while others celebrate, customers stay happy and supported. This is the support team—an unsung army that doesn’t just provide service but preserves trust, loyalty, and brand value. The dedication shown by support teams during these times deserves more than just acknowledgment. It’s time brands genuinely appreciate and celebrate the people who keep the wheels turning, who ensure that, despite the festivities, the brand remains strong and its users valued. 🎉👏 To everyone holding the fort this festive season—hats off! Wishing everyone a joyful Diwali and a big cheers to all the hard working teams making it possible! 🌟 #BrandLoyalty #FestivalSeason #CustomerExperience #startuplife

🎆 Get your festive marketing ready! This Diwali, we are sharing a handy checklist to boost your festive campaigns and connect better with your audience. From engaging 2-way WhatsApp messages to personalized recommendations, it’s all about driving meaningful interactions and maximizing impact. 💡 A big thanks to the team for these actionable tips to elevate our Diwali marketing game! Check out the full post for the complete checklist. #diwali #whatsappmarketing #d2c #ecommerce

🎇 How to prepare for Diwali at Work! 🎇 The festive season is here, but your work and deadlines don’t have to suffer! 💼✨ Here are some easy and practical tips to keep your productivity on track while getting ready to enjoy the festivities with your family and friends: ✅ Plan & Prioritize 📝 ✅ Communicate Early 📣 ✅ Clearly Discuss Availability ⏰ ✅ Automate & Delegate ⚙️ ✅ Embrace the Festive Spirit 🎉 By balancing work with celebration, you can enjoy a stress-free Diwali while ensuring everything runs smoothly.👍 Let’s make this festive season both joyful and productive! 👉 How are you preparing for Diwali at work? Share your tips with us! #FestiveSeason #ProductivityHacks #DigitalEntrepreneurship #ForeverOpportunity