Fiùtur’s Post

With New York Climate Week (NYCW) 🗽 just around the corner, I took the chance to reflect on the responsibility we All share to make manufacturing, supply chains and business behavior more sustainable 🌱. In my conversation with Sarah Kronewitter, we explore the key issues driving this transition: from rethinking 🧠 how we produce and consume, to harnessing innovation 💡 and possible impact on business to tackle our most pressing environmental challenges. In our talk, we reflected on How to overcome barriers to green manufacturing The critical role of science and technology Solutions and strategies that are helping industries How consumers can make a difference ... and more   Looking forward to your comments ... as the NYCW is just around the corner  👉  Let's rethink, innovate and work together for a greener future 💚!   #Sustainability #GreenManufacturing #Siemens #ClimateWeek2024 #CollaborateToInnovate #SIGREEN #ESTAINIUM #NYCW Johannes Thul Verena Colonna Svenja Aschenbrenner

I recommend checking out this insightful interview with Gunter Dr. Beitinger on sustainable manufacturing. The article provides many thought-provoking ideas that challenge us to rethink our production and consumption methods, aligning with SDG 12. Gunter emphasizes the critical role of manufacturing in our transition toward sustainability. To meet our global climate goals, we must significantly reduce carbon emissions and shift toward less toxic manufacturing processes that minimize environmental impact. For me, this is the essence of biomanufacturing. He also highlights that the green manufacturing revolution goes beyond just technological advancements; it encompasses the development and sourcing of low-carbon raw materials within our existing supply chains, as well as navigating regulations, policies, and support programs. 

At the 9th Multi-Stakeholder Forum on #Science, #Technology, and #Innovation (#STI) for the Sustainable Development Goals (#SDGs), discussions highlighted the intersection of science, technology, and climate action. Underscoring the critical role of STI in addressing the climate emergency and fostering sustainability. Read more here https://bit.ly/3K0Yeex #BRANDi #BRANDiGlobal #ThinkWithBRANDi #GoodtoGREAT #GlobalEconomy #GDPtoNPI #Sustainomy #FutureReady #STIForum #SustainableDevelopment 

The Carbon Credit Paradox: Beyond Marketing to True Impact Measurement 📊 There's a fundamental misunderstanding in how we communicate about carbon credits that's holding back their true potential. While often marketed as a "solution" to climate change, we need to reframe our perspective: Carbon credits are fundamentally a unit of measurement - a way to quantify our ecological debt. Just as we use financial metrics to measure economic performance, carbon credits serve as a standardized tool to measure environmental impact. The paradox lies in treating them as a marketing tool rather than what they truly are: an accounting mechanism for environmental responsibility. When we focus solely on the trading aspect, we miss their core purpose - providing a measurable framework for tracking and reducing our ecological footprint. Drawing from my experience with Article 6 of the Paris Agreement implementation, I've observed that successful carbon credit systems work best when treated as part of a comprehensive measurement and verification framework, not as standalone solutions. The path forward? Let's shift the conversation from "offsetting" to measuring and reducing actual impact. Carbon credits should evolve alongside our understanding of environmental accounting, serving as a robust tool for tracking progress rather than a quick fix. Thoughts? How do you think we can better communicate the true purpose of carbon credits? #ClimateAction #Sustainability #CarbonMarkets #ClimateFinance #EnvironmentalAccounting

In a video presentation during SEMI Americas #SEMICONWest 2024, Al Gore called on the #semiconductor industry to be "100% part of the solution for sustainability efforts to address the climate crisis." So what can you do to support the initiative? In her latest #sustainability 101 blog post, Julia Freer Goldstein talks about the important role of Employee Action Groups (EAGs) for sustainability. Check it out here: https://lnkd.in/gqtcwAgz

👇🏼 Read below the last episode of Leaders with Lacqua Goes Green, sponsored by Zurich, where Bill Gates gives his take on the advancements in climate tech.

🌿 Did you know that innovation, technology, and intellectual property rights play a significant role in reducing greenhouse gas emissions? WIPO's Green Technology Book showcases over 200 examples of real solutions from innovation ecosystems worldwide. These solutions are readily available for implementation, making a tangible impact on combating climate change. Explore the book to learn how innovation and technology are addressing the challenges of climate change with practical solutions:https://lnkd.in/eEPHWWvq #GreenTechnology #Innovation #ClimateAction 📚🌍 @top fans

We are the actors of our Environment for Sustainability

Episode 179: In this episode of Youthquake, host Can Sinan and guest Tuna dive into the deceptive practice of greenwashing, where corporations exaggerate their environmental efforts to appear more eco-friendly than they actually are. They discuss how companies use tactics like the "sin of the hidden trade-off" and irrelevant claims to mislead consumers, and how carbon credits and tree-planting initiatives may not always be as green as they seem. Tuna also shares tips on how consumers can avoid falling for greenwashing, including using tools like the EWG Healthy Living app to verify a company’s sustainability claims. They also explore genuine business practices that truly benefit the environment, such as LEED-certified buildings, renewable energy investments, and the rise of electric vehicles. Tune in to learn how to make more informed decisions and support businesses that are committed to real environmental change. https://lnkd.in/dPYc-wvU

It’s a wrap. Undaunted: Tackling climate change with innovation Demo Day reaches its conclusion and the most promising start-ups receive their environmentaly sensitive prizes 🪴Congrats to Decarbonite Carbon Cell Vuala - each focusing on reducing waste and pushing the circular economy. #climatechange #circulareconomy #zerowaste