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The document "5 Trends Driving the Digital Banking Landscape" provides a comprehensive overview of the dynamic forces shaping modern banking. Here's a  glance at the trends defining the industry's digital evolution.  1️⃣ Cashless Transactions and Contactless Payments: Traditional banking perceptions are evolving with a focus on remote transactions through digital interfaces like mobile apps and websites, as 78% of consumers prefer digital banking. This trend necessitates financial institutions to offer innovative financial solutions and robust digital experiences. 2️⃣ Cryptocurrency Adoption: While slow, the adoption of cryptocurrencies is on the rise, as 21% of survey respondents mentioned customer requests for Bitcoin services, indicating a growing interest in digital assets among account holders. 3️⃣ Partnerships with Fintechs: Banks and credit unions are competing with and partnering with fintech companies, demonstrating a collaborative approach to leveraging technology and innovation for enhanced customer experiences and service offerings. 4️⃣ Hyper-Personalization: The landscape offers untapped potential for hyper-personalization, where financial institutions can tailor services and interactions to individual customer needs, fostering stronger relationships and loyalty. 5️⃣ Enhanced Customer Experience through Data: Leveraging mature data can significantly enhance customer experience by providing insights for personalized services, improved engagement, and streamlined processes, aligning more closely with customer expectations in the digital age. Download the document for more details. Alkami Technology #digitalbanking #fintech #customerexperience #data #cryptocurrency #payments

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