First Coast News’ Post

WEATHER IMPACT: Helene left a deadly swath of destruction as she made landfall as a Category 4 hurricane in Florida's Big Bend then barrelled her way across Northern Florida and into Georgia. As grim details continue to unfold, the stations On Your Side were with you before, during and after the storm. The First Coast News Most Accurate Weather Team forecasted the weather impact alert day nearly a week prior. On NBC12, ABC25, streaming on First Coast News+ and Firstcoastnews.com, viewers found a safe-haven for news and weather, without the hype. An example of this, our proof-of-brand produced by marketer Demetrius Kennon. When we say team coverage, we mean it. Lifestyle co-hosts and sports reporters became your eyes in the hardest hit areas, providing live reports from Waycross, GA to Jacksonville, Gainesville and Tallahassee. Our commercial production manager hit the road as a photojournalist and our weekend meteorologist showcased his drone skills and reported live. It's not just our job to keep you safe and informed, it's what we believe is right as journalists and meteorologists. It's what we do. And we trust you'll stay with the station that lives its brand throughout the next major event. First Coast News, On Your Side. #FirstCoastNews #OnYourSide #TeamTegna #Tegna #NBC12 #ABC25 #ProofOfBrand #ProofOfCoverage #Marketing #Helene #HurricaneHelene #Hurricane #Storm #StormCoverage #Weather #WeatherImpactAlert

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