Pinter’s Post

𝐀 𝐒𝐰𝐞𝐞𝐭 𝐒𝐲𝐦𝐩𝐡𝐨𝐧𝐲: 𝐄𝐱𝐩𝐥𝐨𝐫𝐢𝐧𝐠 𝐭𝐡𝐞 𝐑𝐢𝐜𝐡 𝐅𝐥𝐚𝐯𝐨𝐫𝐬 𝐨𝐟 𝐭𝐡𝐞 𝐂𝐡𝐨𝐜𝐨𝐥𝐚𝐭𝐞 𝐁𝐞𝐞𝐫 𝐌𝐚𝐫𝐤𝐞𝐭 Introduction: In the realm of craft brewing, two delicious indulgences—beer and chocolate—have found a lovely match. The chocolate beer market is growing rapidly, appealing to the palates of both chocolate and beer connoisseurs. Hops' bitterness and chocolate's sweetness are combined in this unusual way to create a pleasing composition that appeals to a wide range of customers. The Rise of Craft Brewing: Craft brewers, renowned for their inventiveness and exploratory brewing methods, have been essential to the development of the #chocolatebeer industry. These breweries are dedicated to the skill of combining different kinds of chocolate—dark, #milk, and #whitechocolate—with a variety of beer genres, including ales, porters, and stouts. As a result of this inventive blending, a variety of chocolate-infused beers with unique flavour profiles have been created. The key players in Chocolate Beer Market are. Anheuser-Busch The Boston Beer Company New Belgium Brewing Sierra Nevada Brewing Co. Stone Brewing D.G. Yuengling & Son, Inc. Read More @ https://lnkd.in/deM_6ZbE #ChocolateBeerMarket #ChocolateBeer #ChocolateBeerIndustry #GlobalChocolateBeerMarket #ChocolateBeerMarketResearch #ChocolateBeerMarketAnalysis

Who goes to a brewery when they're not drinking? Me. I stopped by the Tree House Brewing Company in Charlton, MA over the weekend and was blown away by how they've grown over the past few years. Not only have they expanded this location but they're opening up a new brewery in Saratoga, NY later this year. Product wise, their menu has grown a lot too. They're still cranking out their legendary IPA's along with a ton of other drinks. You know I had to grab some of their beer along with their non-alcoholic seltzers, (because it's 'Dry July' in my house,) and cold brew coffee (made from beans from one of their farms!) ☕🍻👨🌾 I talked to one of their super friendly staffers and she told me they brew in small batches and sell directly from their brewery, which is probably why it feels like a special occasion when you drink one. Their limited distribution model and direct-to-consumer approach has created a cult-like following for their craft beer and no doubt it's going to do the same for their coffee. And nope, I'm not doing PR for them, (although they'd be a dream client!) I had to give them some love after my visit from a marketing perspective because: *They definitely did their homework...Market research to understand their customers' needs as well as beer and coffee-drinking trends. *They analyzed the competition & identified gaps and opportunities in the market. *They made sure that all of the new products aligned with the Tree House mission, values, and overall strategy. *They continue to focus on their customer experience even as they get bigger. *They clearly invested in a robust product development process that focused on quality, innovation, and differentiation because their seltzers and coffees are frickin' delicious. Now for August to get here fast! 📆 #beer #coffee #dreamclient #DryJuly

2024: Brooklyn Voted Sixpoint Brewery Best Brewery! 🍻 "Founded more than two decades ago in Red Hook, Sixpoint Brewery is one of Brooklyn’s premier hometown breweries. Sixpoint’s foundational principle is “Mad Science,” and the brewery is dedicated to using established scientific principles and guidelines to experiment with their beers to create new and unique brews! They don’t set out to create the same kinds of beers everyone else has – but to push the boundaries of what a great beer can be. Over the past 20 years, Sixpoint has created dozens of beers — from their year-round pilsners and pale ales to seasonal drinks like the Bklyn Sunny Citrus Lager. And you can’t overlook their small batch series — with experimental brews like the Subway Series Blueberry Sour or the Sick Burn Stout, which is brewed with chili peppers. Sixpoint’s beers are available all over the city, but the best way to enjoy them is at one of their two taprooms in Brooklyn and Manhattan." Source: https://lnkd.in/gt9HWPHN

The past few months have been incredibly exciting for our small brewery as we transitioned from a mere idea to establishing our presence in the local Copenhagen scene. Since our launch in April, we have released three beers, with a fourth set to debut next week. This journey has been a testament to the power of learning by doing, as we constantly review feedback and sales trends to understand our customers' perceptions of our brand. Incorporating this feedback while staying true to our brand's DNA and original vision has been both challenging and rewarding, and it continues to be an exciting process. We initially explored the concept that craft beer is evolving beyond the traditional view of being exclusively for the "initiated" or characterized by high alcohol content. Consequently, we have refined our recipes to deliver high-quality, highly drinkable beers with robust flavor profiles. What we've found in the industry, craft beer has gained mainstream acceptance, and is no longer confined to specialty bars or bottle shops. At Seagrove Public, we believe we can push this boundary even further. With each new release, we remain committed to making our beers widely accessible without compromising on quality. Time for another?

Feeling the pressure of competition from other beverage alcohol categories, plenty of breweries are wondering if the best way forward is to join' em rather than trying to beat 'em. But adding an entirely new category to your business is no easy cash grab, and requires pre-existing passion, know-how, and other leverageable assets like space or equipment. To dig into what success looks like for breweries adding distilling to their operations, I spoke with Finback Brewery + Halftone Spirits, and 450 North Brewery & Brix Haus Restaurant for Craft Beer & Brewing's Brewing Industry Guide. https://lnkd.in/gJ6XQWmS

A copy of our recent press release is posted below. It will give you a bit more insight into Censored Munky Brewing Co. We are now actively looking to increase availability of our current product, Freee Speeech!!!, in restaurants, bars, stores, and all applicable locations across Massachusetts. We are starting there and will be looking to expand elsewhere asap. Any assistance from our network would be much appreciated. The Munky Cometh. Cheers! 🍻 April 2024 CHICOPEE, Mass.— Censored Munky Brewing Company (CensoredMunky.com) announces the launch of its inaugural beer “Freee Speeech!!!”. Based in Chicopee, Censored Munky is in partnership with White Lion Brewing Company out of Springfield to contract brew and distribute the inaugural beer, with forthcoming plans for Censored Munky to have a brewing operation and tasting room in Chicopee, an effort that will employ 3-5 people initially. Two of the founders have over 100 years of family roots in Chicopee. “There was no better place to start our company than in Chicopee, where there is a working-class culture, and our French/Irish family roots are from the area. This all speaks to our passion for great beer, to have fun, and to have lively conversations”, says Rick Roque, area investment banker and Co-Founder. Freee Speeech!!! is an American IPA that has a mild hop profile with hints of tropical fruit and citrus that is smooth and clear. Censored Munky pairs its beer with design concepts to illustrate political satire in this heavily politicized climate. The company intends to launch an assortment of beers to make fun of political parties, elected officials, conspiracies, and anything else the Munky desires. “We made Freee Speeech!!! our flagship beer and first design because of the importance of the First Amendment”, says John Phillips, Chicopee resident, Chief Munky and Co-Founder. “It was a revolutionary concept and freedom that was won in the days of old. It took power away from those who controlled information. We should always strive for truth, dialogue, and laughter”. Tommy Reynolds, Co-Founder, states “Our t-shirts, merchandise, can designs and messaging bring a fresh perspective on the world we live in with humor, wit, sarcasm and satire. By combining visual aids, a paired unique taste, and a thirst for laughter, we aim to bring people together via a shared vision; we realized censorship sucks.” Freee Speeech!!! will be available at liquor stores, bars, and restaurants across Massachusetts starting April 20, 2024. It will be on tap at White Lion Brewing Company in both Springfield MA and Amherst MA, and at Masse’s American Bistro in Chicopee MA beginning on April 20th. Make sure to follow us on social media as well as check the website, CensoredMunky.com, for availability updates and announcements. Contact GetBeer@censoredmunky.com for any orders.🍻🚀🇺🇸

In This Issue: Meet the Brew Crew: Get to know fellow brew enthusiasts from around the globe. Each month, we feature interviews with passionate beer lovers who share their stories, favorite brews, and brewing adventures. Brewery Wanderlust: Embark on a virtual journey to some of the world's most exciting breweries. From hidden gems off the beaten path to iconic destinations steeped in brewing history, we'll take you behind the scenes of the places that make the beer world go 'round. Homebrewer's Haven: Whether you're a seasoned pro or just starting out, our homebrewing section is your go-to resource for all things DIY brewing. From equipment reviews to recipe ideas and troubleshooting tips, we've got you covered on your quest to craft the perfect pint. Beer Culture Chronicles: Explore the rich tapestry of beer culture from around the world. From ancient brewing traditions to modern innovations, we delve into the stories, rituals, and customs that make beer more than just a beverage—it's a way of life. Sip and Share: Join the conversation with our community-driven segment where brew enthusiasts like you share their favorite beers, brewing hacks, and tasting notes. Plus, don't miss our monthly beer-themed challenges and contests for a chance to win some sudsy swag!

German beer. Join us in exploring the rich flavors and (search) popularity of iconic German breweries, ranging from the internationally celebrated Beck's to the traditional craftsmanship of Warsteiner, the wheat beer excellence of Erdinger, and the excellent pilsner offerings from Bitburger. While Beck's has secured a consistent presence, Warsteiner and Bitburger exhibit higher volumes and peaks that align with beer releases and innovative brewing solutions. Erdinger on the other hand creates steady high interest among consumers. Beck's, celebrated for its North German crisp and distinctive brew (which only Jever and potentially also Haake Beck can match), has a prominent presence in the search market, with sustained solid volumes. The brand's international acclaim matches its consistent popularity among German beer enthusiasts. Warsteiner shows higher sustained search volumes. Periodic peaks in search volume for Warsteiner align with strategic marketing initiatives and the introduction of new beer varieties. These spikes underscore Warsteiner's commitment to maintaining a leading position in the beer market, capturing the attention of consumers during key product launches. Erdinger, renowned for its traditional wheat beers, showcases steady search volume trends with small periodic highs. The steady level of interest demonstrates Erdinger's ability to blend time-honored brewing techniques with flavors that cater to consumers’ long-term preferences. Bitburger, with its tasty pilsner, exhibits notable peaks linked to marketing pushes and the introduction of limited-edition brews. These ups highlight Bitburger's capacity to maintain consumer interest through a dynamic fusion of innovation and brewing expertise. Bitburger has surpassed Erdinger’s search popularity several times in recent months. Studying search trends helps industry experts to identify change in consumer taste, as it happes, ensuring they meet the evolving preferences of beer connoisseurs. For those who want to know before it happens, there are predictive analytics tools, like Pythia AI. Try out the Phythia AI demo to predict trends like this and forecast future events. #german #beer #marketdynamics #businesstools #predictiveanalytics

At the weekend I popped into Saltaire and found myself in the SALT beer factory bar and kitchen, that my friend coined the 'Vatican of SALT', and it got me thinking... 🍺Breweries and taprooms create a unique environment for encouraging experimentation when it comes to drinking beer. People tend to taste beer differently in these environments than at 'normal' pubs or bars, as they have direct access to freshly brewed beers, often with different styles and flavours that aren't always as widely available elsewhere. They are the heart of their brands, and put their products on a pedestal - with the brands themselves being built on this on-trade experience 🗣️These environments also make it easy for customers to engage with brewers, and uncover the process of brewing beer in a very casual way. With this, people are encouraged to explore the range, often with smaller pours, that really promotes a sense of discovery within the category (I tried a sour beer that I would never have tried anywhere else - and found I actually liked it!) 🏪Taprooms and breweries do a great job at serving as hubs for beer education and innovation, and I think the perfect example of on-trade and off-trade working in tandem; offering these unique experiences in the on-trade, and then maintaining them in the off-trade where shops allow people to experience the products away from the taprooms Think about it... You visit a brewery/taproom ➡️ try multiple, smaller pours ➡️widens your understanding of the category ➡️the next time you're instore doing a food shop and see the brand, they are more top of mind, and you're more likely to buy into them #alcohol #insights #marketresearch

The World Beer Cup winners were announced yesterday, with over 9300 beers entered into the competition. While I think the value of these medals for breweries is probably overstated, they do give us some interesting insights into the state of the industry. For instance, take a look at the bump chart I made below for the most popular categories by year. In it, you can get a sense for which styles breweries tend to value, and how those trends have changed. In 1996 (the first year of the competition), the most popular style was American-Style Amber Ale, with 33 entries. This year, its descendent style (American-Style Amber/Red) had 123 entries, but that was only enough to rank them No. 23. This year, the most popular category was Juicy or Hazy IPA, with 326 entries. That style wasn't even a category until 2022, and it's been in the top 2 ever since. Zoom in for more detail. (I've abbreviated some of the categories for ease of reading, and combined some styles that have been adjusted slightly throughout the years where it makes sense).