Gain Theory’s Post

A strong marketing effectiveness culture is crucial for business success. Last month at IAB Australia's MeasureUp event, Justin Nel explained how organisations could instil a culture where marketing’s role in driving growth is fully understood by all and actioned using data-informed insights. You can watch the full session today! 👉 https://lnkd.in/gr2jnzS7

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This presentation from our MeasureUp event in September has Justin Nel, Director at Gain Theory, showcasing brand new Australian research about the range of capabilities that are necessary to marketing effectiveness success. Watch the full video here: https://lnkd.in/gXSQG_SH

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