Before I tell you why so many people have loved taking the MAD//Masters By Rory Sutherland course and why you should book by MIDNIGHT TODAY for the last chance to save £300 on this April's intake, I have an uncool confession to make.
I was that kid at Cambridge (and Monmouth School before that!) who relished being an unashamed member of the debating society. People have always said I like to talk, maybe even sometimes a little too much (well what do you want from someone in the debating society - a f**king mute?) But this time I'm going to shut up (largely!) and let the people who've actually done my MAD//Masters course do the talking. Here's how looking at the world through the lens of behavioural science and commercial-creative innovation has helped them:
The marketer
🎙️“Rory’s examples bring the topics to life. They are helpful and it’s clear he has a huge wealth of knowledge and experience which we are privileged to be able to learn from.”
The salesperson
🎙️“Coming into MAD//Masters, I was somewhat sceptical as my initial thoughts were that it was a marketing heavy course. However, the way Rory talks and explains human behaviour and understanding what people need instead of what they want was immensely beneficial for me and my team. Everything you learn on the course can be put into practice the very next day and because of this I saw a 50% increase in acceptance of my sales proposals within 4 months of completing the course. I would recommend this to everyone.”
The strategist
🎙️“MAD//Masters has helped me to consolidate my ideas and perfect the arguments for and against various approaches.”
One thing we do focus on the course is pricing and ‘the offer’. So all I’ll add is that you need to book before MIDNIGHT TODAY to save £300 (£995 instead of £1295) AND get a COMPLIMENTARY MAD///Fest London ticket (RRP £650 - now that's way better than a free Parker pen!)
https://lnkd.in/e8_2RHkS
MAD//FEST Anna Cairns Sam Benton Dan Brain Ogilvy UK Ian Houghton