Georgia Merrington’s Post

Lately, I've been all about spotlighting brands on my page that I believe are absolutely crushing it. In the tough industry that is retail – I think it’s incredibly important to acknowledge those that are doing incredibly well. Spreading some positivity on my feed feels like a small victory in itself! My absolute brand of the MOMENT, deserves a whole post dedicated to them I believe, which is SURREAL. I mean WHERE do I even start? Saying I'm obsessed would be an understatement, and I'm definitely not alone in noticing. SURREAL is everywhere on my feed, and for good reason! Their marketing is absolutely geniussssss! And that's coming from someone who doesn't have formal marketing experience. But, I'm deeply immersed in this sector, so I can definitely spot some next-level tactics when I see some… Everyone in the office has heard me talking about them, showing their witty yet engaging posts – I’ve practically forced everyone to follow them 😂 (so they definitely have gained a fan in myself for sure). From the ‘Deleted Tweet’ posts (hats off to the social team for that one) to their ‘effortless’ looking billboards that are actually hilarious – they have NAILED their marketing. This is the kind of brand I truly admire. They're not afraid to push the boundaries, almost tiptoeing right up to the line (but never crossing it). Their engagement with their audience is so captivating, you just can't tear your eyes away. It's honestly incredible. I can’t imagine the type of fun the team are – sound like my kinda people😎 SURREAL - keep smashing it, you guys are INCREDIBLE!!