German American Chamber of Commerce, Inc.’s Post

We consider brand to be a team sport. Therefore, you need a trustworthy group of supporters at your back to win BIG. That’s why we’ve collated our take on the biggest trends we spotted in the outdoors and sporting goods industry at ISPO Munich 2024. If you want to be a key player in this industry, staying on top of the latest news is critical. Stay alert. Stay informed. Stay relevant. . . #ISPO2024 #ISPOWinter #ISPOMunich #KISKAEvent #ApparelDesign #BusinessTrends #DesignTrends #TrendReport #SportingGoods

The global "Tennis Racquets Market" is set to experience remarkable growth, fueled by innovation, evolving consumer demands, and a data-driven approach. With an anticipated CAGR of 3.3% from 2024 to 2032, this market offers exceptional opportunities for businesses aiming to expand and innovate. Staying informed is crucial for success, and our market research report provides the insights and tools needed to thrive in this competitive space. Browse Here: https://lnkd.in/d4KVm8EJ Major Players: HEAD(Austria) Babolat(France) Yonex(Japan) Prince (U.S.) Dunlop Sports Americas (U.K.) Tecnifibre (France) Völkl Sports GmbH (Germany) Bonny (South Korea)

Dripped out. 🔥 • The Northern Super League announced a multi-year partnership with Denmark-based manufacturer hummel, which will provide custom-designed kits and training gear for all six NSL teams starting in April 2025. ⚽ • “As our exclusive on-pitch apparel provider, Hummel’s unique and innovative Northern Super League kits will be instrumental in our efforts to rally Canadians and grow their passion for professional women’s soccer from coast to coast,” NSL president Christina Litz said in a statement provided to the Canadian Press. 💪 • Founded in 1923 by the Messmer family in Germany and now based in Denmark, Hummel supplies kits for the Danish national teams and major clubs across Europe. However, this partnership marks the first time Hummel has sponsored an entire professional women’s league. 👏 • For more on this story, be sure to subscribe to our 4x-weekly (forever free) sports newsletter at the #linkinbio today! 💌 #thegist⁣ • (c/o @sportslogosnet) • #womenssports #soccer

SGI Europe´s big analysis, "The worldwide sports equipment market 2023," is out. See how sports equipment companies like Nike Garmin Vista Outdoor Inc. and 38 others did in terms of sales and profits in 2023. The analysis includes: 🎿 How did the major hard goods firms perform? 💰 Revenues of the biggest hardware companies. 🚵♀️ How did different players like bike–, golf– and fitness companies develop in 2023? 🔑 Key developments from brands like Yonex Specialized Bicycle Components Scott Sports SA Shimano Technogym Giant Group 巨大集團 and more. 👇  Read the complete story at SGI Europe.

🌟 STR MAY Update 🌟 Special events can significantly boost demand in a city, positively impacting overall performance. This month, ADR continues to be the main driver of RevPAR improvements. According to #STR, Prague has secured the #2 rank, thanks to the Rammstein concert and the Ice Hockey Championship. 🏆 Top Cities by Highest RevPAR: Paris Prague Vienna Berlin Budapest Munich Congratulations to all the cities for their stellar performance! Which city will be the winner in June? Will the EURO Tournament impact cities in Germany? 🗣 Share your thoughts and your predictions for next month. How do you think the EURO Tournament will impact RevPAR in German cities? #Hospitality #STRReport #TravelIndustry #ADR #RevPAR

If your a woman with a business idea, or a business, Acorns may be for you. Deadline is this Friday! Details below #womeninbusiness #irishbusiness

Here are more insights from the sporting goods industry. How did the big brands do in 2023 in terms of selling hardware?

The Paris #Olympics2024 is officially underway! 🏅🌍 As we celebrate athleticism, let's explore which European and North American countries lead in online sports goods purchases. Which countries lead the pack? Find out more! #CIRRO #CIRROInsights #Paris2024 #SportsGoods #Ecommerce #Europe #NorthAmerica #OnlineRetail

World Athletics has announced the launch of the World Athletics Ultimate Championship, a new event with a $10 million prize pool. This event is designed to give host cities a commercial stake, potentially transforming the landscape of track and field sports. Now, what could that possibly mean, long term? Here are my speculations💡 💸 Economic Impact: Host cities might see an economic boost ranging from $50 million to $100 million through tourism, sponsorships, and global exposure. 🌍 Global Bidding: Expect a diverse range of cities worldwide vying to host, possibly leading to bids between $5 million to $20 million to secure the event. 🏃 Athlete Participation: With a prize pool of $10 million, top athletes could earn between $50,000 to $1 million, depending on their performance and the event's structure. Could this new championship redefine global track and field competitions? #SportsBusiness #Athletics #SportsMarketing #GlobalEvents #SportsBiz

The Paris Olympics 2024 starts this Friday 🏅 While the athletes prepare, the US Olympic Committee is in the midst of suing Logan Paul and KSI's PRIME for trade mark infringement. Their claim is that PRIME used Olympic phrases and symbols on a special edition of their drink featuring basketball star and three-time Olympic gold medalist Kevin Durant (see the picture below for the label used by PRIME). The suit, filed in Colorado, USA on Friday, 19 July, also accuses PRIME of using the trade marks in online campaigns and promotions, potentially misleading consumers into believing there is a partnership between it and PRIME. In advance of and during worldwide events, it is common to see unofficial partners attempt to make a connect between its brand and such event. In response, as event organisers attempt to secure the value in such association, they will often attempt to enforce their rights. A common basis of any such claim is trade mark infringement. The end of this trade mark dispute will likely play out way beyond the end of this Paris Olympics. #PRIME #Olympics #LoganPaul #KSI #trademarks #trademark #uktrademark #uktrademarks #brand #brandprotection