Giuseppe Geresia’s Post

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Head of Sales | SaaS Sales, Tech Business Development

Breaking Barriers to AgTech Adoption Unclear ROI and high implementation and maintenance costs remain the top challenges for AgTech adoption worldwide. This insight comes from the Global Farmer Insight 2024 survey conducted by #McKinsey&Company, which gathered perspectives from over 4,000 farmers between January and March 2024. At SoilSense, we are committed to addressing these barriers by providing farmers with simple, effective, and affordable technologies that deliver tangible results in their daily operations. Our newly launched subscription model makes it easier than ever for farmers to adopt cutting-edge solutions, paving the way for a more sustainable and efficient future in agriculture. Together, let’s make innovation accessible and impactful for farmers everywhere. 🌱 https://lnkd.in/dCu5h47E #agtech #farming #soil #sustainability

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