The Armani Group and Patrimar announce collaboration on major real estate project in Brazil. Milan, September 23rd 2024 — The Armani Group and Patrimar, the builder and real estate developer with over 60 years of history, are pleased to announce a new pioneering partnership for the design of the residential units, common areas and amenities of a luxury real estate complex in Rio de Janeiro, Brazil. The collaboration – the designer's first real estate venture in Brazil – combines Patrimar’s expertise in building top quality properties with the prestige of the Armani/Casa Interior Design Studio marking a significant moment that will expand the presence of both partners in the country. "I'm very pleased with this new collaboration, which allows me to explore my idea of living in such a unique urban setting as Rio de Janeiro, with its combination of ocean, greenery and mountains, where natural beauty and urban life meet harmoniously. Patrimar has proved to be the ideal partner in giving life to a new expression of my lifestyle philosophy, and of design as an extension of it: a vision in which the Armani style always adapts to the spirit of the environment", remarked Giorgio Armani, Chairman and CEO of the Armani Group. For the first time, Armani/Casa Interior Design Studio – which has already contributed to the design and management of residential projects in other major cities around the world, including Miami, London, Dubai, Beijing, Tel Aviv, Manila, Mumbai and Istanbul – will be involved, together with the Patrimar team, from the initial stages of the project, developing the concepts for the common areas and continuing until its completion, carefully selecting the details, finishes, furnishings and accessories from the Armani/Casa collections. The high-end complex will be one of its kind, melding the elegance and sophistication of the Armani brand with Patrimar's experience and quality construction, and carefully designed to blend seamlessly into the surrounding natural landscape. The luxury residences will also feature various facilities designed to offer residents an elegant and productive lifestyle. Alex Veiga, CEO of the Patrimar Group, stated the company was honored to be the first in the real estate industry to collaborate on a residential project in Brazil with the renowned international brand Armani/Casa. “This partnership represents a milestone for our company and for the luxury real estate market in the country. Together we will create a venture which will be a reference in design and quality of life", commented Veiga, who also added: “It will be an unprecedented launch in Brazil”.
Chissà come abbinerà il Suo stile classico ed elegante al folklore variopinto del Brasile, ReGiorgio?! 🤔🙄 Sono curiosa... 😁🤗 Va beh che gli ho suggerito di fare qualcosa anche per i comuni mortali e non solo per i Vip, ma io intendevo qui nel Sud Italia, non a Rio de Janeiro! 😂 Avrà adeguato il budget al luogo? Sono davvero curiosa. 😊
Success is in these words of Mr Armani: “giving life to a new expression of my lifestyle philosophy, and of design as an extension of it: a vision in which the Armani style always adapts to the spirit of the environment”…. ❤️
Great news to have an Armani branded project in “the wonderful city” of Rio de Janeiro! At Luxulting - Luxury Consulting we are proud to work with Armani on branded projects globally 🙌
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The “ Cidade Maravilhosa” will become even more beautiful!!! Looking forward to getting to know the project!
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This collaboration between the Armani Group and Patrimar is such an exciting development for Brazil's luxury real estate market! Armani's first foray into real estate here highlights a growing trend where high-end brands are venturing beyond traditional sectors. This project could set a new standard for residential living, emphasizing quality and lifestyle in an urban setting!!
We are pleased to share our partnership with the Armani Group. We bring together the excellence and sophistication of both brands in a single venture and about which, soon, we will provide more details about this unprecedented partnership.