GMIFY’s Post

Are outdated pricing strategies holding your business back? 📉  It's time to embrace change! Join us for an in-depth exploration of the transformative impact of generative AI on the pricing landscape in our upcoming webinar. In partnership with PROS, we're bringing you a comprehensive discussion led by industry experts Dominic O'Regan and Pol Vanaerde. Gain valuable insights into how generative AI can adapt to market dynamics and drive profitability. Don't let your pricing strategies fall behind – reserve your spot now and take the first step toward future-proofing your business! https://lnkd.in/dXMTmaeM #EPP #Webinar #AIinPricing #GenerativeAI #PricingStrategy #DynamicPricing #BusinessIntelligence #ArtificialIntelligence #MarketInsights #DigitalTransformation #DataAnalytics #BusinessStrategy

🎙️Hot on the heels of our partnership announcement with Nextatlas a pioneer in AI-driven trend forecasting and consumer insights — we sat down with Nextatlas Co-founder and CEO Luca Morena 🤝🚀 Market Logic's collaboration with Nextatlas aims to revolutionize how businesses harness the power of artificial intelligence (AI) to access deeper insights into market trends and consumer behaviors. So naturally, we were excited to learn more about trend forecasting, what it entails, how the tech works — and how this offering helps organizations while complementing market insights. 👉 We asked Luca a few questions on Nextatlas, trend forecasting via generative AI, and consumer trends. Read his fascinating answers on our blog: https://bit.ly/43pxn4K 🎓 Join Nextatlas and a panel of fellow AI for insights leaders on April 23 at our webinar "Developing consumer insights with AI": https://bit.ly/4aheqmM #MarketLogic #MarketInsights #AIforInsights #Partnerships #TrendForecasting #Nextatlas

Great piece of foresight experimentation using AI to support trends analysis and scenario development by Matthew Gwynfryn Thomas. "Recently, my team at British Red Cross rapidly sketched scenarios for how the UK’s cost of living crisis might evolve over the coming years — so rapidly that we didn’t have time to bring actual humans together for the necessary workshops. But this gave us the opportunity to explore how AI could become a part of our strategic foresight toolkit..." https://lnkd.in/e3wCSptD

Recently, I participated in two thought-provoking discussions: one with the Xoogler.co community and another on the hype surrounding Generative AI. What struck me was the nature of the questions and the overall tone of the conversations. Many focused on job displacement and the choice of ubiquitous tools rather than the transformative potential of AI and the opportunities for experimentation. This fear of the unknown is a common human reaction. It often drives us to resist change and latch onto narratives that reinforce our anxieties. We need to shift our perspective to one of exploration and excitement. By experimenting with new tools and integrating AI into our workflows, we can uncover valuable and custom solutions to stay ahead in this rapidly evolving field. In the words of Amara’s Law: “We tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run.” Now is not the time to get stuck on evaluating the present, but rather embrace change and build the future. Thanks for creating the space for these conversations to happen Tam Le Matthew Lee. #DataAnalytics #GenAI #EmergingTech #FutureOfWork #TechAdaptation #AIInnovation

LESS THAN ONE WEEK TO GO! 💫 Are you heading to the Market Research Society (MRS) Best Of Events & Awards 2024?   Ensure you don't miss the captivating panel discussion, "The GenAI Revolution," chaired by Nick North, Director of Audiences, BBC. Our own Bethan Blakeley will join two esteemed industry peers to explore how researchers are already harnessing its potential. 🔍 Title: “The GenAI Revolution - sharing experiences of using generative AI and how it will change the research industry” 📍 🕙 09:55 | 📅 17th July 🗣 Panellists: Bethan Blakeley, Research Director, Boxclever | Alex Meehan, Senior Leader in Data Science, Co-op | Shafeeq Shajahan, Streetbees This panel will explore: • How generative AI will change our worlds; the opportunities and the threats. • The concerns we have - as consumers, as citizens and as employees. • How GenAI is already being applied in the world of insight and analytics.   In a world where AI evolves at a rapid rate, this discussion is one not to be missed! #AI #GenerativeAI #Insights #Analytics #MRS #MarketResearch #ResearchAwards #Boxclever

In a time when it's tempting to focus on just #technology, remember the importance of #purpose. This was the opening and grounding of my talk at last month's Gartner Data and Analytics Summit. At UPS, our purpose is 'Moving our world forward by delivering what matters.' As a means to achieve that purpose, of course we have fantastic technology, innovation, AI, and advanced analytics. However, those are the tools in the toolkit. The people and purpose are the secret sauce. #AI #Data4Good #PositiveImpact #Purpose #DeliverWhatMatters #UPS #TheUPSFoundation 

🎇 That's a wrap on Day 1 of the AI Intensive Workshop! 🎇 Kudos to all you incredible minds who embarked on this journey today! We've traversed the landscape of AI, uncovering the tools and techniques that are transforming the business game. 💼🤖 What did we uncover? - The building blocks of AI that'll underpin tomorrow's business strategies. 🏗️🧱 - How to use AI Delegation in your business to achieve your business goals. 🎯 - The importance of aligning AI initiatives with ethical standards. 🌟 As we power down for the evening, get prepared to take everything a step further! In tomorrow's session we will be applying these concepts in greater detail and by using interactive sessions that will animate our AI playbook. 📘💥 Rest up, because you'll need all your energy to dive into the practical, hands-on experiences that await. We're not just talking AI – we're doing AI. 🔧🚀 Can't wait to see you all for another groundbreaking day! Let's make this one count and keep riding the wave of innovation. #TeamIncus #AIIntensiveWorkshop #Day1 #InnovateAndElevate

Facing experimentation program hurdles? Maybe a lack of budget, resources and tech, or even team silos? You're not alone with many businesses facing those challenges. But 89% of marketers are turning to AI to overcome their current experimentation challenges. For more insights, dive into our recent study, “Tested to perfection: Building great experiences with experimentation and AI:” https://ow.ly/qPLb30sGEM1

The countdown is on, and places are filling up fast! The legendary Dr. Robert G. Cooper is back with a must-have information session on "AI in New Product Development". As Bob says, which of the 40 AI applications for new product development has the strongest impact on accelerating time to market? Is it AI for idea generation? Or maybe AI for preparing the Business Case or prepping the Launch Plan? AI for doing the in-use field trials on the new product might be a good guess? If you don’t know the answer, then maybe that’s an indication you should attend our “AI Revolution in New Product Development” with Bob on Wednesday 27th March at 1.30pm to 5pm. This event is open to the public with a ticket rate of €250, It’s also Skillnet funded with a ticket rate of just €175 and a member rate of €99. Link is in the comments for more details and to sign up. Darragh Gaffney Bernadette McGahon Dermot Casey Josh Blake. Lorraine O' Farrell Mary Byrne #newproductdevelopment #ai #europeanyearofskills

AI is changing how we create new products but which AI applications will bring you the most value? Which stages in your innovation process stand to gain the biggest performance improvements by leveraging AI? Join our session with Dr. Robert G. Cooper for his insights into deploying AI across the entire product lifecycle, from ideation to post-launch, and making it happen in your business. #Innovation #ArtificialIntelligence #NewProductDevelopment #Leadership