One of the most impressive and widely recognized applications of projection mapping is transforming the exteriors of buildings and structures. This is called Architectural projection mapping, and it is especially popular for city-wide events, public celebrations, cultural festivals, and community engagement. Corporations and brands often utilize architectural mapping to create large-scale brand activations that grab the attention of passersby. This approach can significantly impact local communities and reach global audiences through social media, providing them with exposure and increasing brand awareness in a non-traditional way. In this video, you can see a few projects where Go2 had the chance to create Architectural Projection Mapping and bring the communities together. #BrandActivation #ExperientialMarketing #CustomerEngagement #BrandExperience #EventMarketing #InteractiveMarketing #BrandStrategy #ProjectionMapping #BrandAwareness #CorporateSponsor #SponsorIdeas #CommunityImpact #CommunityEngagement #Architectural #Go2Production #Multimedia #AVshow #CityActivation
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Location? Location. Location! (Yeah, yeah ... we’ve all heard that before.) –– When it comes to branding a large-scale event, your location is just as important as it was for the old real estate mantra. So often, I see event branding that looks like generic geometric shapes were just plucked right from a stock illustration. If you’re an event marketer, I challenge you to go deeper. Here are 3 actionable ideas: 1) Create a sense of place Use the location’s unique attributes – historical architecture, waterfront views, urban energy, etc. – to reinforce the event’s theme. 2) Leverage local culture Incorporate local culture and landmarks into the event experience to create authenticity. It helps build a deeper connection with attendees and builds your brand’s narrative. 3) Use the setting as part of your visual storytelling Let the location help tell your event’s brand. Whether it’s a tech hub or a charming urban community, the environment can reinforce the key messages and the overall tone. Don’t forget you chose the location for a reason – celebrate it. #EventMarketing #GDSquared
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It's always wonderful to hear positive feedback from clients. Knowing that our work makes a difference and brings smiles is what we strive for. Creating beautiful spaces truly matters! #Squarespace #CustomDesign #WebsiteDesignerInUsa #SquarespaceExperts #ClientTestimonial #WebsiteGuru #SquarekoCreation #MarketplaceWebsite #SquarespaceTemplates #HappyClients
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🚀 Excited 🚀 🌟 Prediction: 1. I predict that we will see a resurgence of classic branding elements in modern city-inspired visuals for businesses in the upcoming year. 2. As urban experiences continue to evolve, we can anticipate creative and innovative brand campaigns that pay homage to the vibrant energy of city living. 🌟 General Commentary: 1. It's fascinating to see how the urban landscape serves as a muse for branding strategies, shaping the identity of top companies. 2. The fusion of classic city aesthetics with contemporary design sensibilities has the potential to create memorable and impactful brand experiences. 3. This news highlights the power of storytelling through visuals, reinforcing the connection between brands and their audiences. 4. As we embrace the dynamism of city life, we can look forward to seeing brands leverage nostalgic elements to craft engaging narratives that resonate with consumers. Let's stay tuned for the exciting visual journeys that await us in the cityscape of branding! 🏙️✨ #CityLiving #BrandingInnovation #CreativeInspiration
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Today's #AskTheGallery series focuses on transforming our communities through art Public art plays a vital role in enhancing the aesthetic appeal, fostering community engagement, and inspiring creativity in our shared spaces. Through incorporating art into parks, transportation hubs, government buildings, community centers, and co-working spaces, we can create more vibrant, engaging, and inspiring environments. Key Benefits of Public Art: Enhances Aesthetic Appeal: Art adds visual interest and beauty to public spaces, making them more enjoyable to visit. Fosters Community Engagement: Public art can create gathering places, spark conversations, and foster a sense of belonging. Inspires Creativity: Art can stimulate imagination, creativity, and critical thinking. Reflects Community Values: Public art can represent the unique character, history, and culture of a community. Economic Benefits: Public art can attract visitors, boost tourism, and contribute to local economies. Tips for Incorporating Art in Public Spaces: Consider the Space: Choose artwork that complements the size, layout, and overall atmosphere of the space. Involve the Community: Engage the community in the art selection process to foster a sense of ownership and pride. Choose Durable Materials: Select artwork that can withstand outdoor elements and maintain its aesthetic appeal over time. Create a Focal Point: Place prominent pieces of art in strategic locations to attract attention and create gathering spots. Ensure Accessibility: Make sure artwork is accessible to people of all abilities. Rotate Art Displays: Regularly change the artwork on display to keep the space fresh and engaging. Let's Hear From You! Share your favorite examples of public art in your community. What impact has it had on the space and the people who use it? Join the conversation using #ArtInPublicSpaces. Let's work together to transform our public spaces into vibrant cultural hubs that inspire, engage, and enrich our lives. In the following series, we would explore incorporating art in various public spaces. #AskTheGallerySeries #ATGSeries #ATGS #NmaArtGallery
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Ever wondered how billions of years of natural evolution could transform your next event? Imagine spaces that breathe, respond, and evolve with your guests - where nature's time-tested strategies are revolutionizing how we experience events. From responsive meshworks that dance like coral reefs to AI-powered environments that adapt like living organisms, biomimicry is reshaping the future of event design. In our latest article, we explore the groundbreaking work of innovators like Philip Beesley, who's blending biological inspiration with cutting-edge technology to create something extraordinary: environments that don't just wow audiences - they forge emotional connections through living, breathing spaces. Ready to discover the future of event design? Read More: https://lnkd.in/dA2EqYuJ #Biomimicry #EventInnovation #EventDesign #ExperientialMarketing #FutureOfEvents #sentientbyelysian #eventsagency #immersivetech #ExperientialDesign #EventTech #Innovation #SustainableDesign
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Walk into a well-designed room, and it sparks conversation without a single word. Each element sets the tone for interaction, inspiring connection. It's more than just space - it's the opening line to a beautiful conversation waiting to happen. 🤩 #DesignConversations #CuriosityIgnited #ConnectThroughSpaces #RoomsWithStories #InteriorDesign
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Walk into a well-designed room, and it sparks conversation without a single word. Each element sets the tone for interaction, inspiring connection. It's more than just space - it's the opening line to a beautiful conversation waiting to happen. 🤩 #DesignConversations #CuriosityIgnited #ConnectThroughSpaces #RoomsWithStories #InteriorDesign
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Walk into a well-designed room, and it sparks conversation without a single word. Each element sets the tone for interaction, inspiring connection. It's more than just space - it's the opening line to a beautiful conversation waiting to happen. 🤩 #DesignConversations #CuriosityIgnited #ConnectThroughSpaces #RoomsWithStories #InteriorDesign
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Walk into a well-designed room, and it sparks conversation without a single word. Each element sets the tone for interaction, inspiring connection. It's more than just space - it's the opening line to a beautiful conversation waiting to happen. 🤩 #DesignConversations #CuriosityIgnited #ConnectThroughSpaces #RoomsWithStories #InteriorDesign
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Walk into a well-designed room, and it sparks conversation without a single word. Each element sets the tone for interaction, inspiring connection. It's more than just space - it's the opening line to a beautiful conversation waiting to happen. 🤩 #DesignConversations #CuriosityIgnited #ConnectThroughSpaces #RoomsWithStories #InteriorDesign
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