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How do you avoid overspending on existing customers & boost incremental new purchases? Jens Nicolaysen, CMO at Shinesty, shares his strategy for balancing cost-effective channels with impactful targeting this holiday season. Watch the video to hear Jens' insights on getting this balance just right. #HolidayMarketing #CustomerRetention

3 DTC Brands Facts that will surprise you! ↳ It costs five times more to attract a new customer than to keep an existing one. ↳ Nearly 50% of DTC brands see significant revenue growth through influencer partnerships. ↳ Over 65% of DTC brands heavily invest in data analytics as a core business strategy. I initially found adapting to data-driven marketing overwhelming, but mastering it has significantly optimized my clients' ROI. Dive into data and build those relationships. It’s your secret weapon in the ever-evolving DTC world 💡

🚀 Proud to be Finalists for the Retail Media Visionary Award at the NORA ~ National Online Retailers Association Awards! 🎉 We have curios followers asking us about how we earned this recognition? We asked our Chief Growth & Sustainability Officer, Mohammed Abbas to share the story behind ANC’s game-changing proposition. “We’ve tapped into something unique — a retail media strategy that not only transforms our fleet into a powerful advertising platform but also advances our mission toward zero-emission deliveries.” Through our pioneering partnership with LUMOS , ANC has unlocked an untapped advertising frontier. Here’s what it means for our clients: ✨ Optimize Media Reach With our fleet as a moving media network, we’re helping brands reach audiences across metropolitan, regional, and hard-to-reach locations with precision. 🔄 Boost Retargeting & Conversions Our real-time audience data empowers brands to reconnect with people exposed to their messaging, encouraging repeat purchases and boosting customer lifetime value. 🌍 Impact Meets Innovation Each delivery route is an opportunity for brands to engage customers with high-frequency, targeted impressions that drive both brand awareness and conversions — all while moving toward a greener future. To explore how ANC’s network can amplify your brand’s reach, let’s connect! #RetailMedia #Sustainability #Innovation #ANC #MarketingImpact #NORAawards #RetailMediaNetwork #CustomerEngagement Joe Sofra Wayne Shepherd Kylee Bidwell Beverly Shaw-Lennox Sanzid Alvi Ahmed Eric Fan Natalie Troupkos

Consumer Purchase Data - Marketing's New Currency session at #AdWeekNYC confirms Mediassociates knowledge that targeting without measurement is a shot in the dark. True media strategy integrates both. If you're not using measurement to optimize targeting, you're not really targeting—you're guessing. Break silos, embrace the targeting-measurement symbiosis. Great session Damian Garbaccio, Mark Mathews, Will Warren, Christine Chung! Lots to consider coming out of #AdWeekNYC. #consumerpurchasedata

Is Jumbo Supermarkten on track winning over the Belgian consumer? Who are they targeting? What is their strategy for expansion? Which competitors are they winning visits from? 👉 Find the answers in our latest article. 🔗 Link in the comments below.

Real-time optimization is table stakes. Everyone can do it. What sets Symitri apart is trusted access to data advertisers would never push into the open bidstream. By handling data securely and privately, Symitri delivers deeper insights, smarter targeting, and better performance that competitors can’t match. That’s what happens when trust unlocks better results. Learn more at Symitri.com #FirstPartyData #DigitalAdvertising

Transformation from traditional sales and marketing to digital age... "Embracing the digital age has revolutionized our approach to sales and marketing, transforming the way we engage with customers and drive business growth. Transitioning from traditional methods to digital strategies has allowed us to reach broader audiences, personalize interactions, and measure performance with precision. By leveraging data analytics, automation tools, and online platforms, we have enhanced our targeting, efficiency, and ROI. This shift has not only expanded our market reach but also deepened customer relationships through real-time engagement and relevant content delivery. The evolution from traditional to digital sales and marketing has empowered us to adapt, innovate, and thrive in today's dynamic business landscape." #traditionalsalesandmarketing #digitalsalesandmarketing

🚀 Elevate Your Business with Thrivom's Performance Marketing Solutions Ready to transform your business? Thrivom offers targeted digital campaigns to reach your ideal audience across multiple channels, data-driven optimization with powerful analytics tools, and personalized solutions tailored to your unique business goals. Explore our proven success stories and unlock your business's full potential today with Thrivom! 💼 #Thrivom #PerformanceMarketingagency #BusinessGrowth #ConversionRateBoost #DataDrivenStrategies #TargetedAdvertising

🚚 Why Have a Café When a Food Truck Works Better? Brands like Jago Coffee and Limau Keliling are making waves with affordable drinks, smart targeting, and creative digital strategies. Want to know how they’re doing it? Swipe through to find out and see how you can apply it to your business! 🔥 #unithree #insight #coffeeshop #foodtrends #foodtruck

🎯 Bullseye! That’s Luna Grill with their spot-on guest targeting, thanks to PAR Punchh's receipt tags and Attentive's product data. Want to learn how to make your marketing explode with success? Tune into our on-demand fireside chat! 💻 https://ow.ly/wsE550Ss6uv #MarketingStrategy #Loyalty #FoodTech #Webinar