GoDiverse reposted this
DEI remains to be a competitive advantage 🔥 The changes in the geopolitical climate are unsettling, sending shockwaves through our community in Europe and beyond. Now more than ever, we must raise awareness and stand firmly for the thorough inclusion of our community. 🌈 The data speaks loud: 💡 According to a recent Kantar study, 71% of French consumers value brand efforts to combat discrimination, with younger generations leading the charge. 💡 Inclusive advertising can boost sales by 3.5% in the short term and up to 16% in the long term. 💡 Brands like Amazon and McDonald's were again recognized for their leadership, showing how DEI is a true competitive advantage. 🏆 💡 Inclusion and diversity aren’t just vague phrases—they remain key drivers of growth. 📖 Read the full article (in French): https://lnkd.in/dYYMgCea Are you based in France? 🇫🇷 Join our regional FGLBC Chamber by L'Autre Cercle to learn more about #SupplierDiversity building inclusive supply chains, and the activities for the registered businesses and corporate partners. Reach out via fglbc@autrecercle.org for more information. 📯 #DiversityandInclusion #corporateresponsibility #procurementleaders #LGBTInclusion
