Envy’s Post

Are you chasing after arbitrary metrics or meaningful outcomes? Success in marketing goes beyond vanity metrics. It's about building relationships, fostering trust, and delivering value to your audience. Shift your focus from numbers to relationships, and you'll see the true impact of your efforts. When building out your marketing strategies, make sure not to get lost in the sauce of KPIs, data, etc., and focus on the true goal behind those strategies: - Give the user a good experience - Showcase value - Educate & entertain (Edutainment) - Build trust - Solve your customers' problems So, the next time you're crafting your marketing strategies, keep these fundamental goals in mind.

🚀 Are your marketing efforts aligned with your business objectives? 🎯 It's not just about creating buzz; it's about driving real growth and maximizing your share of the market. Learn how to strategically align your marketing initiatives with your business goals for tangible results. Work with Six Media Marketing to discover the key strategies and insights to elevate your marketing game and propel your business forward! #MarketingStrategy #BusinessGrowth #AlignmentIsKey 📈✨ Schedule a meeting here 👉🏾www.sixmediamarketing.com Dominick Grizzaffi (Account Executive w/ WJBF-TV)

You need to make a plan, do the thing, evaluate how it’s working, and then iterate based on the results. While I love to focus on the strategy behind marketing efforts, the real magic happens when that strategy is put into motion. This gives you data to evaluate not only how it’s all working but also indicates how to iterate on those results to further optimize our efforts. You really can't have one without the other if you want to be incredibly effective with your marketing. – And this is exactly what I do with my CMO Partnership clients. I step in as your strategic marketing partner to oversee this entire cycle so you can stop scratching your head trying to figure out WTF to do next and get back to what you’re really frigging good at. I currently have 1 spot available for a CMO Partnership client starting in June/July. Shoot me a message to chat more about if this might be the right fit for you. https://lnkd.in/enAxyTz5

Why did the marketer bring a ladder to work? To reach the top of the funnel! But seriously, folks... Let's talk about the real challenges of lifecycle marketing: Capturing attention in a noisy digital world ↳ Your customers are bombarded with 10,000+ ads daily Nurturing leads without being pushy ↳ 78% of consumers buy from brands that provide relevant content Turning one-time buyers into loyal advocates ↳ A 5% increase in customer retention can boost profits by 25-95% The secret sauce? Understanding your audience at every stage.cKnow their pain points, desires, and behaviors. Then deliver value that speaks directly to them. Great marketing isn't about shouting the loudest. It's about whispering the right words at the right time. PS: What's your funniest marketing mishap story?

How We Can Help You Finish the Year Strong! As we enter the 4th quarter, it’s more important than ever to fine-tune your marketing strategies. With summer winding down and the busy consumer season ramping up, now is the time to position your brand and capture the attention of your target audience. Whether you’re looking to maximize holiday sales, launch a new campaign, or reinforce your brand messaging for the new year, planning ahead is the key to success in these final months. Let’s discuss how we can help you elevate your efforts and achieve your year-end goals. Click here to submit a request for marketing support - https://lnkd.in/gU-Xh4Zw

Why do marketers jump straight to tactics? The answer might surprise you... I'll tell you exactly why: DOPAMINE. That quick hit of excitement when trying something new. That rush of "finally taking action." But here's what I learned after wasting $30K on random tactics: ↳ Strategy feels slow (but it's not) ↳ Tactics feel fast (but they're expensive Band-Aids) ↳ Implementation without investigation is just gambling Here's the truth nobody's talking about: The most successful marketers I know spend 80% of their time on strategy and 20% on tactics. Not the other way around. Think about it: Would you start building a house without blueprints? Then why are you launching campaigns without a strategy? Here's what to do instead: ➔ Stop all tactical execution for 48 hours ➔ Write down your business objectives ➔ Map your customer journey ➔ THEN choose your tactics If this resonated, comment 💭 and follow Razvan Popescu for more marketing insights that challenge the status quo.

🚀 Thursday thought - Why do I need a Strategic Marketing Approach? - Without you’re throwing pasta 🍝 at the wall and hoping something sticks. In today’s noisy marketplace, random acts of marketing just don’t cut it. Here’s why it matters: 👉 Clarity: Align your marketing with your business goals. 👉 Efficiency: Maximize ROI by focusing on what works. 👉 Relevance: Speak to your audience with precision. 👉 Edge: Stand out from competitors with a clear USP. 👉 Consistency: Build trust with cohesive messaging. 👉 Adaptability: Stay ahead of trends and market shifts. 👉 Measurability: Track progress and refine for success. 👉 Loyalty: Build relationships that last. Marketing isn’t just about campaigns—it’s about purposeful actions that drive sustainable growth. #MarketingStrategy #BusinessGrowth #MarketingTips #StrategicThinking

Let's explore a game-changing approach that's transforming today's marketing landscape: Performance Marketing! Tired of feeling like your marketing efforts are just random shots in the dark? Performance Marketing changes the game by making every action strategic, data-driven, and results-focused. Think of it as a GPS for your marketing journey—no more guesswork, just a clear, direct path to success. Whether you're a seasoned marketer or new to the field, Performance Marketing levels the playing field. Success isn't about having the largest budget; it's about optimizing campaigns smarter and faster. The best part? Performance Marketing is all about connections. It's about truly understanding your audience, engaging authentically, and delivering value that resonates. It goes beyond selling a product; it's about building lasting relationships. Ready to elevate your marketing strategy? Let's connect and explore the limitless possibilities of Performance Marketing together! #MarketingEssetials #PerformanceMarketing #BrandingandOptimization

Seth Godin’s “Permission Marketing”, teaches us that the key to effective marketing is not interruption, but permission. 🔑 Why Permission Matters Godin argues that traditional marketing methods, like TV commercials and flyers, are becoming obsolete. Instead, he advocates for a strategy where you start a dialogue with your ideal customer, build a relationship over time, and sell to them much more effectively. 📈 The Shift in Strategy The shift from ‘Interruption Marketing’ to ‘Permission Marketing’ is profound. It’s about giving people the chance to volunteer their attention and create marketing they want to see. This approach respects the consumer and builds a loyal customer base at a fraction of the cost. 🤝 Building Trust By obtaining consent before marketing to customers, you’re not just selling a product but nurturing a mutually beneficial relationship. This trust is the cornerstone of any successful marketing strategy in today’s crowded market. 🚀 Take Action If you’re looking to revolutionize your marketing approach and connect with your audience on a deeper level, “Permission Marketing” is an essential read. Dive into the full book summary and discover how you can transform your marketing efforts today. #Marketing #SethGodin #PermissionMarketing #CustomerRelationships #InnovativeMarketing

Want to double your revenue in 90 days without needing to become a marketing expert? Steal our “Scalable Revenue Blueprint” to reach your goals faster and with less stress. It’s designed for small to medium sized businesses who want simple, clear steps to grow. Here's the plan: 1️⃣ Focus Foundations: Understand your audience, set goals, and build an online presence. 2️⃣ Engagement Essentials: Create content that attracts, use email to nurture leads, and connect through social media. 3️⃣ Scaling Success: Track your efforts, measure what’s working, and scale without overspending. Stay tuned over the next 2 weeks, where we’ll be releasing the cheat sheets for each of the 9 steps. ➡️ Visit LeverageFlo.ai to book your free strategy call today!