Gong’s Post

When repurposing long-form content like a podcast, think of 3 buckets: 1. Full-length video 2. Bingeable videos (5-10 minutes) 3. Short form vertical content Start with the short form pieces (30-60 seconds). These small clips become the foundation for bingeable clips (5-10 minutes). Not every short clip will expand into a bingeable one, but this approach ensures each longer clip is engaging at its core.

Two Unexpected Benefits of Being a Podcast Guest Master Your Storytelling: Repeatedly sharing your story on different shows helps you refine your narrative. At first, you might feel like you're all over the place, but over time, you’ll find your unique angle and become more deliberate in your delivery. Recognize Engaging Moments: Pay attention to when the host leans in—that’s a sign you’ve hit a nerve. Take note of those moments and amplify them in future appearances. Pro Tip: Each time you're asked the same question, see it as a chance to tell your story even better. Your narrative will naturally evolve and improve with each retelling.

How can you produce something as successful as the Diary of a CEO podcast? There’s one secret ingredient you have to put in every piece of content: Value 💸 Whether that’s a guest’s insights or a useful bit of market research that you added to the conversation, genuine value is what’ll make your content stand out online. Value is also the one thing that’ll make sure that your listeners keep coming back 👀 Watch the clip to find out how you can create content like DOAC’s ⬇️

You’re putting in the work, creating valuable episodes – but your listeners aren’t becoming clients. This is more common than you think, and there’s a solution!  In our upcoming event, happening tomorrow, we’ll cover how to use engaging content and collaborations to drive conversions. Sign up for the Collaborative Growth Blueprint and turn your podcast into a client-generating machine! https://lnkd.in/g25GVpei . . . . . #PodcastingTips #ConvertListeners #PodcastSucces

Creating a podcast trailer that truly hooks your audience is not as smooth as butter on warm toast. Many podcasters face three key challenges: 📌 Finding those golden moments that make episodes shine. 📌 Summarizing the core message in a way that sticks. 📌 Keeping viewers engaged every few seconds. We compete with these challenges and add our secret sauce of “personlaistion” in videos and then every video becomes a masterpiece! We have opened 2 slots in our Growth Plan, it contains: → Free Content Strategy → 1 Free short-form edit Book from Featured section! Don’t miss this chance!

Your title should be memorable and reflect the essence of your content, while the tagline succinctly describes what listeners can expect. Need help refining your podcast identity? Visit https://myproducer.biz for expert guidance and production support. #PodcastTips #PodcastIdentity #MyProducer

A new study from Sounds Profitable offers some good news - podcast listeners are very receptive to brand messages, and they're also pretty happy overall with the ad experience they're currently getting. But if we want to maintain this very special relationship between podcasts, hosts, brands and listeners, it's important to understand and respect listener expectations. Sounds Profitable Signal Hill Insights The Podcast Exchange - TPX

The Conversations podcast has undergone a transformative rebranding, emerging as 'Crossover Narratives with Esthela Ranger'. This strategic shift represents more than a mere name change, signaling a renewed commitment to engaging storytelling and community building. Season 3 concluded earlier than anticipated, ending at Episode 6, which sparked curiosity among listeners. Founder Derick F. Tangap noted that the season provided unexpected insights, setting the stage for an exciting Season 4. The rebrand reflects a deliberate pivot towards narratives that connect audiences and offer nuanced perspectives. By amplifying diverse voices, the podcast aims to create deeper, more meaningful connections with its listeners. Upcoming projects include the premiere of Season 4 and The Leadership View, a documentary series exploring leadership through personal stories. These initiatives underscore the organization's mission to inspire and educate through powerful storytelling. Read The Future, the parent organization, continues its commitment to empowering individuals through innovative programs like Conversations and Sprout. By bridging educational and narrative experiences, they are cultivating a community prepared to tackle future challenges. The podcast's evolution demonstrates a strategic approach to content creation, promising audiences more compelling and interconnected storytelling experiences. #PodcastInnovation #StorytellingEvolution #LeadershipNarratives

Turn one podcast or webinar into 4 weeks of strong content 🚀 If you're creating webinar or podcast content, don't stop at one upload! With a simple strategy, you can stretch your reach, increase engagement, and keep your audience coming back for more. Here’s a 4-week plan👇 Week 1: Launch your full episode & share a 60-second teaser Week 2: Give an insider view with a behind-the-scenes post Week 3: Share a valuable highlight & a short cutdown clip Week 4: Wrap up with an interview-style article Consistency is key! With a planned rollout, you’ll maximise the impact of your content and strengthen your brand presence over time ⭐️

Authenticity, consistency, and passion are essential for long-term podcast success. Play the long game, as true rewards often come after sustained effort and purpose-driven content.