Goybo’s Post

Attention all industry professionals! 🚀🎮 Check out the latest industry reports to uncover key insights into #licensing and #IP integrations in the #gaming space. Newzoo's Global Games Market Report, Data AI's State of Mobile 2024 Report, and the 2023 Game Development Report by Rendered Venture Capital & Griffin Gaming Partners offer valuable perspectives on the evolving landscape. Discover how monetization challenges in #MobileGames are being tackled through innovative IP integrations in LiveOps events. Learn about the growing use of influencers and the importance of transmedia strategies in expanding audience reach. https://hubs.la/Q02nTlv50

Valve corporation upcoming shooter, #Deadlock, is a perfect example of how streamers and #streaming platforms like Twitch and Kick are game-changers for launches—even for industry giants. Since the media embargo lifted on August 23, Deadlock has amassed 15.52M hours watched and hit a peak of 120K viewers. It’s now a top 10 game on Twitch, all while still in a private Alpha test! #Influencers have been instrumental in creating buzz and excitement, helping push viewership to an average of 47.6K over the last two weeks. Their support shows just how vital content creators are for boosting game visibility, even for big publishers like #Valve. With esports teams already eyeing rosters, Deadlock has a bright future, potentially becoming the next big discipline in competitive gaming. The lesson? #Streamers, part of our industry, are more than just players—they're key drivers of community, visibility, and success in today’s #gaming world. via Esports Charts & Streams Charts Full link in the comments ➡ #esports #esportsdata #streamscharts #deadlock

Nazara Technologies-owned gaming and esports firm NODWIN Gaming has announced the acquisition of Trinity Gaming, a gaming agency and platform MCN/ CSP, in a deal valued at Rs 24 crore. Founded in 2019 by entrepreneurial duo Abhishek Aggarwal and Shivam Rao, Trinity Gaming is a Creator Service Provider (CSP) for Meta and the only Gaming MCN (Multi-channel Network) for YouTube in Gaming in India. It manages over 1,000 creators from across the country, with partnerships with global brands such as Samsung, Realme, iQOO, and Krafton. Read the full story here: 👇 https://lnkd.in/d2mBMTJb #gaming #esports #mumbai #influencers #acquisition #startup #indianstartupnews

What are the most interesting gaming audiences for advertisers? 🎮 Every month we publish a list of best-selling gaming segments. What sparked interest in September? ➡️ Over half of best-selling segments were connected to game titles, ➡️ Steam was the top segment in the Devices & Platforms category. Follow our company page to stay updated on sales trends - OAN - Global Gaming Audiences. Thanks! 👋 #gaming #advertising #bestselling #report #audiences #targeting

🔥 Over half of our best-selling segments in September were connected to game titles. Advertisers want to reach players of selected titles 🎯 🎮 What more can you learn from our monthly Best-selling Gaming Audiences posts❓ Check the short video of Rafal Szychowski, our CEO, in which he talks about gaming segments and sales trends from September! #gaming #advertising #audiences #data #targeting #campaigns #segments

Esports and gaming agency Prodigy Agency has announced a new venture called Prodigy Solutions, a branch aimed at helping game publishers and brands navigate the esports industry. The newly created venture will include consulting, influencer management and contracting, executing marketing strategies and more. https://lnkd.in/eK9hR67f

Gaming is No Longer a Niche: 5 Trends and Winning Strategies Gaming is no longer a siloed activity or a niche consumer demo. It's becoming as mainstream as watching videos. We need to stop thinking of gaming as a separate entity. It's time to recognize its impact on our culture and society. Here are 5 trends and 5 winning brand strategies in gaming: • Gaming is becoming a mainstream activity • Esports is growing in popularity • Virtual events are on the rise • Gaming influencers are taking over • Cloud gaming is changing the game Want to stay ahead of the curve? Learn more about the latest trends and strategies in gaming. Visit our website: www.purplecowservices.com Email us: info@purplecowservices.com Call us: +1 (914) 977 5459 #Gaming #Esports #CloudGaming #GamingInfluencers #VirtualEvents #DigitalMarketing #ECommerce #PurpleCowServices #MUB #PCIS #PurpleCow

Staying memorable in a competitive market requires innovation and precision in targeting audiences. @InvibesAdvertising's collaboration with some of the top brands in gaming and entertainment does just that, #Invibes ensures that the brands stay relevant and their ads cut through the noise. 🎯💡 #DigitalMarketing #Entertainment #Gaming #Advertising #AdTech #InFeed #Innovation

Why gaming is an important advertising channel? 🎮 🔥 🌎 there are over 3.3 B players worldwide 🇺🇸 61% of Americans play video games regularly 📱 marketers can reach players on all devices Check the stats below and contact us to reach your target audience among players - team@oan.pl👇 #gaming #advertising #audiences #targeting #programmatic #stats #mobile

Gaming is No Longer a Niche: 5 Trends and Winning Strategies Gaming is no longer a siloed activity or a niche consumer demo. It's becoming as mainstream as watching videos. We need to stop thinking of gaming as a separate entity. It's time to recognize its impact on our culture and society. Here are 5 trends and 5 winning brand strategies in gaming: • Gaming is becoming a mainstream activity • Esports is growing in popularity • Virtual events are on the rise • Gaming influencers are taking over • Cloud gaming is changing the game Want to stay ahead of the curve? Learn more about the latest trends and strategies in gaming. Visit our website: www.purplecowservices.com Email us: info@purplecowservices.com Call us: +1 (914) 977 5459 #Gaming #Esports #CloudGaming #GamingInfluencers #VirtualEvents #DigitalMarketing #ECommerce #PurpleCowServices #MUB #PCIS #PurpleCow