The Future of Market Research Is Unfolding – Don’t Get Left Behind! 🚨 This week’s edition of The Exchange Newsletter is packed with insights as Karen Lynch and Lenny Murphy unpack the hottest topics shaping the industry! Here’s a sneak peek: ⭐️ AI & Data Integrity: SAS’s bold acquisition is shaking up synthetic data. ⭐️ Gen Z’s Market Power: Their influence is bigger—and more creative—than you think. ⭐️ Spotify’s AI DJ: Why it’s still missing the mark on personalization. Plus, critical insights into polling challenges and why rethinking your approach to AI is a game-changer. Stay ahead—read it now before everyone else does!
