GRG’s Post

My latest piece in Campaign Middle East, where I discuss the importance of synergy between the personal brand voice, corporate brand voice, and employer brand voice. After all, it’s the people driving the work. So, what role does each play? > Personal branding: Showcasing individual uniqueness and the value they bring. > Employer branding: Attracting and retaining top talent. >Corporate branding: Shaping and strengthening the company’s perception among customers and stakeholders. I’m noticing a shift—success now demands that ALL companies excel in all three pillars. - Thank you Anup Oommen and Hiba F.! Excited to be contributing to regional insights 💫