Groceryshop reposted this
VP of Retail Media @ Skai (formerly Kenshoo) powering $350B+ in ad revenue annually for clients
Was a blast to see such a diverse and talented set of individuals represented at our special edition of #RetailMediaThursdays filmed live at Groceryshop 2024! 🎥 🛒 I get so many comments about this series. We touched on many topics in this filming: - How to effectively calculate incrementality - Using GenAI to drive more sales - The distinct stakeholders that RMNs must serve - Effectively measuring the in-store experience and so much more! With our star guests: 🎤 Joshua Kreitzer from Channel Bakers 🎤 Lori Shaw from Bob's Red Mill 🎤 Ryan Burns from Sam’s Club Member Access Platform (MAP) 🎤 Spencer Millerberg from DetailPage.com 🎤 Angela Myers from Goodway Group 🎤 Chris Perry from firstmovr 🎤 Eric Heller from Asymmetric Intelligence 🎤 Jack Lindberg from Shalion Watch the full video here: https://okt.to/o7UdRE
