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The most successful #MSL strategy is one that aligns #HCP insights to internal business goals. Understanding HCP backgrounds, activities and priorities makes it easier to build a solid territory business plan. Katie Shin incorporated H1’s HCP data into her territory planning to create an individualized strategy for her team at Sumitomo Pharma America, Inc. Watch here: https://hubs.la/Q02YVlnZ0 You can learn more about HCP Universe here: https://hubs.la/Q02YVmz50 #sumitomo #smpa #territorymapping #mslterritoryplanning #hcpdata #hcpinsights

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