Haglöfs’ Post

Hydac way of cooling … also in the Wind sector !

My Q2 calendar is filling up with some stellar events! 🌟 If you'll be at any of these events, let me know so we can exchange insights, and foster new connections! Kicking off with the Embedded World fair in Nürnberg on April 10th 🚀 See you there! 🤝 #channel #supplychain #gfk

In my experience, the most successful trade shows are the ones where we learn as much as we showcase. Every question, every interaction is a chance to grow. #ContinuousLearning #TradeShowGrowth

Last month, event industry CEOs met at Pavyllon on Park Lane for the final AEO International Dinner of the year, focussing on France. Sponsored by Fusion Events, the attendees were welcomed by AEO’s international organiser group, vice chair Damion Angus from Montgomery Group, and Eric Pierrejean from JEC Composites. What did we learn? - 100% of organisers are privately owned – not local authority owned like the Messe model - 450 trade shows in Paris with lots of competition for international audiences - 1 or 2-days’ work from home is expected, especially in Paris - successful companies have management structures and staff expectations based on objectives and deliverables Read the blog outlining more key talking points: https://lnkd.in/eQz4-8KK Find out more about the international dinners: https://lnkd.in/gPVxsVkv

𝗥𝗘𝗗 𝗥𝗢𝗣𝗘 𝗮𝗻𝗱 𝗲𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴 𝗷𝘂𝘀𝘁 𝗰𝗼𝗼𝗹, 𝗳𝗼𝗿𝗴𝗲𝘁 𝗶𝘁!  🥳 Anyone who sees pictures of us celebrating great successes at national trade fairs such as the B2B Marketing Days by marconomy in  Würzburg or the DMEXCO - Digital Marketing Expo & Conference in Cologne.... When I can tell you about our 𝗳𝗶𝗿𝘀𝘁 𝗶𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝘄𝗼𝗿𝗸𝘀𝗵𝗼𝗽𝘀 𝗶𝗻 𝗦𝘄𝗲𝗱𝗲𝗻 and talk about many more planned in 𝗧𝘂𝗿𝗸𝗲𝘆, the 𝗨𝗦𝗔 𝗼𝗿 𝗝𝗮𝗽𝗮𝗻... 𝗧𝗵𝗲𝗿𝗲 𝗶𝘀 𝗮 𝗹𝗼𝘁 𝗼𝗳 𝘄𝗼𝗿𝗸 𝗯𝗲𝗵𝗶𝗻𝗱 𝗶𝘁! Please don't ask me how many weekends and holidays I spent working with Norbert on the strategies and fine-tuning, how often we called Maud on Sundays to straighten everything out. We are here today after a year of #REDROPE  because people like Stefan believed in us and supported us and we didn't count every minute we worked. 𝗜 𝗹𝗶𝘃𝗲 𝗯𝘆 𝘁𝗵𝗲 𝗽𝗵𝗶𝗹𝗼𝘀𝗼𝗽𝗵𝘆 𝘁𝗵𝗮𝘁 𝘀𝘂𝗰𝗰𝗲𝘀𝘀 𝗰𝗼𝗺𝗲𝘀 𝗳𝗿𝗼𝗺 𝗵𝗮𝗿𝗱 𝘄𝗼𝗿𝗸. Our current #REDROPE  success in Sweden shows how strong our strategy is and how much we can trust that the knowledge we have invested over the last few months will bear fruit. I'm currently living out of a suitcase, because I'm going straight on to 𝗦𝗽𝗮𝗶𝗻, great or annoying, it's part of the success and we'll keep going, because it's the intention of Norbert, Maud, Stefan and me. We will soon create an opportunity for all interested parties who cannot get to know us personally in the workshop to experience RED ROPE, we want to continue to scale. 𝘗𝘪𝘤𝘵𝘶𝘳𝘦𝘴 𝘭𝘪𝘬𝘦 𝘵𝘩𝘦𝘴𝘦 𝘢𝘳𝘦 𝘴𝘪𝘮𝘱𝘭𝘺 𝘱𝘢𝘳𝘵 𝘰𝘧 𝘪𝘵. 𝘞𝘦 𝘢𝘳𝘦 𝘩𝘶𝘮𝘢𝘯, 𝘩𝘰𝘯𝘦𝘴𝘵 𝘢𝘯𝘥 𝘢𝘶𝘵𝘩𝘦𝘯𝘵𝘪𝘤. 𝘞𝘦 𝘬𝘯𝘰𝘸 𝘰𝘶𝘳 𝘤𝘶𝘴𝘵𝘰𝘮𝘦𝘳𝘴, 𝘵𝘩𝘦𝘪𝘳 𝘱𝘳𝘰𝘣𝘭𝘦𝘮𝘴 𝘢𝘯𝘥 𝘸𝘦 𝘢𝘳𝘦 𝘰𝘯 𝘢𝘯 𝘦𝘲𝘶𝘢𝘭 𝘧𝘰𝘰𝘵𝘪𝘯𝘨 𝘸𝘪𝘵𝘩 𝘵𝘩𝘦𝘪𝘳 𝘉2𝘉 𝘳𝘦𝘲𝘶𝘪𝘳𝘦𝘮𝘦𝘯𝘵𝘴. After Spain, we'll be heading to Fürstenfeldruck next week and then on to Frankfurt and Munich. Then our RED ROPE year will come to an end and we will continue next year even stronger, even more intensively

THERE ARE TOO MANY SPIRIT COMPETITIONS! 🏆🏆🏆 In a world where spirit competitions have proliferated, most fall short in delivering tangible value to brands. You're likely familiar with the landscape: numerous contests, hefty entry fees, and awards that, while relevant within narrow circles, don't resonate with the broader consumer base or stretch beyond limited locales. The result? A shiny medal on your website but a questionable impact on your bottom line. So why a new one? The answer is simple: to revolutionize how your brand is recognized and how your entry dollars are leveraged. America's Best Spirits Awards was born from a desire to bridge the gap between industry accolades and consumer recognition, ensuring that your investment extends its reach far beyond what traditional competitions offer. Learn More: https://lnkd.in/e7KahbWe

Imagine sharing a stand at the fair with your biggest competitor. This last two days Vytal | Das Mehrwegsystem and RECUP did exactly that at the CHEFS CULINAR exhibition in Ulm. To be honest in the beginning it really felt awkward to share a booth with the system you always recommend your clients not to choose. Of course you don’t want to say bad stuff against the really nice people standing right next to you, but at the same time you still have to stand out to get the signature yourself. This experience really made me overthink my whole pitch and what to say to make people choose our more SAAS like system against their self-explanatory and in the German public more known deposit system without focussing on their flaws too much. But after a while it all came together. We learned a lot about each other and had much fun together (even if the public was still confused quite a lot of times about why these two totally different systems now share a booth.) And let’s see, maybe we might collaborate even more in the future. As we share one goal - to reduce waste and make the world a better place. Even if our approach is totally different. Would you share a booth with your biggest competitors? Post your opinion in the comments!

I would like to share this interesting chanel about Technical Conferences

Check out our 2024 SARSEF Fair Recap!