High Alpha Innovation’s Post

With increasing input costs and stagnant-to-decreasing market prices, adopting sustainable practices hasn't been as big of a priority as it could or should be for many farmers in recent years. While carbon offsetting has been the go-to approach for large food corporations, carbon insetting, where every livestock value chain member collectively works to drive down greenhouse-gas emissions within their shared supply chain, is better enabling these stakeholders to make collective progress in achieving Scope 3 emissions reduction goals. Athian, a High Alpha Innovation portfolio company created in partnership with Elanco, was built to benchmark, verify, and monetize on-farm greenhouse gas reductions. We spoke with Athian CEO Paul Myer to discuss his family's history of farming, ag industry transformation, and how Athian is working to address a longstanding problem facing farmers and other members of the food value chain. https://lnkd.in/gH9R7CyA #AgriFood #AgTech #VentureBuilding

Founder Q&A: Insights from Athian CEO Paul Myer

Founder Q&A: Insights from Athian CEO Paul Myer

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