Hannah Adejugbagbe’s Post

Are you afraid to start a business in Nigeria because the market seems saturated? You might think, "There are already too many players, so I should find something else or give up altogether." These are common fears, but they shouldn't hold you back from bringing your vision to life! Here's the reality: You have two options: innovate within an existing market (find a new approach or unique selling proposition) or create something entirely new. Don't shy away from a populated market. If Nigeria produced at the rate it consumes, many wouldn't need to travel abroad. (Psst: there's a buzz about Nigerians returning to start businesses!) This is your sign to revisit that business idea you put on hold. Take it out, dust it off, and start building it brick by brick. Even a small business can positively impact your family and the country's future. Don't wait! Start today. By the end of the year, you'll be so glad you took the first step. Remember, even a small contribution can make a big difference. So, regardless of what anyone says, start your journey today! . . . . . . . . . #contentmarketing #socialmediamarketing #searchengineoptimization #contentcreation #personalbranding #buildingabusiness #personaldevelopment

THE NIGERIAN PANDEMIC… Is it a Crime to be Nigerian?😞 . . The State of the Art of Nigeria Right now is really disturbing for a lot of Citizens and The Common Man. Even the 1% wealthy ones are speaking up. . It is disheartening to watch, hear and read these on the news. Sadly, this is affecting a lot of businesses and some are rethinking their stance, if this is you….., you’re a business owner thinking about where you are as a business, I urge to to stay calm and see this as one of the many hurdles your business will face/ pass. . This basically shows the strength of your Value Proposition & Communication, if you are seeing a decline in sales, rather than clinching on the Economy…. You can work on your Value Proposition & Communications through your CONTENT STRATEGY. We honestly have only us & God to depend on right now. . Life is all about Mindset - Divert your mind from the Economy and pull all the Energy you have into your Brand/Venture / Business, you can make it work. . #contentmarketingstrategy #contentcreator #brandbuilding #brandawareness #valuecommunication #brandingagency #branddevelopment

Struggling to keep your business afloat in Nigeria's challenging economy? 📉 Don't lose hope! Especially when you don't have premium customers as an sme, even the big guys are feeling the heat. As a Digital Marketing and Sales Specialist I know these things, it's not easy to buy/produce, even now more difficult to sell in this dwindling economy. However, Here are some savvy strategies to boost your sales and thrive amidst high inflation: 1. Value-Based Marketing: Focus on highlighting the unique value your products or services offer to customers, emphasizing how they meet their needs even in tough times. 2. Diversification: Explore new markets or product lines to spread risk and tap into untapped opportunities. 3. Cost Optimization: Trim unnecessary expenses, negotiate better deals with suppliers, and streamline operations to maximize profits. 4. Customer Engagement: Prioritize customer satisfaction and loyalty through personalized interactions, discounts, and loyalty programs. 5. Digital Transformation: Leverage online platforms for sales, marketing, and customer service to reach a wider audience and reduce overhead costs. Surviving and thriving in Nigeria's economy may be tough, but with resilience, innovation, and strategic planning, your business can weather the storm and emerge stronger than ever! 💪?? #anda 𝕲𝖔𝖉 | 𝕱𝖎𝖓𝖆𝖓𝖈𝖊 | 𝕻𝖚𝖗𝖕𝖔𝖘𝖊

As the week silently fizzles out and gives way to the lovely long weekend as we would also be observing a public holiday in Nigeria on Monday. I like to take a mental stock of how my week went and if there are any take aways. This week I learnt the Difference between what my business needs and what is right for my business. I have been chasing a particular Export Contract that resonates and aligns with my revised business goals for the year. And on Tuesday , I like to call a bright sun shining day I received the call I had been waiting for a very long time. The true game changer. I was truly excited and an offer was made to me. As it is my usual norm, I shared a copy with my lawyers and my immediate past facilitators. Three good heads are always better than one. Whatever I fail to see , the other eyes would pick it up. True to my thoughts, they discovered three key things that should give me great concern. I ran over once again with my buyer and gave it a careful thought and at that point I realised though I may have thought this was what my business needs but this particular Export Contract is not right for my business. It was truly heartbreaking but I had to let it go. As the saying goes, when you love something or someone you should let it go and if it finds its way to you again then it is surely for you. Is there something you have wanted so bad but had to tell yourself you are better off without? Let's share and learn #entrepreneurlife #businessgoals #success

The top 4 profitable industries for starting a business in Nigeria are in the sectors of technology, trade, finance, and logistics, which are favored by government policies and drive the economy. 💡Discover the top 4 profitable industries for starting a business in Nigeria based on the CBN 2023 annual economy report. 💡 The information and communication sector in Nigeria, including mobile service subscriptions, is a profitable industry for entrepreneurs to start a business in. 💰  Invest in profitable sectors like fintech and financial/insurance to make money in Nigeria. 📈 Fintech, financial, insurance, and technology sectors in Nigeria are highly profitable and favored by government policies. 📈 The trade sector in Nigeria is booming with the digitalization of buying and selling, while the clothing industry is rapidly growing due to secure online platforms like Seller. 💼 The top 4 profitable industries to start a business in Nigeria are trade, technology-driven transport and storage, food delivery, and logistics. 💡 There are four profitable industries in Nigeria that are driving the economy and receiving government support, making them ideal for starting a business. 📈 Start a small or medium scale business in Nigeria in the logistics, telecommunications, fintech, or money exchange sectors. https://lnkd.in/eYWYgn-f

The current economic situation is challenging for many businesses in Nigeria, but don't let it discourage you from pursuing your dreams. Building a successful business requires perseverance and strategic adjustments. Remember, you are not alone. Countless other businesses across Nigeria are navigating this storm alongside you. Together, we can weather this storm and build a stronger, more prosperous future for all. 👉 👉 Here are some specific actions you can take: 1️⃣ Remember your "why." What ignited your passion for this business? Reconnect with the purpose that drives you and let it fuel your determination during challenging times. 2️⃣ Focus on your strengths. What sets your business apart? What unique value do you offer your customers? Sharpen your focus on those strengths and leverage them to stand out in the market. 3️⃣ Show some love to your customer. During these challenging times, remember to show extra love to your customers. With the current economic situation affecting everyone, show your customers you care about their well-being, not just their wallet. Send a message of support and encouragement to remind them they're valued.

HOW TO DETERMINE THE SIZE OF YOUR BUSINESS Many business owners do not know how to determine the sizes of their businesses. The Corporate Affairs Commission in Nigeria is responsible for the registration and incorporation of businesses in Nigeria. According to her 2021 report, a total of 652,353 businesses were registered in 2021. Here is the breakdown; 📌 Business Names - 505,904 📌 Companies - 130,423 📌 Incorporated Trustees - 15,943 The sad thing here is that almost 80% of these businesses do not survive the first 5 years. This is a discussion for another day. In the case of determining the size of a business in Nigeria, the National Council of Industry and the Central Bank of Nigeria are in charge of determining the size of businesses. In 2003, the National Council of Industry categorized businesses as thus; 📌 Micro Business Employee Size - 1 - 10 Cost of Operation (excluding land) - 1 million Naira or less 📌 Small Business Employee Size - 11 - 35 Cost of Operation (excluding land) - 11 million - 40 million Naira 📌 Medium Business Employee Size - 36 - 100 Cost of Operation (excluding land) - 40million - 200 million Naira 📌 Large Business Employee Size - 101 and above Cost of Operation (excluding land) - Above 200 million Naira Was this helpful? Share with others. P.S Are you a business owner or sales professional, and you are looking that singular program can will transform your sales? ONLINE SALES BOOTCAMP will help you transform your sales. To register, visit www.tsgbootcamp.com #thesalesguru #onlinesalesbootcamp

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This is the most popular phrase amongst entrepreneurs in Nigeria this period.👇 "It's not a good time to do business in Nigeria"😤 Yeah!! It's not a good time. But it's neither a good time to sit back and do nothing. We may be striving and acting strong out here but I know we're all affected by the economy in one way or the other. 🔸It's time to restrategise and PIVOT if need be. 🔸It's time to build our financial literacy 🔸it's time to build an adaptive leadership 🔸it's time for critical thinking and planning. 🔸it's time to build our digital marketing proficiency 🔸it's time to build networks and relationships 🔸it's time to build emotional intelligence. 🔸 it's time to learn and unlearn Happy #SocialSaturday buddies ✨ how are you spending the weekend? For me I'll take enough rest, eat, restrategise and attend LinkedIn audio events. PS: I just made breakfast, decided not to show up here empty handed, don't worry the bread will go round 😄 I believe in miracles 😁 check out the comments for events taking place this weekend.👇

Unsure Which Business to Start in Nigeria? Explore our latest blog post to discover budget-friendly business opportunities you can start today. Get inspired and find the perfect venture for you! Read More Here: https://lnkd.in/dRi4E8qh . . . #businesss #newidea #nigeria #blogpostalert #blog #trending #friday #tgif #reach #engagement #linkedinpost #follow4follow