Hivemapper’s Post

You don't want to miss this comprehensive guide on billboard advertising costs! Learn all about the factors that determine billboard pricing and how you can maximize your advertising budget. Check it out at: @streetwisejnl

#FridayFeature | Billboard Advertising on Highways: What You Need to Know - We explore why highway billboards are an advertising powerhouse, what factors make them effective, and how you can maximize their impact to get the best return on your investment. - by Anna Frieden

When it comes to out-of-home advertising, it's important to remember that when planning a billboard campaign isn’t just about filling space—it’s about using the right creative to make an impact 💥 Without the right creative, even the best-located billboards can fall flat. Behind every successful billboard, there has been a lot of pre-planning and strategy done behind the scenes. So, what are the things you need to consider when it comes to your out-of-home advertising creative? We've got you covered in our blog 👇 https://lnkd.in/ea2TZBrM

Why do we call it out of home advertising? When I tell anyone in public the words “out of home”, they’re like “Huh? What is that?" It sounds like out of a home. Does it rely on all people to have a home? Walk up to a homeless person on the street and say "I work in out of home advertising" and you're gonna get slapped. Change “Out of Home Advertising” into “Public Advertising”. “I work in the public advertising sector, and specialize in billboards, wallscapes, and public transit ads on outdoor spaces across the world" "I partner with local brands to help them advertise in public spaces. Billboards, wallscapes, yard signs, everything public and outdoors." "I work in the out of home industry." - Do you help people find homes? Yes I am challenging the entire industry today. Thoughts? Edit: I welcome public discussion! If you would like to add your viewpoints please do, let me hear what you have to say! There is good parts to both sides.

Make Your Brand Shout with Dreambox Advertising! Are you ready to take your brand to new heights? Look no further than Dreambox Advertising! 📍 Strategically Positioned Billboards: At Dreambox, we understand the power of outdoor advertising. Our billboards are strategically placed in prime locations, ensuring unparalleled visibility for your message. Whether it’s a bustling Sunshine city street or a major highway coming into Harare, we’ve got you covered. 📍 Maximize Your Impact: Imagine your brand showcased against the backdrop of a vibrant cityscape. With Dreambox, your message won’t just be seen; it’ll be remembered. Our billboards capture attention, leaving a lasting impression on passersby and potential customers. 📍 Results-Driven Approach: Dreambox Advertising isn’t just about billboards; it’s about results. We’ve helped businesses of all sizes achieve their marketing goals. From local startups to established brands, our outdoor advertising solutions deliver real impact. Ready to Amplify Your Brand?  📞 +263 8644 283752  📧 info@dreamboxadvertising.co.zw  🌐 dreamboxadvertising.com Dreambox Advertising: Where your brand meets the sky! 

𝗪𝗵𝘆 𝗮𝗿𝗲 𝘁𝗵𝗲 @#$# 𝗮𝗿𝗲 𝗯𝗿𝗮𝗻𝗱𝘀 𝗹𝗲𝗮𝘃𝗶𝗻𝗴 𝗠𝗜𝗟𝗟𝗜𝗢𝗡𝗦 𝗼𝗻 𝘁𝗵𝗲 𝘁𝗮𝗯𝗹𝗲? 🚨 Big news for marketers: A tiny shift in media budgets towards Out-of-Home (OOH) is driving MASSIVE returns. We’re talking millions in revenue gains with just a slight tweak! OAAA's latest research shows brands across the spectrum like automotive, retail, and CPG food are seeing up to 𝟳𝟱% 𝗼𝗳 𝘁𝗵𝗲𝗶𝗿 𝗺𝗲𝗱𝗶𝗮 𝗼𝗽𝘁𝗶𝗺𝗶𝘇𝗮𝘁𝗶𝗼𝗻 𝗰𝗼𝗺𝗶𝗻𝗴 𝗳𝗿𝗼𝗺 𝗢𝗢𝗛 𝗯𝘂𝗱𝗴𝗲𝘁 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲𝘀. 📈 𝗔𝗻𝗱 𝗵𝗲𝗿𝗲’𝘀 𝘁𝗵𝗲 𝗸𝗶𝗰𝗸𝗲𝗿: 𝗮𝗹𝗹 𝘄𝗶𝘁𝗵𝗼𝘂𝘁 𝗮𝗱𝗱𝗶𝗻𝗴 𝗮 𝗱𝗶𝗺𝗲 𝘁𝗼 𝘁𝗵𝗲 𝗼𝘃𝗲𝗿𝗮𝗹𝗹 𝘀𝗽𝗲𝗻𝗱. 🔥 With ROI like this, why isn’t every brand going all-in on OOH? Where are you placing your next bet—more digital, or time to dominate the streets? #OOH #MediaOptimization #MarketingROI #AdvertisingTrends #OutOfHome #DigitalStrategy #AdSpend #MarketingWins #CPG #RetailMarketing #AutoIndustry #DOOH

Hey marketers, need more eyes on your brand in London? (And I mean actual eyes, not just impressions on a screen 👀.) My brother Gianluca Musotti has just launched a fresh, super-smart twist on outdoor advertising. Think classic sandwich boards but leveled up with: 🎒 Mobile advertising backpacks that move through the busiest London spots. 📽 Dynamic screens showcasing your campaign. 📊 Sentiment tracking and data analytics your marketing team will obsess over. It’s perfect for those of us who love creativity and metrics that actually mean something. They’ve already tested this, and it’s been a hit - 250,000+ 6-second-plus views in just 5 days. For a fraction of the cost of something static like Oxford Street or Piccadilly Circus, your brand can literally move with the crowd. Oh, and they’re doing amazing work with Missing People UK too, which I absolutely love. They’re booking up for Q1 already, but there are still 15 backpacks with spots open for late Jan/early Feb. It’s such a great way to start the year strong and make a big splash. If this sounds like something your team would love, let me know and I’ll connect you with the right people. And if you know anyone else who needs to get their brand in front of Londoners, pass this along! 👉 LookAdThat

How Digital Billboards Work in the Advertising Sector? https://lnkd.in/gmmGhNtY Digital Billboards Work in Advertising Sector? https://lnkd.in/g9DKiASe

Austria’s advertising market experienced an impressive recovery in 2024, with gross advertising volumes rising by 7.2% to €7.13 billion, according to new data from the Focus Institute.

How Much Does a Billboard Cost in Phoenix? Get the Facts Here! Discover the ins and outs of billboard advertising prices in the vibrant city of Phoenix. Learn more at: @streetwisejnl