HotMic’s Post

Discover VAB's findings on Gen Z's shift towards real-life shared experiences to combat social media isolation, highlighting engagement opportunities for brands. Read the Latest full News - https://lnkd.in/eXM9Mxcd #MarTech #MarTechEdge #GenZ #SocialMedia #SharedExperiences #VideoAdvertising #VAB #Streaming #EmotionalWellBeing

Multistreaming. Is it important? The short answer is it's a vital part of any influencer led live streaming campaign. Every day we have creators asking us to develop tools to unify the experience of their viewers across all streaming platforms since Twitch's rules changed last year in regards to their partnership programme. Combining chats, engagement tools like alert systems and visuals has been a core part of our development over the past 6 months but we don't see many agencies and brands taking advantage of the more diverse audiences, lower risk, increased value and boosts in engagement metrics/sales they provide. We've put together an article on why it should always be a consideration. We'd love to chat more on this and how we can support on developing tools to keep improving delivery in what is now a much more accessible ecosystem. https://lnkd.in/ekJ3ibCn

🚀 Elevate Your Content Creation Game with Restream! 🌟 Looking to take your live streaming to the next level? Restream is the ultimate tool for content creators, businesses, and influencers. With Restream, you can: ✅ Stream to multiple platforms simultaneously—reach your audience on YouTube, Facebook, LinkedIn, and more, all at once. ✅ Engage with your audience like never before with its real-time chat integration, combining comments from all platforms. ✅ Enhance your streams effortlessly—customize your layout, add logos, and make your live content look professional. ✅ Track your success with analytics to measure your reach and audience engagement. It’s a game-changer for live streaming, whether you’re hosting webinars, gaming, or promoting your brand. 💡 Ready to amplify your reach? Join Restream today using my link: restream.io/join/GZWLK0 and unlock your streaming potential! Let’s go live and connect with the world like never before! 🌐🎥

Top YouTube Video Marketing And Advertising Predictions And Trends For 2024 The launch of your efforts successfully on multiple marketing platforms can elevate the victory of the marketing campaign ever. YouTube video advertising is a great competitor in the present digital marketing arena that takes your business to the next level by comparing other social media platforms. Why has YouTube advertising become a great influencer? The below stats can define this question👇 https://lnkd.in/gsCw9UHH

Ever stumbled upon a livestream that felt like it was just meant for you? There I was, scrolling aimlessly through my feed when I landed on this live session. It wasn't just the content that caught my eye; it was the raw, unfiltered interaction. The host wasn't just speaking; they were engaging, answering questions on the fly, and it felt like a two-way conversation. It hit me then – this is the future of social media engagement. And guess what? The stats back it up. 🔹 Live streaming is the underdog of social media, with a market set to hit $3.21 billion by 2027. 🔹 Platforms like Instagram and YouTube are seeing billions of hours poured into live content, with engagement through the roof – we're talking 3x more on Facebook and a jaw-dropping 24x more comments on LinkedIn. 🔹 It's not just about watching; it's about interacting. Live streaming breaks the fourth wall, allowing brands to connect, engage, and convert in real-time. Curious about how you can leverage live streaming to unlock a treasure trove of engagement and conversions? Stay tuned. We're just getting started. 🚀 #LiveStreaming #SocialMediaTrends #DigitalMarketing #Engagement #ConversionDynamo

One key trend that is set to dominate the social media landscape in 2024 is live streaming and stories. These interactive and engaging features have already gained massive popularity, allowing businesses to connect with their audience in real-time and share captivating stories. Check out our article on how to take advantage of this for your business. #ThroughFreshEyes #SocialMedia #SmallBusiness #LiveStreaming #Stories https://rfr.bz/la09uk5 𝗝𝗼𝗶𝗻 𝗼𝘂𝗿 𝗱𝗶𝘀𝗰𝘂𝘀𝘀𝗶𝗼𝗻! 𝗦𝗵𝗮𝗿𝗲 𝘆𝗼𝘂𝗿 𝗲𝘅𝗽𝗲𝗿𝘁𝗶𝘀𝗲 𝗶𝗻 𝘁𝗵𝗲 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝘀!

Crazy stat of the day: Only 0.5% – 2.5% of your YouTube subscribers who turn bell notifications on, are actually notified of new your new videos. Think about all the work that creators put in to promote "turn notifications on" CTA, with audiences following along, only to have 98% of them NOT GET NOTIFIED! A bummer on both sides of the coin. Platforms can be great discovery tools, but they don't always have creator best interests in mind. It's reminiscent of the Facebook "Like" days. The average organic reach for a Facebook post is now <5%. Facebook de-prioritized creators & media companies from the feed, leading to a near total wipeout of companies & their staff. But yet there's a bright spot. Average email open rates for media companies & creators can be 20-50%+ Forget the days of "smash the like and turn notifications on". It's about time to finally diversify your audience - not only across the large platforms, but gathering email addresses from fans who crave more. Imagine a customizable website, synced with your latest video content, optimized for email collection and monetization. All wrapped up with a simple link-in-bio. We're building this at VideoNest. If you're a YouTube creator or publisher, we'd love to chat about how we can help you diversify your platforms and earn additional revenue from your content. Apply today and a member of our team will be in touch! videonest.co/apply

Ever stumbled upon a livestream that felt like it was just meant for you? There I was, scrolling aimlessly through my feed when I landed on this live session. It wasn't just the content that caught my eye; it was the raw, unfiltered interaction. The host wasn't just speaking; they were engaging, answering questions on the fly, and it felt like a two-way conversation. It hit me then – this is the future of social media engagement. And guess what? The stats back it up. 🔹 Live streaming is the underdog of social media, with a market set to hit $3.21 billion by 2027. 🔹 Platforms like Instagram and YouTube are seeing billions of hours poured into live content, with engagement through the roof – we're talking 3x more on Facebook and a jaw-dropping 24x more comments on LinkedIn. 🔹 It's not just about watching; it's about interacting. Live streaming breaks the fourth wall, allowing brands to connect, engage, and convert in real-time. Curious about how you can leverage live streaming to unlock a treasure trove of engagement and conversions? Stay tuned. We're just getting started. 🚀 #LiveStreaming #SocialMediaTrends #DigitalMarketing #Engagement #ConversionDynamo

New Blog🆕🍂 - In an increasingly fragmented media landscape, #crossplatformmeasurement is emerging as a game-changer.  Then, what are the challenges in achieving cross-platform measurement, and how are we working on it in various nations? This blog offers helpful ideas for media firms facing these difficulties.🚀 #dataanalytics #streaming #contentstrategy #measurements #mediaplanning #dataplatform https://lnkd.in/gcXHTHYG

🎥 Maximize Your Reach with Livecaster 24×7 Looking to boost engagement without the pressure of going live? With Livecaster 24×7, you can broadcast pre-recorded videos as live across platforms like YouTube, Facebook, LinkedIn, and TikTok. ✅ 24/7 Live Streaming – Keep your audience engaged round-the-clock ✅ Multi-Platform Support – Go live on multiple platforms simultaneously ✅ Automated Scheduling – Stream even when you're not around ✅ One-Time Payment – No monthly fees Get all the benefits of live videos without the stress. Perfect for content creators, eCommerce sellers, marketers, and agencies. 🚀 Learn More and Supercharge Your Reach: https://lnkd.in/eiTraYQy #LiveStreaming #MarketingTools #DigitalGrowth #SocialMediaStrategy #ContentMarketing #VideoMarketing