How To Sell Your Ideas™’s Post

In any business, let alone a family or founder-owned business, the role of a CEO is both multifaceted and demanding. As the driving force behind strategic decisions and organisational growth, CEOs shoulder immense responsibility. However, what happens when the owner's involvement becomes a hindrance rather than a support system? In this article, David Twiddle of TWYD & Co considers the detrimental impact of owner interference on non-family CEOs and the repercussions it can have on organisational success. https://lnkd.in/e6qfmsZr

Why is it so uncomfortable to promote yourself? I’ve never been good at promoting myself on social platforms. Historically, I’ve been terrible at doing the work I advise my clients to do… …and I know I’m not alone; am I right PR/Marketing friends? On the flip side, when I was employed, I was excellent at making sure my superiors saw me and knew that I was getting results. I’m not sure why the two things are so different. Maybe it’s the perceived time investment when it feels like there are more pressing things to do in running a business? Maybe, like this article in the Harvard Business Review suggests, I feel like people will think I’m bragging? Regardless … at the ripe old age of (fill in the blank), I’m starting to take my own advice and it’s already proving to be worth the time. If you or your business are looking for support in these areas, give me a shout. My team and I generate content plans for a range of clients, and unlike my own self-promotion…it will always be a priority! https://lnkd.in/eVuCA5Vj

Branding with social media goes beyond posting updates. It's about creating a cohesive narrative that reflects your brand's values and resonates deeply with your audience. To learn more about how you can use social media to expand your business, read the #Bootstrap Brief here:

Social Samosa’s 30 Under 30 is back, shining a spotlight on the rising stars making waves across advertising, marketing, content creation, and entrepreneurship. This initiative is more than just an accolade; it’s a celebration of the innovators who are not only making their mark today but also shaping the future of these industries. Change and innovation are often driven by young, dynamic individuals whose talents and fresh perspectives are shaping the future. Social Samosa’s 30 Under 30 recognizes and celebrates these emerging talents who are redefining norms and setting new benchmarks in their fields. With India’s advertising and marketing sectors buzzing with fresh talent and entrepreneurial energy, our distinguished jury panel was met with an impressive array of nominations. Let's have a look at the list of nominees chosen by them:  Additionally, the categories under which the nominations were accepted are as below: Account Management/Client Servicing Agency Leader Analytics Brand Marketing Content Marketing Influencer Marketing Creative Entrepreneurs Human Resource Public Relations Media Planning Operations & Finance Strategy Stay tuned and hold on tight—details about the finale date will be revealed soon! Here's to the next generation of leaders, innovators, and game-changers – may their journey be filled with continued success, growth, and recognition.

Two snaps and a ton of career aspirations wrapped up in this one. Hope to make this list someday. “A great CMO focuses on what matters most, on what creates and captures demand, and on how to best allocate limited resources to unlimited opportunities so the business grows. They think strategically and execute creatively.” To all my marketing and communications professional check out this one. https://lnkd.in/g4xBYGMs

When I was 22 and diving into the startup phase of my business, shaping a robust personal brand was non-negotiable. Despite my age casting a shadow of doubt, I harnessed the influence of my blog—my digital cornerstone since I was 17—to establish credibility. While networking laid the groundwork, the art of thought leadership truly catapulted my brand and Millennium Communications to new heights. I embraced vulnerability in my storytelling, precisely defined my audience, and embraced the rhythm of daily social media engagement. This strategic approach not only garnered me the title of one of Australia's Top 50 Small Business Leaders before turning 25 but also secured a coveted spotlight in Forbes a year later. Thought leadership isn't just influential; it's transformative for credibility and client attraction. As a small business owner, you can harness its power by: 🙏🏻 Carving out your niche of expertise. 🙏🏻 Identify your target media outlets. 🙏🏻 Cultivate relationships 🙏🏻 Provide proof through facts, figures and statistics. 🙏🏻 Pitching with unwavering confidence. No matter what industry you're in, thought leadership can help you build your credibility, maintain your reputation, and open doors to opportunities!

In any business, let alone a family or founder-owned business, the role of a CEO is both multifaceted and demanding. As the driving force behind strategic decisions and organisational growth, CEOs shoulder immense responsibility. However, what happens when the owner's involvement becomes a hindrance rather than a support system? In this article, David Twiddle of TWYD & Co considers the detrimental impact of owner interference on non-family CEOs and the repercussions it can have on organisational success. https://lnkd.in/eagC4txa

In public relations (PR) entrepreneurship we leverage public relations strategies and tactics to build and grow a successful business. Entrepreneurs in PR utilize media relations, content marketing and event planning, to raise awareness for brands, generate leads, and establish thought leadership in the industry. Being proactive and creative with our approach to PR, we can differentiate our products or services, build a loyal customer base and position ourselves as experts in the field over time. PR entrepreneurship also requires a blend of marketing savvy, effective communication skills, and an entrepreneurial drive which you acquire along the line through advice and mentoring from business and entrepreneurship leaders. This can be a great path for those looking to start their journey in PR business and entrepreneurship. #worldprday #PRentrepreneurship #PlatinumPR

Such a great article! Merissa Himraj. Extract; “Powerful leadership is about fostering a culture where every employee feels empowered to contribute, innovate, and lead – regardless of their job title. This shift isn’t just about feel-good vibes; it’s a strategic imperative.” Recommend giving this a read.🙌

With 56 million people on UK social media, standing out can be tough! Building a strong brand is key to getting noticed. There are many benefits of building a strong brand online. Here's one... Enhanced credibility Using social media can help you establish yourself as a thought leader in your industry. By regularly sharing helpful content that shows your expertise, you can attract and engage the people you want to reach. Social media has become an important way for thought leaders to share their knowledge. It's faster and easier than traditional methods like conferences or publications. By regularly sharing useful content, you can change from just watching to taking part, and have an impact on industry conversations and ideas. But remember. Creating content isn’t just about promoting yourself. Real thought leadership is based on valuable insights, smart analysis, and being open to different viewpoints. By selecting and sharing thought-provoking content, you can show that you're an expert, and encourage others to share what they know and come up with new ideas. If you need help getting your strategy together, let me know. I still have a couple of places available on my October workshop. #BrandBuilding #PersonalBrand