HRA Global FMCG Consulting & Market Research’s Post

🎄🛒 How Are UK Shoppers Celebrating Christmas 2024? This festive season, economic pressures are influencing how we celebrate, from dining out decisions to shopping habits. So, what’s changed from 2023? Our latest survey through The Taste Collective consumer panel reveals: ✨ Pubs are gaining popularity for festive dining, while restaurants and markets see a slight decline. ✨ 75% of shoppers plan to keep their Christmas food shopping similar to last year, but spending adjustments and changing product choices highlight shifting priorities. ✨ Quality over quantity is key, with more consumers opting for premium options while balancing budgets. These insights spotlight exciting opportunities for food brands to resonate with shoppers balancing tradition and economic realities. 🔗 Dive into more results from our Christmas survey on our website: https://lnkd.in/e9nSJ7qR #ConsumerTrends #FestiveInsights #FoodBrands

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