Hurtigruten ’s Post

🚢✨ Hurtigruten has been included on Conde Nast Traveler's Bright Ideas list for 2024 - making us the only company to appear all three years since the list launched! Conde Nast Traveler, the world’s leading travel magazine, launched the Bright Ideas in Travel list in 2022 to celebrate the people and projects tackling travel’s biggest challenges with smart, impactful solutions. This time, it’s our Towards Zero Food Waste initiative that’s earned us a spot. With our “Farm to Table to Farm” model, we’ve created a closed-loop system to minimize food waste. Edible food waste from our ships is collected and sent to a composting facility in Lofoten. There, 319,000 pounds of waste is turned into rich compost, which we deliver back to local farms, where we source ingredients for Norway’s Coastal Kitchen. Passengers enjoy local, sustainably grown produce, and the cycle goes on 🌱 Being on the Bright Ideas list is a huge honour, and this recognition from Conde Nast Traveler means a lot to our team. Read more about the 2024 list and the other innovative projects featured here.

Bright Ideas in Travel 2024

Bright Ideas in Travel 2024

cntraveler.com

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