Should your brand adapt to the norm or break away to be noticed? Both paths have their difficulties. Learn how to succeed in a competitive landscape by pinpointing your Brand Truth and differentiating your approach through specific actions. Join the waitlist to create your brand’s TruthMap™: https://lnkd.in/gPcxPQY6

GRC companies: What trait is more important than attention when it comes to capturing customers’ loyalty? With my team’s new guide, you don’t have to go searching for the answer. We go over 8 marketing fundamentals you need to know if you want to succeed—plus helpful research and recommendations to aid you in building effective marketing strategies. Download our white paper:

📅 November 20 🔔 12:00 PM - 12:45 PM (EST) Join us for our webinar, Brand Bidding That Works: Maximize Ad ROI by Reducing Spend. In just 45 minutes, we'll cover: -> The true pros and cons of brand bidding. -> How to identify when brand bidding adds real value. -> Effective strategies to protect your brand without unnecessary spend. 👉 Reserve your spot now and learn how to take control of your brand bidding, cut costs, and maximize ROI. The link is in the description!

Last chance to sign up for the New & Trending Products webinar - today at 2 pm CST!

In a world where online visibility determines success, staying ahead of the competition is no longer just a goal but a necessity. Let's dive into strategies and insights to ensure your brand shines bright in the digital realm 👇

GRC companies: What trait is more important than attention when it comes to capturing customers’ loyalty? With our new guide, you don’t have to go searching for the answer. We go over 8 marketing fundamentals you need to know if you want to succeed—plus helpful research and recommendations to aid you in building effective marketing strategies. Download our white paper:

In today's noisy marketplace, it's easy to get lost chasing every marketing trend and shiny new platform. But here's the real challenge: How do you make your brand stand out without losing focus on what truly matters? I'm thrilled to join forces with Benjamin Carey and Andy Yates at the Golden Chamber of Commerce Business Summit for "The Branding Blueprint: Standing Out While Staying Focused." As your Chief Marketing Chemist, I'll be sharing how to find that sweet spot between distinction and direction -- with an engaging blend of both art and science of course! Together, we'll break down: ⭐ Why your brand needs to go beyond the logo ⭐ The science of connecting with your ideal customer ⭐ How to craft stories that actually resonate ⭐ Creating consistency that builds trust ⭐ Measuring what matters (and knowing when to evolve) No more scattered efforts or wasted resources. Just clear, strategic insights to help your brand cut through the noise while staying true to your business priorities. Join us Thursday, November 7th at Mount Vernon Canyon Club in Genesee for a dose of practical wisdom that will help you stand out purposefully in your market. Ready to find your focus? Register to attend using the link in the comments.

⚠ Trusted Products Nominations Close On Monday ⚠ Compare how the fleet market views your products by nominating them for our FIRST Trusted Products survey: https://lnkd.in/eNpV7BAv The inaugural 50 Trusted Products report by 360 Media Group Ltd, powered by FleetWise will spotlight the most influential and trusted products in the fleet industry, building on the success of the 100 Trusted Brands in Fleet series. By submitting your nomination, you can benchmark your product vs. competitors, with the top scoring brands securing the sought-after 'Trusted Product' accolade. The products included in the survey will be determined by our expert panel and with the results revealed in the 50 Trusted Products report, due to be published in September 2024. Submit your nomination today and be part of the 50 Trusted Products in Fleet! https://lnkd.in/eNpV7BAv

Ready to see how your brand stacks up against the competition? 👀 We'll uncover the secrets behind these questions when our 2024 Local Visibility Index lands! ✈️

Gift of the Year 2025: Entries Now Open! With just over a month until entries close, now is the perfect time to showcase your brand in the industry's most prestigious awards. But why should you enter? Here are three great reasons: 1️⃣ Boost Your Brand Visibility: The sooner you enter, the more exposure your brand will receive across our communication channels and social media. Throughout the competition, your brand will gain both digital and physical visibility. 2️⃣ Reach Key Decision Makers: Entering guarantees that your products will be seen by the people who matter most—buyers and retailers. With 120 industry judges reviewing entries, this is a golden opportunity to connect with potential partners. 3️⃣ Join the Industry's Largest Awards: The Gift of the Year awards continue to grow, reaching wider audiences each year. Retailers trust these awards when making purchasing decisions, giving your products invaluable credibility. There are many more reasons to enter, and our team is happy to provide further details. Create your account and submit your entries today! If you’re already a participant, simply log in and enter your latest ranges.