IPD - Import Promotion Desk’s Post

The first edition of Fruit Attraction São Paulo ended successfully, bringing together 12 thousand visitors from more than 45 countries and 8 Brazilian states. With the participation of international exhibitors from 15 countries, the fair stood out as a reference in the fruit and vegetable market in the southern hemisphere, as a result of the partnership between IFEMA Madrid and Fiera Milano Brasil. The assembled structure received praise, indicating a potential for future growth, with the next edition already promising to be larger, occupying two pavilions of the São Paulo Expo. Highlights include the Cooking Show and Fruit Forum, which offered more than 20 hours of content and interactivity. The fair's performance reflects Brazil's growth in the world fruit market, with record exports in 2023. The partnership with Apex Brasil boosted the International Buyers Program, resulting in more than a thousand business meetings, which should move 1 billion reais in the next 12 months. The event was also praised by Sebrae, which highlighted its importance to facilitate new business in the production chain. Thus, Fruit Attraction São Paulo is already consolidating itself as an essential platform to boost the Brazilian fruit sector. We can't wait for the next edition! 🍇🥦🍉🍓 hashtag #fruitattraction #international #freshproduce #agriculture #import #export #feiradenegocios #fruitbusiness #fruta #fruit #hortaliças #horticulture #legumes #business #ifemamadrid #rural #saopauloexpo #sementes #colheita #crescendojuntos

🌶 🌟 The Journey of Penja Peppers’ (Poivre de Penja) Geographical Indication Status 🌶 🌟 Poivre de Penja, commonly known as Penja Pepper, is a prized tropical pepper cultivated on the volcanic slopes of Mount Kupa in Penja, Cameroon. Harvested by hand using traditional methods, this pepper is renowned for its unique woody, amber, and musky aroma, and its notable heat, which comes from a minimum piperine content of 10.48%. The pepper's exceptional quality has made it highly sought after by Michelin-starred chefs and upscale restaurants worldwide. To protect the rights of local producers and prevent the misuse of the name, the Poivre de Penja Producers Association secured Geographical Indication (GI) status from the African Intellectual Property Organization (OAPI) in 2013. This protection, covering 17 West African nations, was further extended when the European Commission recognized Poivre de Penja as a protected GI in the EU on March 17, 2022. In April 2024, a symposium in Douala, Cameroon, highlighted the economic and cultural significance of GIs like Penja pepper. These local products have gained increased market value and international recognition since obtaining GI status. The symposium emphasized the importance of GIs in protecting local heritage and boosting economic growth by promoting unique African products on a global stage. #bergenthuin #IntellectualProperty #GeographicalIndication #PenjaPepper #AfricanAgriculture #CulturalHeritage #SustainableFarming #Cameroon #IPProtection #GlobalRecognition #MichelinStar #GourmetCuisine #EconomicGrowth #OAPI #EURecognition #AfricanProducts

At the 2024 Paris exhibition, a significant contract was established for the purchase of 600 kilograms of Afghan saffron, as announced by the U.S. Agency for International Development (USAID). Afghan saffron holds significant importance in international markets for several reasons: 1. Quality and Flavor: Afghan saffron is renowned for its high quality, rich flavor, and vibrant coloring. It is often considered among the best in the world, which adds to its market value. 2. Cultural Heritage: Saffron cultivation has deep roots in Afghanistan's history and culture. This heritage enhances its appeal to consumers looking for authentic, traditional products. 3. Economic Impact: For many Afghan farmers, saffron is a critical source of income. Promoting its sale in international markets can improve the livelihoods of these farmers and contribute to the overall economy of Afghanistan. 4. Increasing Demand: The global demand for saffron has been rising, particularly in the culinary and cosmetic industries, which creates opportunities for Afghan saffron producers. 5. Organic and Sustainable Farming: Much of Afghan saffron is grown using traditional and organic methods, which attracts health-conscious consumers and those interested in sustainable products. 6. Market Differentiation: Afghan saffron can distinguish itself in the market through certifications and branding, capitalizing on its unique qualities and the stories of its farmers. In conclusion, Afghan saffron not only represents a luxury product in international markets but also plays a vital role in the socio-economic development of Afghanistan.

🍐🌍 Last year, around 2,500 #national #producers exported #Rocha pears to 20 markets, making them one of the top-selling fruits abroad. Over 200 national and international producers gathered in #INTERPERA - International Pear Congress in Óbidos, Portugal, the largest international congress dedicated to #pears. The National Association of Rocha Pear Producers (ANP - Associação Nacional de Produtores de Pera Rocha) states that Portugal is the largest producer of Rocha pear in Europe, with 11,297 hectares. 🇵🇹 In 2023, national producers exported €85 million worth of Rocha pears to 20 countries, with Europe (50%), Morocco (20%), and Brazil (20%) leading the imports. 📈🌎 🔗Know more ⬇ https://lnkd.in/dGNV7J9A By AICEP | Romania #ANP #PeraRocha #MadeInPortugal #BuyFromPortugal #InvestInPortugal #BusinessMatchMaking #PortugalOpenForBusiness #AICEP

🍐🌍 𝗟𝗮𝘀𝘁 𝘆𝗲𝗮𝗿, 𝗮𝗿𝗼𝘂𝗻𝗱 𝟮,𝟱𝟬𝟬 𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗽𝗿𝗼𝗱𝘂𝗰𝗲𝗿𝘀 𝗲𝘅𝗽𝗼𝗿𝘁𝗲𝗱 𝗥𝗼𝗰𝗵𝗮 𝗽𝗲𝗮𝗿𝘀 𝘁𝗼 𝟮𝟬 𝗺𝗮𝗿𝗸𝗲𝘁𝘀, 𝗺𝗮𝗸𝗶𝗻𝗴 𝘁𝗵𝗲𝗺 𝗼𝗻𝗲 𝗼𝗳 𝘁𝗵𝗲 𝘁𝗼𝗽-𝘀𝗲𝗹𝗹𝗶𝗻𝗴 𝗳𝗿𝘂𝗶𝘁𝘀 𝗮𝗯𝗿𝗼𝗮𝗱. Over 200 national and international producers gathered in Óbidos for Interpera, the largest international congress dedicated to pears. The National Association of Rocha Pear Producers (ANP) states that Portugal is the largest producer of Rocha pears in Europe, with an area of 11,297 hectares. 🇵🇹 In 2023, national producers exported €85 million worth of Rocha pears to 20 countries, with Europe (50%), Morocco (20%), and Brazil (20%) leading the imports. 📈🌎 Know more 👉 https://lnkd.in/dGNV7J9A

🌟 Experience the Fresh from Source Advantage! 🌟 At this year’s International Flower Trade Fair (IFTF), we had the pleasure of connecting with many new customers and partners who discovered the unique benefits of Fresh from Source. 📽️ Check out this video, featured at our booth, to see how Fresh from Source delivers exceptional solutions for global sourcing! What sets Fresh from Source apart? 🌍 Local Expertise: With branches worldwide, we’re on the ground in key producing regions, ensuring direct communication with suppliers and real-time quality checks. 🚛 Freshness Guaranteed: We deliver the freshest greens and flowers straight from the source to clients globally, maintaining peak quality every step of the way. 📦 Consolidation Power: Need multiple products? We can consolidate shipments efficiently, thanks to our local teams and strong supplier networks. If you visited our stand or are discovering us now, let’s start a conversation! Tell us about your sourcing needs, and we’ll show you how Fresh from Source can deliver. We are Fresh From Source #NewConnections #SupplyChainInnovation #GlobalTrade

The 22nd edition of the Salon de l'#Agriculture, de l'élevage et de l'agro-industrie, known as #SIPSAFILAHA, is set to take place this year with the theme "Strengthening South-South exchanges". Hosting exhibitors from countries such as Brazil, China, France, the Netherlands, Turkey, the United States and others, this trade fair offers a unique opportunity for agriculture and food industry professionals to interact and exchange ideas, while exploring new technologies to enhance their performance.  The event plans to welcome more than 650 exhibitors, and anticipates an impressive turnout of over 35,000 professionals. Expect a variety of conferences and meetings throughout the duration of the event, covering topics such as the food debate and the blue economy. It is highly recommended that interested individuals promptly reserve their dates and join in on the special experience that is the Salon de l'Agriculture, de l'Élevage et de l'Agro-industrie: #SIPSA-FILAHA and #AFRIKA FOOD.

Australia Leads World Wine Trade Group 🍷 Australia has taken the helm as Chair of the World Wine Trade Group (WWTG) as of 1 June 2024. The WWTG, a coalition of government and industry representatives, aims to simplify international wine trade by sharing information, coordinating regulatory discussions, and jointly removing trade barriers. This leadership role allows Australia to drive the group's trade priorities and showcase the unique aspects of Australian wine. 🌍 Deputy Secretary for Agriculture, Fisheries and Forestry Policy, Matt Lowe, emphasised the importance of this chairmanship in advancing the WWTG's goals and enhancing trade opportunities. Lowe highlighted that the WWTG's efforts have significantly eased the international trade process for Australian wine exporters by reducing regulatory inconsistencies. This initiative benefits Australian wine producers by providing smoother market access to other WWTG countries. 🤝 Chairing duties will be shared between the government and Australian Grape & Wine, reflecting a robust partnership that includes Wine Australia and the Australian Wine Research Institute. Australia will host the WWTG Annual Meeting in Adelaide in October, welcoming international delegations from member countries such as Argentina, Canada, and the United States. This collaboration is expected to boost trade opportunities and address the domestic wine oversupply challenge. #WorldWineTradeGroup #AustralianWine #WineIndustry #TradeLeadership #WWTG #WineTrade #AustraliaTrade

📢 Celebrating the protection of more than 3,600 unique products through quality schemes in the European Union, including Protected Designation of Origin (PDO) and Protected Geographical Indication (PGI). In countries where laws on geographical protection apply, only products that meet the various geographical and quality criteria can use the protected indication, these products must be registered.🍈🍅 🍇🍷Did you know? Three wines from Malta have been awarded the DOK (Denominazzjoni ta’ Oriġini Kontrollata) in english is Protected Designation of Origin (PDO) and IĠT (Indikazzjoni Ġeografika Tipika) in english is Protected Geographical Indication (PGI) designation. 🚀 These are the geographical indications from Malta registered in the EU: ✔️Malta or "from Malta" is a DOK (PDO) wine from the island of Malta, which is produced and packaged there with a maximum yield of 84-91 hectolitres/hectare. ✔️ Gozo or "from Gozo" (Maltese: Għawdex or "Ta' Għawdex") is a DOK (PDO) wine from the island of Gozo, with very similar requirements to those of "Malta". ✔️ Maltese Islands or "from the Maltese Islands" is an IĠT (PGI) wine from any of the islands for which higher yields than DOK wines of 120-125 hectolitres/hectare are permitted. #Malta #Wine #PDO #PGI #DOK #FoodEU #Protection #Qualityfood #Geography ▶️https://lnkd.in/d6z2yWFy ▶️https://lnkd.in/ekwkiPD8 ✔️Follow Us Maltese-Spanish Chamber of Commerce

🍐🌍 𝗟𝗮𝘀𝘁 𝘆𝗲𝗮𝗿, 𝗮𝗿𝗼𝘂𝗻𝗱 𝟮,𝟱𝟬𝟬 𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗽𝗿𝗼𝗱𝘂𝗰𝗲𝗿𝘀 𝗲𝘅𝗽𝗼𝗿𝘁𝗲𝗱 𝗥𝗼𝗰𝗵𝗮 𝗽𝗲𝗮𝗿𝘀 𝘁𝗼 𝟮𝟬 𝗺𝗮𝗿𝗸𝗲𝘁𝘀, 𝗺𝗮𝗸𝗶𝗻𝗴 𝘁𝗵𝗲𝗺 𝗼𝗻𝗲 𝗼𝗳 𝘁𝗵𝗲 𝘁𝗼𝗽-𝘀𝗲𝗹𝗹𝗶𝗻𝗴 𝗳𝗿𝘂𝗶𝘁𝘀 𝗮𝗯𝗿𝗼𝗮𝗱. Over 200 national and international producers gathered in Óbidos for Interpera, the largest international congress dedicated to pears. The National Association of Rocha Pear Producers (ANP) states that Portugal is the largest producer of Rocha pears in Europe, with an area of 11,297 hectares. 🇵🇹 In 2023, national producers exported €85 million worth of Rocha pears to 20 countries, with Europe (50%), Morocco (20%), and Brazil (20%) leading the imports. 📈🌎 Know more 👉 https://lnkd.in/dGNV7J9A