IPD - Import Promotion Desk reposted this
🌍 Travelling to Kenya is always special. This week at the German-African Business Summit (GABS) 2024 in Nairobi, I had the honour of taking part in the panel discussion: ‘Sowing growth: Increasing agricultural productivity and global integration through the German-African partnership’. 🎤 Thanks to my co-panelists, Dejene Tezera, Matti Spiecker, Dr. Thomas Behrens and Joab Ngai for the great discussion! A big thank you to Marcus Schwenke and ☀️ Katie Gallus for their professional moderation - without a doubt one of the best I have participated in so far. The follow-up discussions have shown how much interest there is in the IPD - Import Promotion Desk approach. The enthusiasm with which cross-continental co-operation is promoted makes it all the more rewarding. For example, we discussed how trade barriers can be overcome and market access for African agricultural products can be improved. And we talked specifically about the role that policy can play in fostering cross-continental collaboration and unlocking the full potential of Africa’s agricultural sector on the global stage 🤲 In addition, I had the opportunity to meet with several Business Membership Organisation Partnerships (KVP) in Africa implemented by sequa gGmbH in the area of export promotion. The discussions with Cornelia Ott and many others highlighted the significant potential for synergy utilization and knowledge sharing with Business Support Organizations (BSOs) from Ethiopia. Such exchanges are crucial for fostering sustainable development and enhancing the capacity of local actors in export-related fields. The ‘Partners in Transformation’ network and the bundling of programmes for economic players is, in my view, a good example of how to strengthen economic cooperation and foreign trade. This was also one of the topic I discussed with the wonderful Astou Dia, as we using synergies in supporting women entrepreneurs in several African countries. Looking forward to broaden this approach even more! 🎯 The event emphasized once again that partnerships between Africa and Germany are the key to increasing agricultural productivity, breaking down trade barriers and strengthening African companies on the global market.
Interesting event. Let's meet next time.
Amazing! Looking forward to future collaboration!
Thank you, I feel very honoured. Indeed, it was a great panel and you were a wonderful panelist! 🙌