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🆕 In the latest episode of What's Going On In Banking, Ron Shevlin and guests Derik Sutton of Autobooks and Mary Anne Keegan of Etch Advisors discuss the challenges facing marketing in the banking industry and the importance of understanding the role of marketing in driving business growth. #fintech #marketing #wgoib #marketinggrowth #banking

Does #marketing belong in the C-Suite? I actually pitched that #marketing should own a % of the revenue pipeline, which Ron Shevlin quickly retorted that many #CROs would reject the premise. I'm not so sure. We've found a lot of benefit in doing so at Autobooks. Additional talking points in the conversation: - The value of staying connected to customers - The importance of understanding how the business works (and the role marketing plays) - The requirement to know the data, specifically how it maps to business objectives, not vanity metrics. #bankingindustry #marketing #bankmarketing #fintechmarketing #fintech #digitalbanking #smallbusinessbanking

"Super Regional Commercial Banking:" Colin March of KeyBank Commercial joins co-host Evan Macedo, MSA of Sapers & Wallack, Inc. live at Fenway Park to share about KeyBank’s “super regional” commercial banking that optimizes technology and the personal touch usually associated with private banking to bring their clients the best possible service, and talks how KeyBank’s team supported their clients alongside rising interest rates. #fenway #feiboston #interestrates #commercialbanking #banking WATCH this snippet then CLICK on the link in the comments for the full interview!

On International #MSMEDay, let's celebrate the backbone of nations' economies: Small and Medium Enterprises (#SMEs). These are engines of growth, innovation, and job creation. However, SMEs often need help accessing essential banking services. Here's where Modefin's SME banking solution comes in. We empower banks to provide SMEs with the tools they need to thrive: *Streamlined Account Opening & Onboarding: Simplify the process for new businesses to open accounts and access vital services. *Personalized Financial Management Tools: Equip SMEs with user-friendly tools to track cash flow, manage budgets, and make informed financial decisions. *Enhanced Loan & Credit Solutions: Facilitate faster loan approvals and provide flexible financing options tailored to specific business needs. Seamless Digital Payments & Collections: Enable secure and efficient payment processing for a smooth cash flow experience. By partnering with Modefin, the banks can become a true champion for SMEs. Let's build a future where every SME can access the financial support they need to succeed. Let's talk Modefin! #MSMEs #BankingSolutions #FinancialInclusion #Modefin

Our latest episode with Tom Massey dives deep into the trends across retail banking, IB, and asset management. Despite a slow start in Q1, there’s a promising uptick on the horizon. 🔗 Full video here → https://bit.ly/3TbQThE #eFinancialCareersForRecruiters #TalentConversations #HiringTrends #CompensationTrends

Thanks Sam Kilmer, due to the ease of managing deposits for so long, overly simplistic conclusions within bank executive teams have developed about what drives success in this regard. Your focus on the entire ecosystem of deposits including product, delivery, data, process, experience, promotion, branding, and energizing the team is essential. Too many bankers have fallen into the trap of thinking if they just upgrade technology, it alone will solve the problem. We find that helping people manage their money as trusted advisors is the only way you can avoid the interest rate wars. If you want to attract and retain properly priced deposits in this non-trivial interest rate environment you cannot limit your offerings to the classic deposit accounts via online and mobile banking apps. Talk about the ultimate commodity! You need to offer nuanced and customized solutions via competent financial professionals at your frontline who have effective and efficient technology to deliver the experience the depositors are seeking. I just published a 4-minute YouTube on Developing a Complete Set of Deposit Options. You can find it at https://lnkd.in/gudKFt5m

We caught up with Jerome Amara, VP of banking product management, to get his take on how current trends are impacting bank branches. Jerome says financial institutions worldwide still recognize the importance of cash and are investing in ways to optimize the cash cycle, especially as interest rates rise. Keep watching for Jerome's predictions on the future of self-service banking. #bankinginsights #bankingtrends #cashrecycling #cashautomation

Stacy Armijo's 2024 tagline of "deposits are gathered in a decade, not a year", captures well the need for FI's to be strategic in their approach to growing and retaining core deposits. Designing and delivering a customer experience based on consumer's relevant needs; where and how they want to fulfill them, should be the North Star for FI's. My colleague Steven Simpson, PhD at Cornerstone Advisors, would recommend using deeper data and analytics to better understand behaviors and preferences, moving way beyond the typical persona-driven approach. Parallel to this discussion is the recent press on the re-birth of branches by some larger institutions, really the rationalization of the branches, as opposed to just growing the sheer number of them, and this strategy is entirely driven by expected customer experience supported by robust data and insights. These newborn branches don't look like they used too. In a recent article in The Financial Brand, Michael Abbott from Accenture opined on bank apps noting, "It's a sea of sameness. Banks have become functionally correct, but emotionally devoid". Any value-add core deposit strategy has to connect with the consumer they're trying to reach. Sam Kilmer, I look forward to hearing more in your future sessions. #coredepositgrowth

It’s easy to get carried away with focusing on just agility and change/innovation. But there are some things that need to stay consistent. For daily news and analysis subscribe to the https://lnkd.in/gnPcGRKf newsletter. #Banking #Finance #Fintech

Discover the business banking solutions that have the iSpace team (Kamange Nneka Favour) raving! 🙌 In our latest video, hear directly from Us as we share our hands-on experience with Raven Bank's business banking features. Learn how Raven Bank is empowering entrepreneurs like you to take your company to new heights. Tap to watch now!