Indigo Healthcare Recruitment’s Post

There's been quite a debate at Indigo HQ this morning regarding the design of one of your featured ads. As with most businesses - we think carefully about optics and how our content is received/perceived. The AIDA: ATTENTION INTEREST DESIRE ACTION ....principle can be useful. Eyes on, traffic and engagement. For this role - we split the room. Half the team liked the animated AI Xray - the others, the comedy chattering teeth. There is much subjectivity in design, creative and marketing - you can't please everyone all the time! Any feedback gratefully received. #Marketing #Brand #Creative

Stella Redgrave-Nevison

Founding Partner of Indigo Healthcare 07881 387351

1mo

sometimes a change of tact is all you need to get attention 🙂

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