Industrial Physics’ Post

🎉 I’m Heading to BrauBeviale 2024 and Open to Partnerships! 🎉 I’m thrilled to announce that I’ll be attending BrauBeviale next week in Nuremberg — one of the world’s premier events for brewing professionals. This gathering is a hub for innovation, networking, and learning in the beer and beverage industry — a must-attend for anyone passionate about brewing! Big thanks to Celina Dugulin and the team at Murphy & Son Ltd for providing me with a ticket. 🍻 Attending this event is a valuable step in my brewing journey, and I’d love to explore opportunities to collaborate with like-minded businesses or individuals. 💡 How we could partner: - Representing your brand or company at the event. - Delivering post-event insights, including tailored reports, blogs, or articles. - Helping you connect with key players. - Explore the latest trends and cutting-edge technology showcased at the event. For anybody interested, let's connect and explore how we could work together! I’d love to discuss possibilities. Feel free to drop me a message. 🙌 *I realize this is a bit short notice, but I believe it’s worth reaching out — sometimes the best opportunities come from a quick connection! 💪 Here’s to great beer and even greater collaborations! 🍺 #BrauBeviale2024 #CraftBrewing #BeerIndustry #Partnerships #ProfessionalDevelopment

👉 The DOC started only in 1995 👉 2 grape varieties 👉 8 labels 👉 1 sparkling wine Here are only a few facts about #CampiFlegrei and its wine production ❤️. Find out more with our full video, out on our YouTube channel tomorrow! #mjs #winetravel #campania #campaniavino

Is there another style that home runs so many occasions, pairs so well with food and makes people travel the ends of the earth to go to the source to try? Maybe...there are alot of amazing beer styles :), but Tripel is on the list. Give a listen, watch and crack one open as we take you through the 2021 Beer Judge Certification Program guidelines. #beer #wine #foodpairing #sensory #foodandbeverage

Turkey's not just for Thanksgiving! It's a lean, flavorful alternative to pork or beef. Grill a turkey burger and mix in your own spices and local produce for a unique twist. With Butterball, LLC's ground turkey, the possibilities are endless. Picture a juicy turkey burger with tomato, red onion, and butter lettuce, seasoned with a secret blend of spices. Guaranteed to put a grin on any burger lover's face! Let's talk turkey! Switching from beef or pork to turkey isn't just a breakfast boost - it's a healthy swap that's trending! Over 30% of patrons want turkey alternatives when dining out, so make the switch and satisfy your taste buds and customers alike. #foodservice #foodserviceindustry #healthconcious #healthyswap

Fall will be here before we know it — and that’s peak event season. 🍂 Here are five genuinely unique, fun field marketing ideas you should consider hosting: 1️⃣ Biergarten/Winery + dogs Rent out a bar that allows dogs and have guests bring their furry friends. I know one guest that would attend in Indy 👀 Peep Remi, our Bernedoodle 🐶 2️⃣ Cooking class Book a class that focuses on making fall dishes with in-season ingredients — squash, pumpkins, apples, cinnamon, etc. 3️⃣ A panel + pickleball Host panel content, followed by a pickleball tournament. (I just might steal this one.) 4️⃣ Wine tasting Tour 2-3 different wineries and provide a luxury shuttle to take people around for the evening. 5️⃣ A private boat dinner Headed to Boston or San Francisco? Rent a private boat for an evening. #fieldmarketing

So...I write quite a bit about the power of #local and the opportunities it creates for brands and retailers. Last weekend, thanks to a 6th grade travel basketball tournament, we made a trip across the border to Wisconsin. My 15-year old daughter shared the following Instagram post on the family text chain this morning with us and had both my husband and I laughing so hard that there were tears. Then, it randomly occurred to me how perfectly this truly captures how strong local brands can drive consumer behavior. New Glarus beer is only sold in Wisconsin. There are 100s of brewers in the Chicagoland area, and yet when we cross the border, the mission to find New Glarus beer and bring it home is a requirement of any trip. It drives trips to local grocers near the state border. Ironically, my intentionally keeping distribution local, New Glarus has actually created a fascinating bulk-purchase demand that benefits their brand but also local retailers. While the approach doesn't work for everyone, it clearly works for them. PS - We did a beer run for ourselves and multiple neighbors after the tournament, going out of our way to go to the Woodman's Food Markets in Pleasant Prairie before heading home because we found over the years of random trips to the area that they have the best selection and prices. Cheese curds were also purchased... Anyone else made a special trip to a retailer in a different state JUST for a local brand? Are the Sheehans the only ones that do New Glarus beer runs? #Illinois #craftbeer #beer #Wisconsin #NewGlarus #wisconsinbeer #shoplocal #grocery #groceryretail #localbrands #cheese #independentretailers #localgrocers #Wisconsinbrands #WisconsinRetail https://lnkd.in/gczpHU9p

The future of wine festival customer experience is here. It doesn't matter whether you are a winery, operator, influencer, or attendee. The ability to create engaging digital experiences that support and enhance the modern wine festival experience is critical for younger, more digitally-savvy, modern wine consumers. #winefestival #winesales #winemarketing

This empty shelf can only mean one thing: Top Wineries 2024 is coming! We've just finished reviewing thousands upon thousands of wines for our Top Wineries of Australia and New Zealand 2024 lists. Are you excited for this year's lists? Which producers will be awarded The Real Review Winery of the Year? #therealreview #topwineries #topwineriesofaustralia #topwineriesofnewzealand #winereviews #australianwine #newzealandwine

A Gripping Trend: How Foil Is Transforming Champagne Presentation and Perception. #ChampagneTrends #FoilFinishes #LuxuryPresentation #WineAesthetics #BottleBranding #ChampagneCulture #WinePackaging #VisualImpact #ElegantSips #IndustryInnovation

One of the questions I get the most during my bubbliness masterclass is "What is Grower Champagne?". If you have even the slightest interest in wine, you most certainly have heard the term "grower champagne". But what exactly is a grower, and what makes them so special? There are a few different definitions, and it's not all black or white, so I have outlined it in a clear and concise article. If you are interested in tasting some amazing artisan champagnes, then join one of my next bubbliness classes. The next on is on Friday 31 May! https://lnkd.in/diqzu2ve