InsurTech Amplified’s Post

In this episode of InsurTech Amplified, we spoke with ⁠Paul Aemisegeo⁠, Founder and CEO of ⁠PayrollMart⁠, to explore the power of payroll data in the insurance and benefits space. Paul highlights how payroll data serves as the “key to the castle” for B2B insurance brokers and 401(k) advisors, providing critical information for eligibility, benefits, and regulatory compliance. By controlling payroll data, companies like ADP have a major competitive advantage, not just in payroll, but as one of the largest insurance brokers in the U.S. Paul also shares how his entrepreneurial journey, shaped by early experiences in his family’s trucking business, led him to recognize the untapped potential of payroll systems and the competitive edge they can offer to independent brokers. We also dive into the growing importance of data redundancy and security in today’s business world. Paul discusses his company, Shuttle HR, which creates backups of payroll data, ensuring compliance and operational continuity. Paul believes there’s massive untapped opportunity in managing regulatory compliance across state lines, potentially with a platform that consolidates updates for employers and brokers. https://lnkd.in/eHCC3Nzf

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