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🚨 In June, the betting industry achieved the greatest performance within their social media profiles in recent months. 📖  We're excited to release the Betting Industry Performance Report for June. 📑 Designed to provide valuable insights for anyone in the sports betting industry, this report is a powerful asset for our clients, offering deep insights into the digital performance and engagement trends of the main betting accounts in the Brazilian market. 📲 Are you ready to improve your digital strategy? Contact us here at Samba Digital today to find out how we can help you achieve remarkable growth! #BettingIndustry #SportsBetting #SocialMediaPerformance #DigitalMarketing #SportsMarketing #BettingReport #BrazilianMarket #DigitalStrategy #SambaDigital #SocialMediaTrends #Engagement #MarketInsights #PerformanceReport #DigitalGrowth

It has been very challenging to operate in the iGaming market and rewarding to have a team with such a strong structure to analyze in depth and contribute to effective solutions for such a dynamic and effervescent market. 💼🎯 #iGaming #Teamwork #Innovation 🚀

What are the questions that #FootballClubs need to consider in the move to a #fan360 and becoming retail media powerhouses! How should #sportsclubs utilise their unique 1PD and loyal audiences? ADvendio Tottenham Hotspur Football Club Salesforce #footballdata #football #advertising #audiences #fandata #marketingjourneys https://lnkd.in/euH_grZK

🌟 Building the ultimate online ad dream team! Just like the best sports teams, diversity in backgrounds and skill sets is key. Each ad tactic is a star player, bringing something unique to the field. Check out the 4 main players you need to be most successful in digital marketing. Let’s win together! 💪🚀 #OnlineAdvertising #DigitalMarketing #DreamTeam #AdvertisingStrategies #MarketingTips #TeamworkMakesTheDreamWork #SuccessMindset #MarketingGoals #SocialMediaStrategy #localiq

Analysis of the audit and control processes of sports betting, by Federico Rodríguez Aguiar https://lnkd.in/dV_JRgqQ (Buenos Aires, SoloAzar Exclusive).- The rise of sports betting in recent years in Latin America and the Caribbean has generated significant growth in the sector, boosting both entertainment and the economy. However, this increase has also brought with it important challenges in terms of control. For this reason, it is imperative to seek an improvement in the processes by guaranteeing a safe, transparent and fair environment for all participants, says Federico Rodríguez Aguiar, Marketing Analyst and Consultant, in this article.

DID YOU KNOW? 🤔 Despite the feeling that bookmakers dominate TV, a survey by Tunad, a platform specialising in monitoring advertising campaigns, revealed that only 2.9% of ads on Brazilian free-to-air channels are for sports betting, with the peak in April during the start of the Brazilian Championship. In the other months, the percentage was no more than 2.7 per cent. During sporting events, the influence of bets increases significantly, reaching 20 per cent of breaks in May. This shows a clear strategy of targeting the moments when consumers are most interested. 🎯 #igaming #bet #sportsbetting #superafiliados

In the last 30 days... We've observed an interesting shift in brand perception among our Nigerian Mdundo users around their betting platforms. 1xBet and KingMakers BetKing have experienced a substantial increase in awareness ratings within the financial services category. At the same time, products like 22BET and BetCorrect have declined in their standings within the same category. 📈 What do you believe is behind this intriguing trend? 😇 The Euros? The upcoming Olympics? 🤔 Discover how Mdundo can serve as a valuable tool to help you tap into a vast mass market audience, creating crucial top-of-mind awareness that sparks interest and elevates purchase intent. Dive deeper into the conversation by clicking here: 👉 https://lnkd.in/d-8wJaPi 👈 #Advertising #Mdundo #MusicAdvertising #BrandAwareness #Collaboration #Brand #Data #Africa #Nigeria #Betting #1xbet #betking #22bet #betcorrect

I hurry up to share my interview with Online Casino Reports, in which I delved into BETCORE's journey and diverse verticals. From TVBET's origins to our dynamic growth in iGaming, it's a story you won't want to miss!🩷

We won 18 medals! No, I am not talking about the Olympics or Asian Games. I am talking about the Cannes Lions International Festival of Creativity or ‘Oscars of the ad world’. It has taken India decades to get its creative spirits acknowledged and these 18 medals; 2 gold, 7 silver and 9 bronze won by agencies like McCann World Group, Leo Burnett, Early Man Film, and Ogilvy are a testament to how far our creative industry has come. Though this number is the lowest since 2019, I still feel we gave some pretty awesome campaigns this year. Here are some that I loved: 🥉 Dabba Savings Account: This ad by ESAF Small Finance Bank and McCann India won a Bronze and honestly, it is one of my favorites. ESAF customized a part of a ‘dabba’ for women to secretly hide their savings and while distributing these dabbas, they opened accounts for them. They partnered with shopkeepers to use biometrics and directly use money from their accounts just like an ATM to pay for commodities like rice.  🥈 Be Free To Pee: This ad by Harpic and Tgthr won a silver in the Lions for Change category. Harpic introduced a crowdsourced app called the ‘Loocater; where women could locate and rate a public toilet. 🥇 Gatorade Turf Finder: This ad by Gatorade and Leo Burnett won a Gold and it truly deserves so. They gathered years of traffic data to understand which areas/grounds/roads in different cities stay vacant and converted those areas into playing turfs. Brilliant, isn't it? I always feel that creativity is not just about a brilliant idea, it is about how we can create an impact through that idea. How we can actually create a difference in the lives of people by bringing out ideas that can change the world. And these ads did more than just creative work! Kudos to all the winners and India! Which of the ads that won did you like? #marketing #advertising #canneslions

Since the repeal of PASPA in 2018, online sports betting has taken off, with over 30 states embracing legalization. As tech advances reshape the way people bet and engage, the market is reaching new heights. Our comprehensive report breaks down: 🔍 Regulatory milestones & state-level updates 📊 Growth drivers & market dynamics 🏢 Key players, M&A trends & partnerships 📈 Emerging trends shaping the future Whether you're a tech innovator, investor, or operator, this report equips you with the insights you need to lead in this fast-changing market. 🔗 Download it now: https://bit.ly/4f6Um9k #OnlineGambling #USBettingMarket #GrowthOpportunities #SportsBetting #SeventhBiz