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How do you stand out when incumbent competition has deeper pockets and stronger loyalty? Challenger brands like Liquid Death, Dollar Shave Club and Coinbase broke through with bold creative strategies. See what worked 👉 https://lnkd.in/gqnxC9jP In Part II of our latest series, we uncover how ambitious brands: 💡 Solve pain points legacy players miss—Chime’s ad ranks in the top 5% of all banking ads for delivering clear, compelling consumer information. 🌍 Make industries more accessible—Rent The Runway’s “Buy Nothing, Wear It All” drove nearly 2 in 3 viewers to consider trying the service. 💥 Deliver jaw-dropping ads that demand attention—Liquid Death polarizes, yet captures attention like no other.

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