Jesse Gutierrez, MLD, CDP (He/Him/His)’s Post

View profile for Jesse Gutierrez, MLD, CDP (He/Him/His), graphic

Accelerating Diversity, Equity & Inclusion impact | Founder & CEO on a mission to #educatesowecancelebrate

If you care more about avoiding a 2024 backlash, because of your support for #diversity #equity and #inclusion, in comparison to pushing forward with your 2020 #DEI commitments, I truly hope you ask yourself (and the leaders pushing you in this direction) what you want to stand for and how you want to grow your business. ⚖ The 2024 Edelman Trust Barometer Special Report on Business and Racial Justice provides critical insights into why a focus on Diversity, Equity, and Inclusion (DEI) remains vital for businesses ⚖ 🧠 Rising Concerns About Racism: Two-thirds of respondents are concerned about systemic racism in the U.S., with personal experiences of racism increasing by 9% since 2020. This underscores the ongoing need for businesses to address these issues actively. 🧠 Trust in Business is Conditional: While only 32% believe businesses are currently doing well in addressing racism, trust in businesses can increase significantly (by 24 percentage points) when they are perceived as genuinely committed to serving the interests of diverse communities. 🧠 Expectations for Leadership: The majority of people now expect businesses to take the lead in addressing systemic racism, even as trust in other institutions like government and media remains low. Specifically, 71% trust their employer more than any other institution to tackle racial injustice. 🧠 DEI as a Workplace Imperative: Six in ten people consider an inclusive work culture with robust diversity programs crucial for attracting and retaining talent. This is especially important as a growing number of individuals expect their employers to uphold and defend DEI initiatives, even when these efforts face external criticism. 🧠 Business Risks in Pulling Back on DEI: There's been a notable backlash against DEI initiatives, but the report highlights that withdrawing from these commitments is "inadvisable," as it risks eroding trust and undermining brand reputation. Investing and supporting diversity, equity and inclusion will play a critical role in your organization fostering equity, supporting justice and maintaining trust and competitiveness in our global business world. #Edelman #business #belonging #culture #leadership #innovation

Den M.

2024 SIA DE&I Influencer | Diversity & Inclusion Leader | Public Speaker | Talent Strategist | Board Member

3mo

Love the juxtaposition you offered right there! If 2024 you is fearful or burnt out, remember 2020 you who was ignited.

To view or add a comment, sign in

Explore topics