Some relevant thinking here - although I have been speaking about diversity of thinking and talent for awhile. Whether they are younger or older is irrelevant. Its more about alternative thinking and questioning of the what we all perceive to be the norm.... #businessscaling #marketingservices #digitalstrategy #businessabnormal Detch S. Kristian Curcio Cheuk Chiang Robert Tadros Bryce Coombe
John Petropoulos’ Post
More Relevant Posts
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CEO @ evAI | Wirtschafts- & Politische Analysen | Market Intelligence Expert | SDRC (Disinformation Research)
Your press conference is over, and you have heard about your reach in the media. But what narratives did resonate? Isn't it better to understand your context narratives instead of share-of-voice? It's time to switch from reading press clippings to figuring out how your brand, company, or leaders have been perceived. It's time for #semanticanalysis. #pressclippings #marketintelligence #pressclippings
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📰 The rise of fake narratives and sentiments propagated by bots has added complexity to our online conversations. From elections to cultural discourse, ideological battles are waged through financial and technical means, often overshadowing critical thinking. 👇 Here we explore strategies for professionals to effectively measure and combat mis- and disinformation, manage reputation, communicate clearly, and navigate the digital realm with resilience. Let's empower ourselves to navigate the complexities of online discourse. #Misinformation #DigitalStrategy #CriticalThinking
🔍 Telling fact from fiction is tough. With so much information out there, it’s easy to get distracted and lost in the noise, making it hard for people to stay informed and think critically. For brands and organisations trying to stay honest and connect with their audiences, this is becoming a big challenge. 💡 In our latest article, we delve into strategies to help professionals effectively measure mis- and disinformation, manage reputation, communicate clearly, and navigate the digital landscape with resilience. #Misinformation #Disinformation #FakeNews #MediaIntelligence
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Insight Spotlight 💡 This week, the spotlight is on We Are Social and its insight paper, 'Next Gen Influence' 📱 "One glance at the content made by today’s creators, and we see a culture in flux. Everything from tone, topics and production norms have changed in the decade since influence’s infancy. To understand what’s coming next, it’s essential for brands and creators to have one eye trained on the next gen of influence. We’ve uncovered five trends illustrating what that next generation will look like." Download the full insight paper via the Creativebrief platform: https://lnkd.in/eCkv5PJE
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Unlock the power of connection and creativity with #SocialMediaMarketing 🚀 Embrace the digital landscape, craft compelling narratives, and ignite conversations that resonate. Let's make waves, not just noise! 💡 #DigitalStrategy #ContentIsKing #globalinfoltd #digitalagency #digitalmarketing
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Hello! Here are the 41 cultural shifts shaping our world. You can download the Backslash‘s 2024 Edges glossary below.
Have you downloaded Backslash’s 2024 Edges glossary yet? 👀 So much more than a trend report, the 2024 Edges Glossary “investigates the thornier realities we’re experiencing or are going to experience, and can point to surprising solutions that are closer than we could have imagined” says Jen Costello, our Chief Strategy Officer. What are you waiting for!? Read more via Campaign Brief👇 https://lnkd.in/e8CzbDTE And download the 41 cultural shifts shaping our world now at https://lnkd.in/dR4A-5MX
TBWA’s cultural intelligence unit Backslash releases 2024 Edges glossary—a deep dive into 41 cultural shifts
https://campaignbrief.co.nz
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Transforming Visions into Unforgettable Narratives – Where Every Campaign Tells a Story of Innovation and Impact. Visit us at www.theneosolutions.com #AgencyGrowth #GrowthMindset #HashtagMagic #VisibilityMatters #SocialMediaSuccess #DigitalExcellence #OnlinePresence #DigitalMarketing #BrandOptimization #DigitalInnovation #CreativeAgency #WebDesign #SocialMediaStrategy
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Recapping our amazing conversation with Reza R. and Alex Morrison on the state of strategy, including: ⭐️ What makes a great strategist ⭐️ Getting clients past being transactional ⭐️ What modern strategy can do outside of selling brands ⭐️ Balancing creative sunniness and strategic skepticism And we introduce an important project: Take This Brief and Run. #indieswork https://lnkd.in/gSHuNnme
The State of Strategy: Building More Responsibility
https://indieagency.news
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Principal and Founder, filament - marketing, governance, advertising, insights, leadership and teamwork
This year marks the 10th year of Commercial Communications Council’s Strategic Planning Lab. A course that continues to evolve its content and style to meet strategy training needs for both clients and agency folk. Thanks to all who have been involved over the last decade. It takes a village to train an industry. A special thank you goes to Rupert Price and Lisa Motteram for all their hard work continuing to organise and lead this course. I’m biased but if you want to bone up on marketing and advertising strategy, this is the best course to attend. Go hassle your manager! #strategyandplanning #effectiveadvertising #marketingeffectiveness
Calling all aspiring strategists! ♟️ Take your career to new heights with Strat Lab 2024. Led by Rupert Price, Chief Strategy Officer of DDB, this course delves into the core of strategic communications, offering practical tools and real-world insights. Network with industry professionals and equip yourself for success. Limited spots available – register today! 📚 Find out more and register at: https://hubs.la/Q02lJkhv0 #StrategicPlanningLab #Strategy #ProfessionalDevelopment
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Attracting high-value clients requires more than just creativity – it involves a combination of personal attributes and strategic thinking. In this video, our Creative Director Jacob Kisubi highlights the key qualities that make all the difference. Don’t miss these game changing insights. Watch now and start applying them today! #IVLeagueCollective #financialliteracy #creativeprocess #creativeagency #creativeprofessionals #IVLeagueway
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In today's fast-paced digital world, creating a 𝗴𝗲𝗻𝘂𝗶𝗻𝗲 𝗰𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗼𝗻 with your prospects and current clients is more important than ever! 🤝 One of the most effective ways to build this connection is by telling authentic stories about what it's like to do business with you, who you are, and what your company stands for. Our team is here to help you craft and share these compelling narratives that resonate with your audience to 𝘀𝗲𝘁 𝘆𝗼𝘂 𝗮𝗽𝗮𝗿𝘁 𝗳𝗿𝗼𝗺 𝘁𝗵𝗲 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗶𝗼𝗻. 🌟 To find out more about harnessing the magic of emotional connections, see our 𝗹𝗶𝗻𝗸 𝗶𝗻 𝗯𝗶𝗼! #storytelling #financialadvisors #insuranceagents
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