JOHN S TAMANG’s Post

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Retail Operations & Business Process Excellence Expert for Small & Medium Retail Owners & Retail Managers & Retail Professionals

IS THE "TOO MUCH COMPETITION" MYTH HOLDING YOUR BUSINESS BACK? As a retail owner or manager, you likely hear daily that the MARKET IS TOO COMPETITIVE. Many retail professionals feel overwhelmed by the sheer number of competitors & aggressive pricing BUT WHAT IF THE PROBLEM ISN'T THE COMPETITION ITSELF? What if it's something else entirely? BUT WHAT IF THE PROBLEM ISN'T THE COMPETITION ITSELF? What if it's something else entirely? If you think your market is saturated, YOU'RE ESSENTIALLY SAYING YOUR BUSINESS ISN'T UNIQUE ENOUGH TO STAND OUT The truth is, even if you sell similar products & services, you can still differentiate yourself The key lies in your UNIQUE SELLING PROPOSITION (USP) THE REAL ISSUE IS A LACK OF A VALUE-DRIVEN USP. A strong USP isn't just about what you sell, IT'S ABOUT THE VALUE YOU BRING TO YOUR CUSTOMERS If you feel swamped by competitors, IT'S TIME TO REASSESS YOUR USP Do you GENUINELY OFFER SOMETHING DIFFERENT & VALUABLE or are you blending in with the crowd? To identify & enhance your USP, FOCUS ON A CUSTOMER-CENTRIC APPROACH, EXCEPTIONAL SERVICE, QUALITY OVER QUANTITY & COMMUNITY ENGAGEMENT Build a connection with your customers & make them feel that your business is an INTEGRAL PART OF THEIR EVERYDAY LIFE When dealing with your team's concerns about the competition, EDUCATE & TRAIN THEM on your UNIQUE ASPECTS, EMPOWER & MOTIVATE them to be part of the solution & provide the right tools & support to help them excel THE CRITICAL QUESTION IS- ARE YOU TRULY LEVERAGING YOUR UNIQUENESS, OR ARE YOU BLENDING INTO THE SEA OF COMPETITORS? Reflect on your USP & consider how you can enhance it to offer unmatched value to your customers Remember the MARKET ISN'T TOO COMPETITIVE - you just need to make your BUSINESS STAND OUT by focusing on your UNIQUE STRENGTHS & improving your VALUE PROPOSITION John S Tamang Retail Operations & Process Excellence Expert & Mentor #IndianRetail #RetailIndia #RetailTechnology #DigitalIndia #StartupIndia #IndianEntrepreneurs #RetailInnovation #IndianBusiness #retailoperations #retailexcellence #retailsales #retailprofessionals #retailstores #retailshops #indianbusinesswoman #retailindustry #jewelry #jewellery #furnitureretail #furnitureindustry #pharma #pharmacy #pharmacists #jewelryindustry #consumerdurables #consumerelectronics #fashionretail Retailers Association of India (RAI) Reliance Retail Croma Croma-Pharma Shoppers Stop Shoppers Drug Mart DMart - Avenue Supermarts Ltd Landmark Group Reliance Digital Retail Ltd. TRRAIN (TRUST FOR RETAILERS & RETAIL ASSOCIATES OF INDIA) Vijay Sales #jewelryretail #jewelryindustry #furnitureshop #jewelrystore #furniturestore #jewelryshop #cosmetics #cosmeticsretail #garments #fashionindustry #retailoperations #retailprocess #retailprofessionals #retailmanagers #retailleaders #retailjobs #retailopportunity

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