Joseph Milana’s Post

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Sales Executive at United Green Connections

Cannabis-infused beverages are taking the industry by storm this year, positioning themselves as one of the fastest-growing segments in cannabis. Advances in emulsification technology have significantly improved the absorption of cannabinoids in these beverages, making them fast-acting and offering a more predictable experience for consumers. This is a huge shift from traditional edibles or smoking, as people look for healthier, more sophisticated ways to incorporate cannabis into their lifestyle. It's a trend that mirrors the rise of Athletic or non-alcoholic beer in the spirits industry, where consumers are prioritizing wellness and mindful consumption. With major brands investing in this space and product offerings ranging from energy drinks and sparkling waters to relaxation teas, it seems like cannabis beverages are on track to make an impact. Do you think cannabis beverages will be the biggest growth product in 2025? Is this a trend that’s here to stay, or just a passing phase? #CannabisBeverages #CannabisTrends #CannabisMarket

Alex Eckman

LSSU B.S. Cannabis Chemistry Student | 8 Years in MI Cannabis | Cofounder of Higher State Brands | Merging Studies with Strategy

1mo

Functional beverages aren’t going anywhere! Especially as novel methods are discovered that could lead to increasing water solubility, altering PK/PD relationships, or taste masking.

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